The automaker's recent transformation into a global player could seriously lift shares, analysts and investor said.
Zachariah Tiava'asu'e's insight:
The main feature of this article highlights Ford's recent strong performance in all major countries possibly seeing the brand becoming the favored auto brand of the world. However, the article gives reason to that success and attributes the positive performance to Ford's "One Ford" strategy. This strategy involved implementation of a single manufacturing architecture ( in most cases the same brand name) for car sold for eg. In the U.S, Europe, China or Russia. Therefore Ford is capitalizing on this strategy, as the world has accepted the Brand, Ford can use the same frames and parts for all cars around the world.
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