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ASPS strongly supports Breast Cancer Patient Education Act

ASPS strongly supports Breast Cancer Patient Education Act | Breast Cancer Advocacy | Scoop.it

"The American Society of Plastic Surgeons (ASPS) today announced its strong support of the "Breast Cancer Patient Education Act" (S. 931). This bipartisan legislation is being introduced today, coinciding with National Women's Health Week, in the U.S. House of Representatives by Reps. Leonard Lance (R-NJ) and Donna Christensen, M.D. (D-VI) and in the United States Senate by Sens. Roy Blunt (R-MO), Sherrod Brown (D-OH) and David Vitter (R-LA).

Since 1998, health plans that offer breast cancer coverage have been required to provide coverage for breast reconstruction and prostheses. Yet published research shows that many women eligible for breast reconstruction following breast cancer, minorities in particular, are not informed of the variety of care options. Approximately 232,340 women will be diagnosed with breast cancer in 2013, according to the American Cancer Society's most recent estimates for breast cancer in the United States."

Susan Zager's curator insight, May 15, 1:32 PM

This article talks about a wonderful bipartisan legislation that will help women especially minorities be informed of all of the options available when it comes to breast cancer surgery and reconstruction. Introduced by the ASPS (American Society of Plastic Surgeons) the "Breast Education Act" S.931 will be so helpful to women facing breast cancer and being informed of what choices are available to them.

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Funding Cuts Continue to Threaten Medical Research

Funding Cuts Continue to Threaten Medical Research | Breast Cancer Advocacy | Scoop.it

"Across-the-board federal budget cuts that took effect in March, known as the sequester, eliminated $1.5 billion or 5% from the National Institutes of Health (NIH) budget. These devastating cuts are already causing the cancellation or delay of promising research projects throughout the country, slowing progress in the prevention and treatment of heart disease and stroke- as well as other diseases like cancer, diabetes, and Alzheimer’s.

The American Heart Association has joined other groups in the medical research community in urging Congress to restore the funds cut in the sequester and to dedicate $32 billion for NIH in the fiscal year ahead to get NIH back on track.  President Obama’s FY2014 budget proposal submitted to Congress on April 10th requested $31.331 billion for the NIH."

Susan Zager's insight:

Have to stop the elimination of cancer funds from the National Institure of Health.

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Sens. Whitehouse and Heller Reintroduce Bill to End Breast Cancer by 2020 | United States Senator Sheldon Whitehouse

Sens. Whitehouse and Heller Reintroduce Bill to End Breast Cancer by 2020 | United States Senator Sheldon Whitehouse | Breast Cancer Advocacy | Scoop.it

"Washington, DC – U.S. Senator Sheldon Whitehouse (D-RI) has reintroduced bipartisan legislation to establish a “Commission to Accelerate the End of Breast Cancer,” the purpose of which will be to help end breast cancer by 2020.  The legislation, the Accelerating the End of Breast Cancer Act of 2013 (S.865), is cosponsored by Senator Dean Heller (R-NV).

“Breast cancer continues to affect too many of our mothers, wives, sisters, and friends,” said Senator Whitehouse.  “This bill sets an ambitious goal of ending breast cancer by 2020, and will help drive our efforts to put an end to this tragic disease.”"

Susan Zager's curator insight, May 9, 4:24 AM

The legislation, the Accelerating the End of Breast Cancer Act of 2013 (S.865) has been reintroduced as bipartisan legislation to end breast cancer for Deadline 2020.

"The Accelerating the End of Breast Cancer Act would create a commission to identify promising research, encourage partnerships between the public and private sectors, and create opportunities for trans-disciplinary collaboration that may advance the mission of ending breast cancer."

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Feeling Bad About the Feel-Good War on Breast Cancer

Feeling Bad About the Feel-Good War on Breast Cancer | Breast Cancer Advocacy | Scoop.it
We, advocates, are leading this charge. We are setting the agenda, bringing the scientists and policy makers together, implementing plans of action and moving forward to the end of breast cancer.
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The Komen Organization in Numbers and Words

The Komen Organization in Numbers and Words | Breast Cancer Advocacy | Scoop.it
I love the Internet! With thanks to my friend GG, a stellar webcomber, I have been spending the last couple of days studying the most recent independent audit of the Susan G. Komen Breast Cancer Fo...
Susan Zager's insight:

Here it is!

