We've all had those moments. You know, the ones when you do something completely careless or idiotic, and then quickly follow up with a Ron Burgundy-esque thought like, "I immediately regret this decision" ... or a more classic example, the Homer Simpson "D'OH!"
But how much worse is it when that "D'OH!" moment comes right after you hit "send" on that really, really important marketing email, only to realize there's a big, glaring typo in the subject line? And there's nothing you can do about it. That email is already getting delivered, whether you like it or not. To all 5,000 people.
Read through 30 careless, but totally preventable mistakes, that often make marketers look like schmucks.
Via Gregg Breward