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Content Curation Tools: 5 Different Approaches

Content Curation Tools: 5 Different Approaches | brave new world | Scoop.it

According to the Romain Goday, there are five distinct approaches to content curation. They are: 

 

1. The Expert Approach: Curators
A way to obtain relevant information with a reduced level of effort is to rely on experts. 

 

2. The Crowd Approach: Popularity
Most content curation tools use a series of algorithms to determine which content is popular and make it more visible to users. 

 

3. The User Behavior Approach: Personalization
Content personalization involves using technology to accommodate the different information needs between individuals. It surfaces content that is assumed to be more relevant for a specific user. 

 

4. The Relationships Approach: Social Graph

The social graph is an increasingly used approach to curate information. 

 

5. The Patterns Approach: Emergence
This approach consists of representing the emergence of content over the Web.

 

And for each one it provides an in-depth description, pros and cons as well as example of real tools utilizing that approach.

 

He concludes with a simple but insightful point:

 "Most of those approaches are combined by content curation tools in an attempt to increase information relevance for the users. 

Tools cannot effectively understand the context of the user.

So the challenge is to reduce the noise without filtering information that could be valuable for the user.

 

[read full article http://j.mp/tY3yYX]


Via Robin Good, Giuseppe Mauriello, Martin Gysler
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janlgordon's comment, December 8, 2011 1:27 AM
This is a great piece Robin!
Martin Gysler's comment, December 8, 2011 4:09 AM
A great post!
Giuseppe Mauriello's comment, December 8, 2011 4:11 AM
thank you Martin!
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36 Leading Social Networking Sites for Business Professionals and Entrepreneurs You May Not Know

36 Leading Social Networking Sites for Business Professionals and Entrepreneurs You May Not Know | brave new world | Scoop.it

Many of us actively use sites such as Twitter and Facebook to promote businesses. And those of us who want to connect with more business-related contacts may turn to sites like LinkedIn to develop relationships with people we have worked with or may want to work with. But not every site is oriented toward the business world and its needs.

 

There are a growing number of social networking sites specifically focused on business users and meeting their needs. Here is a list of 36 additional leading social networking sites for business professionals and entrepreneurs including startups that are worth a look. This list is current as of October 2011, and will likely remain very fluid in the future.


Via Martin Gysler
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