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Quantum Computing: The Future of Cancer Research? - Chemotherapy Advisor

Quantum Computing: The Future of Cancer Research? - Chemotherapy Advisor | Breast Cancer Advocacy | Scoop.it
The speed at which quantum computers can process data may help accelerate cancer research, resulting in better patient outcomes at faster rates.
Susan Zager's insight:

It's exciting that with quantum computing we will be able to speed up cancer research in the future.

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Interactive tool from FDA educates patients about drug development

Interactive tool from FDA educates patients about drug development | Breast Cancer Advocacy | Scoop.it
The U.S. Food and Drug Administration has announced the launch of a new interactive tool for educating patients, their advocates, and consumers about the processes involved in medication development.
Susan Zager's insight:

This will be very helpful having an interactive tool explaining the process of drug development.

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How Things Change | e-Patients.net

How Things Change | e-Patients.net | Breast Cancer Advocacy | Scoop.it

"SPM member Jody Schoger’s post “Cancer: Part Two” at her blog Women with Cancer landed with a big thud on April 26. Schoger was recently diagnosed with metastatic breast cancer. She’s a co-founder of #bcsm (breast cancer social media), one of the highest rated Tweetchats with almost 6,000 tweets per month.

In less than two years the group has gained so much momentum that it has branched into other media. Dan Munro discussed the #bcsm phenomenon in Forbes.com in March. “What #BCSM does exemplify…is how to be open, direct and cut through the layers of healthcare bureaucracies we’ve spent decades building,” he wrote."

Susan Zager's insight:

Jody Schroger's Post, Cancer Part Two, hit everyone in the #BCSM Community hard.  After recently being diagnosed with metastatic breast cancer Jody wrote to Eve Harris stating "To be empowered and engaged…means I know what to do now that this has occurred.  I know how to navigate and who has my back." #BCSM is one of the highest ratest Tweetchats and Jody is a co-founder.

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Oncologists Hope Congress Will Exempt Cancer Drugs From Sequester Cuts

Oncologists Hope Congress Will Exempt Cancer Drugs From Sequester Cuts | Breast Cancer Advocacy | Scoop.it

"Oncologists hit by sequester budget cuts to the cost of purchasing and administering cancer drugs are hoping that the potentially devastating impact on Medicare cancer patients will force a quick legislative fix in Congress.

“The administration seems to be oblivious to the crisis happening in cancer care,” said Ted Okon, executive director of the Community Oncology Alliance (COA). “The president’s budget doubles down on sequester cuts and essentially applies even deeper cuts to cancer drugs. We’re hoping that Congress will help.”

To that end, Rep. Renee Ellmers (R-NC) recently introduced the Cancer Patient Protection Act of 2013 (H.R. 1416), which would exempt chemotherapy drugs from the sequester-mandated 2% reduction in Medicare payments and would compensate oncologists for lower reimbursements paid since the budget cuts went into effect April 1. In addition, Rep. Pete Sessions (R-TX) and others in Congress have sent a letter to the Department of Health and Human Services to protest the cuts."

Susan Zager's insight:

"According to a survey of cancer clinics conducted by the COA and released in March, the sequester cuts will force 72% of cancer clinics to either stop accepting new Medicare patients or send all of their Medicare patients to hospitals for treatment.

“This will have a huge adverse effect on our practice, but we have to continue to treat our patients,” said one respondent quoted by the survey. “If cuts continue to Medicare physician fees, then we will have to re-evaluate whether or not we will take new Medicare patients, or if we can even continue to see existing Medicare patients.”"


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Behind the Cover Story: Peggy Orenstein on Rethinking Her Stance on Mammograms

Behind the Cover Story: Peggy Orenstein on Rethinking Her Stance on Mammograms | Breast Cancer Advocacy | Scoop.it

"I had been thinking about it for a long time, because the article in 1997, where I wrote about how a mammogram saved my life, is one of the very few pieces that I regret writing. My thinking around cancer and the politics of cancer and mammography has changed, and I feel that that piece contributed to the very thing I’m pushing back against now. I’ve written about cancer a little bit over the years, and it’s always emotionally difficult. Still, for a few years running I’ve said to my editor that I really want to do this piece, and she’s agreed, but then I’ve made some self-protective excuse for not doing i"

Susan Zager's insight:

I think it's so intersting that Peggy looks back at her article about mammograms. Personally, I think we all got sold a bill of goods when it came to breastcancer before. It's so important that we have a new awareness now and we can't fault what happened in the past. We all have to get the message out about the truth when it comes to breast cancer. It is so great that Peggy is getting the message out.

