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7 Reasons Storytelling is Important for Branded Content

7 Reasons Storytelling is Important for Branded Content | GiftBasketVillas News - from my home to yours | Scoop.it

Stories and the art of storytelling play a major role in content marketing today. Not all brands realize the importance of unearthing their core story and learning to tell stories in ways that endear new fans and motivate advocates.  

www.scoop.it/t/just-story-it ;


Via Karen Dietz, eNews
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The 6 Types Of Social Media User You Must Know

The 6 Types Of Social Media User You Must Know | GiftBasketVillas News - from my home to yours | Scoop.it
A lot of marketers miss the boat when they try to measure social media value in their marketing strategy.

Via Dr. Susan Bainbridge
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