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Our Feel-Good War on Breast Cancer: MBCN Responds

Our Feel-Good War on Breast Cancer: MBCN Responds | Breast Cancer Advocacy | Scoop.it
By Katherine O'Brien, MBCN Secretary Editor's Note: Peggy Orenstein's April 25, 2013 article--the cover story for this Sunday' s New York Times' Magazine, demonstrates a remarkable depth and though...
Susan Zager's insight:

Great summary, overview and response By Katherine O’Brien, MBCN Secretary to the the article in the Sunday New York Times, written by journalist Peggey Orestein that I sccooped called, “Our Feel-Good War on Breast Cancer,” .

As patient advocates we are all glad to see mainstream media finally taking a realistic view about "pink culture" and the lack of awarenss of the grim statistics about MBC as well as the lack of research funding. Well worth the read, I encourage you to read the article and Katherine O'Brien's response.

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Can Setting a Deadline Put an End to Breast Cancer?

Can Setting a Deadline Put an End to Breast Cancer? | Breast Cancer Advocacy | Scoop.it

"Unfortunately, discovery doesn’t answer to deadlines.

In September 2010 the National Breast Cancer Coalition announced that it was setting a deadline to “end breast cancer” by January 1, 2020.  The organization’s Web site shows a digital clock ticking off the seconds, minutes, days, and years left till the deadline. The NBCC, located in Washington, D.C., is a breast cancer advocacy organization that has been highly effective over the past two decades in fund-raising for research on breast cancer and promoting education and access to care."

Susan Zager's curator insight, April 29, 11:04 AM

The article states: "Although we speak easily about breast cancer as if it were a single entity, breast cancer comprises at least five different types, which are, at least to some extent, distinct in terms of their molecular signatures, pathology, prognosis, and treatment.  The slow pace of acquiring new knowledge that would lend itself to prevention is a reflection of the bewildering complexity of the disease.  But this very complexity also means that there are many different points at which the development and progression of the disease could be intercepted.  One of the few certainties about the science of breast cancer is that no one can predict what the next breakthrough will be."

This article raises intersting questions as to whether or not setting this deadline can and will really bring some type of vaccine to prevent breast cancer. Only time will tell.

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Follow-up: Susan G. Komen [for the Cure] Still Overselling Mammography - Breast Cancer Consortium

Follow-up: Susan G. Komen [for the Cure] Still Overselling Mammography - Breast Cancer Consortium | Breast Cancer Advocacy | Scoop.it

"To recap, “How a charity oversells mammography“ pointed out two serious flaws in Komen’s 2011 breast cancer awareness campaign. See an advertisement from the campaign below. Instead of mammography screening being “the key” to surviving breast cancer as the advertisement says, evidence shows that screening may reduce a woman’s chance of dying from breast cancer by a very small amount (0.07 percent for a woman over age 50). And, instead of suggesting that high five-year survival statistics (98% in this advertisement) are evidence that “early detection [through mammography screening] saves lives,” Schwartz writes, “If there were an Oscar for misleading statistics, using survival statistics to judge the benefit of screening would win a lifetime achievement award hands down.” The reason is that it is impossible to separate “lead time” (the time difference between when a cancer can be diagnosed with screening and when it can be felt) from “overdiagnosis” (when cancers are detected that never would have been life threatening or caused symptoms in a persons lifetime.) In this context, there is no correlation between survival statistics and how many people die."

Susan Zager's insight:

This article is wonderful at piointing out how Komen oversold misleading statistics about mammograms and how flawed their whole campaign was. They continued with the campain even after The Bristish Medical Journnal, Bress Cancer Cosortium, and so many others pointed out how flawed Komen's campaign was. It was a huge waste of money and they oversold statistics that were so absurd. They continued with flawed campaigns and never owned up to their non-evidence based statistics to oversell mammograms saving lives. It's so important for the public to understand this because Komen has so much exposure in the press and their marketing breast cancer with happy pink campaigns that did nothing to tell the truth about breast cancer and the grim statistics of the death rates so that the public doesn't understand they have been given misinformation. Unringing this bell is going to take a long time and thanks to teh Breast Cancer Consortium and many educated patient advocates there is an attempt to try to set the public straight.

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A Tribute to Barbara Brenner: A True hero

A Tribute to Barbara Brenner: A True hero | Breast Cancer Advocacy | Scoop.it

"I got to know Barbara as the head of Breast Cancer Action; back then, as I recall, the organization’s motto was, “The Bad Girls of Breast Cancer.” I liked that.

It often took me years of conversations to catch up with Barbara’s thinking. She was the one who first talked to me about the over-promise of mammography.  She also talked about the lack of centralized data on cancer patients and  cancer research. That just sounded wonky to me,  ut now I finally get  how critical that work is.

Barbara may be best known for coining the term “pinkwashing” (again, years before anyone really “got it.”). Pinkwashing is  when companies claim to care about women and breast cancer by sporting the pink ribbon while at the same time producing products linked to the disease or other threats to public health. There are legions of examples. In my recent Times article I wrote:

Having football teams don rose-colored cleats, for instance, can counteract bad press over how the N.F.L. handles accusations against players of rape or domestic violence. Chevron’s donations to California Komen affiliates may help deflect what Cal OSHA called its “willful violations” of safety that led to a huge refinery fire last year in a Bay Area neighborhood."

Susan Zager's insight:

Peggy Orenstein wrote a beautiful tribute to Barbara Brenner who was the head of Breast Cancer Action. Barbara's coined the phrase "pinkwashing" and really led the way for so many of us as future patient advocates. Peggy also write the great New York Times Article "Our Feel Good War on Breast Cancer". 

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In Honor and Memory of Barbara Brenner « Pink Ribbon Blues

In Honor and Memory of Barbara Brenner « Pink Ribbon Blues | Breast Cancer Advocacy | Scoop.it

"I met Barbara Brenner in a book. In a collection of scholarly essays called Breast Cancer: Society Shapes an Epidemic, she wrote the final substantive chapter, which was about women creating a breast cancer movement. I had just begun my own investigation of breast cancer culture, industry, and advocacy. I re-read Barbara’s words many times. Today, as I gaze beyond the post-it notes, tabs, and highlights that cover the book, I see how insightful and prophetic her words were:

“Social change—both in the movement itself and in the scope and nature of the breast cancer epidemic—will come slowly. When that change does come, the result will be that all women with breast cancer will have clear choices for treatments that cure their disease without causing another one, and all people will live in a world where they are protected from the known causes of breast cancer. The road from here to there remains unmapped, but the breast cancer movement may yet pave the way.”"

Susan Zager's insight:

Gayle has written a beautiful tribute to Barbara Brenner, a wonderful lawyer and activist who joined the board of Breast Cancer Action, and clearly paved the way for so many of us in the breast cancer movement. Gayle reminds us of Barabara's great ability to question ourselves and our advocacy and also how much Barbara influenced Gayle's incredible work that makes all of us try harder and question what is around us especially when it comes to making a diffrence with our advocacy.

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U.S. Senate Caucus announced -House of Representatives Accelerating the End of Breast Cancer Act

U.S. Senate  Caucus announced -House of Representatives Accelerating the End of Breast Cancer Act | Breast Cancer Advocacy | Scoop.it

"In the House of Representatives, Rep. Shelley Moore Capito, R-W.Va., introduced the Accelerating the End of Breast Cancer Act. House Resolution 1830 sets a goal of ending deaths from breast cancer by 2020.

"This Mother's Day, my husband's family and many more across the country will be without their mother due to breast cancer. As breast cancer continues to claim tens of thousands of lives each year, Congress should do everything it can to prevent this life threatening disease," Capito said."

Susan Zager's curator insight, May 8, 7:32 PM

Rep. Shelly Moore Capito (R-W.Va.) and Rep. Kathy Castor (D-Fl.) introduces the  bipartisanbill previously H.R. 3067 and now H.R.1830 Accelerating the End of Breast Cancer Act which sets a goal of ending breast cancer by the deadline 2020. This was initiated by the NBCC (National Breast Cancer Coalition) and I went to speak with other Representatives of Congress to sign the bill on Lobby Day May 7, 2013.

Heather Swift's curator insight, May 9, 10:05 AM

Rep. Shelly Moore Capito (R-W.Va.) and Rep. Kathy Castor (D-Fl.) introduces the  bipartisanbill previously H.R. 3067 and now H.R.1830 Accelerating the End of Breast Cancer Act which sets a goal of ending breast cancer by the deadline 2020. This was initiated by the NBCC (National Breast Cancer Coalition) and I went to speak with other Representatives of Congress to sign the bill on Lobby Day May 7, 2013.

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Oncology Times

Oncology Times | Breast Cancer Advocacy | Scoop.it

"In the commentary, posted online last week ahead of print (doi: 10.1182/blood-2013-03-490003), lead author Hagop Kantarjian, MD, Chairman of the Leukemia Department at the University of Texas MD Anderson Cancer Center, and 115 colleagues from some 15 countries on five continents, made the case that some patients are being harmed by unsustainably high drug prices."

Susan Zager's insight:

These hign drug prices affect all cancers.

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Nancy Brinker gets big pay raise

Nancy Brinker gets big pay raise | Breast Cancer Advocacy | Scoop.it
Turns out Nancy Brinker raised her salary along with eyebrows in 2012, when word leaked out that Susan G. Komen for the Cure had yanked funds to Planned Parenthood at her instruction.
Susan Zager's insight:

This is pathethic and very upsetting.

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Breast cancer awareness is big business

Breast cancer awareness is big business | Breast Cancer Advocacy | Scoop.it

Pink ribbon campaigns and other mainstream initiatives might be hurting women more than they're helping.

Yesterday the New York Times featured an article in its Sunday magazine about breast cancer awareness initiatives, and what the real effects these initiatives have had on the lives of women. It’s on the longer side, but one that’s framed around the personal narrative of the author – a breast cancer survivor herself – and well worth a read."

Susan Zager's insight:

In this article Veronica said it best when she writes:

"Despite the fact that the mainstream breast cancer movement hardly goes deeper than pink yogurt tops, there are folks working on the issues and questions that do have the potential to deeply impact the epidemic: toxic chemical regulation, access to health care and healthy food options, and human gene patentsBreast Cancer Action is a great resource, and it’s worth checking out their Think Before You Pink campaign and their resources on screening, treatment, and policy solutions if you’re interested in a solid analysis of the issues at hand and what we can do to address them."


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Ask your Senators to support the Safe Chemicals Act

Ask your Senators to support the Safe Chemicals Act | Breast Cancer Advocacy | Scoop.it

"Breast Cancer Action is part of the national Safer Chemicals, Healthy Families Coalition, working to create federal policy that will help stop breast cancer before it starts through stronger regulation of toxins linked to breast cancer.

Help create a healthier world for all of us by asking your Senators to support the Safe Chemicals Act, which would put common sense limits on toxic chemicals."

Susan Zager's insight:

Get involved by asking your Senators to support the Safe Chemicals Act.

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US Cancer Organizations Say Medicare Cuts Will Negatively Impact Cancer Patients

US Cancer Organizations Say Medicare Cuts Will Negatively Impact Cancer Patients | Breast Cancer Advocacy | Scoop.it

"The cuts “will disproportionately reduce payments for critical cancer drugs,” said ASCO in a statement, calling for an elimination of the cuts. The sequester applies to both the payment for drugs covered under Medicare Part B and to the 6% services payment clinicians receive for administering drugs to patients. Because chemotherapy, injectable drugs, and other therapies need to be given by a clinician, these treatments, along with healthcare provider services, are covered as part of Medicare Part B.

Since the sequestration cuts went into effect April 1, cancer clinicians have had to turn away Medicare patients, citing the inability to provide high-cost drugs and chemotherapy and make ends meet for their practice. “Community cancer care providers are struggling to survive in this unsustainable environment,” said the COA in a statement. “Access problems will multiply and costs will increase for both seniors fighting cancer and Medicare. This will result in higher overall costs for both seniors and the Medicare program by forcing patients into costlier, institutional treatment settings.”"

Susan Zager's insight:

ASCO is very concerned about these cuts for medications that should be reimbursed. If Congress enacts the proposal by the administration which cut Medicaire's part B formula this will have a terrible effect on patients when they need their medications to survive.

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340B Drug Discount Program Draws Scrutiny

340B Drug Discount Program Draws Scrutiny | Breast Cancer Advocacy | Scoop.it

"For years, the 340B Drug Discount Program has been a source of pride for some oncologists, a source of envy for others, and a source of confusion for those of us who wondered what it was all about.


But now that the fast-growing program is creating a haves-vs.-have nots differential between oncology practices, I suspect we are going to be learning a lot more about exactly how this works. The 340B program allows some hospitals -- and, importantly, hospital-affiliated practices -- to buy drugs at deep discounts, ostensibly to help offset their costs for treating poor patients. The program started out small but that didn’t last; a Government Accounting Office report found that the number of hospital participating increased from 591 in 2005 to 1,673 in 2011, by which time nearly one-third of all hospitals in the country were eligible for the discounts.".
Susan Zager's insight:
The article states:

Rena Conti, PhD, published a Viewpoint article in the Journal of the American Medical Association, saying that the 340B program may actually be increasing the costs of patient care, because, among things, it encourages private oncology practices to affiliate with 340B-eligible hospitals -- and hospitals are reimbursed for drug administration at higher rates than independent practices.


Now the benefits of the 340B program discounts mostly go entirely to manufacturers of the medications. The financial burden burden "will end up accruing almost entirely to hospitals, clinics, and physicians; and patients’ out-of-pocket costs and total cost of care are being increased.”


Here's just another example of when it comes to our costs for oncological care, we will pay the price. This also is another example of how difficult it is getting for small oncology practices to keep their doors open to patients.

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Where do breast cancer research dollars go? Three data visualizations of 9k grants and $4.8bn

Where do breast cancer research dollars go? Three data visualizations of 9k grants and $4.8bn | Breast Cancer Advocacy | Scoop.it

"I collected a database containing 9,491 grants totaling $4.8bn with funding start dates from 2009 to early 2013, by searching the SciVal Funding data base with the term “breast cancer”. That represents over a billion dollar investment per year! By way of context, the annual budget of the National Cancer Institute is around $5bn.

The grants go mostly to US institutions, but also some in other countries. Funding is from public and private sources, mostly US-based. It does not include clinical trials, funding for which is not captured in such public databases."

Susan Zager's insight:

This is a very informative look at what is happening state by state in the US with breast cancer funding and research dollars.

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OneMedPlace – Sentinel » Atossa Genetics’ Portfolio Can Detect Breast Cancer. But Can These Products Eradicate It?

OneMedPlace – Sentinel » Atossa Genetics’ Portfolio Can Detect Breast Cancer. But Can These Products Eradicate It? | Breast Cancer Advocacy | Scoop.it

"tossa Genetics believes it can prevent breast cancer by 2020 — and in the meantime, capture a unique market opportunity — with their novel cellular and molecular diagnostic risk assessment products for early detection.

Yet in a burgeoning diagnostics space, and rapid advancement in cancer therapeutics, will this company find a niche?

The company ran a soft launch for two cleared tests in 2012, and has an additional test ready for initial launch. The national launch for these products is expected in the second half of 2013. This national launch — coupled with a dedication to developing personalized and preventative medicine — may yield strong investment opportunity."

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Our Feel-Good War on Breast Cancer

Our Feel-Good War on Breast Cancer | Breast Cancer Advocacy | Scoop.it
The battle to raise awareness has been won. So why aren’t more lives being saved?
Susan Zager's insight:

I had scooped this article a few days ago but it was in the New York Times weekend magazine, so I am going to re-scoop it again for a more in-depth look at pink culture and following my last article on how Komen oversold mammograms and Gayle Sulik of the Breast Cancer Consortium talked about this.


What most important is that mainstream media is finally starting to wake up and see the whole problem with the overselling of pink culture.

Here's what I commented on this article before.


This article is a great read and covers lots of things about breast cancer. It looks at whether or not to get mammongrams at different ages, pink ribbon culture and how preventing breast cancer forgets the importance of research helping the 40,000 women dying a year of metastatic breast cancer, whether we are overtreating breast cancer, and so many other things that relate to what is happening with breast cancer.

For example when looking at educating young women about breast cancer, according to Dr. Susan Love, a breast surgeon and president of the Dr. Susan Love Research Foundation. “Some young women get breast cancer, and you don’t want them to ignore it, but educating kids earlier — that bothers me. Here you are, especially in high school or junior high, just getting to know to your body. To do this search-and-destroy mission where your job is to find cancer that’s lurking even though the chance is minuscule to none. . . . It doesn’t serve anyone. And I don’t think it empowers girls. It scares them.”

The article also quotes Gayle Sulik a sociologist and founder of the Breast Cancer Consortium, who credits Komen (as well as the American Cancer Society and National Breast Cancer Awareness Month) with raising the profile of the disease, encouraging women to speak about their experience and transforming “victims” into “survivors.” Komen, she said, has also distributed more than $1 billion to research and support programs. At the same time, the function of pink-ribbon culture — and Komen in particular — has become less about eradication of breast cancer  than self-perpetuation: maintaining the visibility of the disease and keeping the funds rolling in. “You have to look at the agenda for each program involved,” Sulik said. “If the goal is eradication of breast cancer, how close are we to that? Not very close at all. If the agenda is awareness, what is it making us aware of? That breast cancer exists? That it’s important? ‘Awareness’ has become narrowed until it just means ‘visibility.’ And that’s where the movement has failed. That’s where it’s lost its momentum to move further.”

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