brandjournalism
9.6K views | +2 today
Follow
 
Scooped by Andy Bull
onto brandjournalism
Scoop.it!

3 Ways B2B Companies Can Manage Big Data

3 Ways B2B Companies Can Manage Big Data | brandjournalism | Scoop.it
A recent emarketer article highlights the data overload that B2B marketers are currently experiencing.
more...
No comment yet.
brandjournalism
For journalists, marketers, PRs, communications professionals, brand managers
Curated by Andy Bull
Your new post is loading...
Your new post is loading...
Rescooped by Andy Bull from Multimedia Journalism
Scoop.it!

How McDonald's invented brand journalism, and how brand journalism saved McDonald's

How McDonald's invented brand journalism, and how brand journalism saved McDonald's | brandjournalism | Scoop.it

In 2003 McDonald’s was a global corporation in decline. A brand that had built its reputation on the simple slogan that it was a happy place to be; which had democratised eating out, had forgotten what it was about.

more...
No comment yet.
Scooped by Andy Bull
Scoop.it!

Got a new laptop? Here’s how to maintain your privacy from the start

Got a new laptop? Here’s how to maintain your privacy from the start | brandjournalism | Scoop.it
When you get a new laptop — with no cookies on it! — it’s a great opportunity to start afresh and protect your privacy online by default. As I recently got a new laptop here’s what I did as I set it…
more...
No comment yet.
Scooped by Andy Bull
Scoop.it!

Lost Context: How Did We End Up Here? – NewCo Shift

Lost Context: How Did We End Up Here? – NewCo Shift | brandjournalism | Scoop.it
Facebook and Google’s advertising infrastructure is one of humanity’s most marvelous creations. It’s also one of its most terrifying, because, in truth, pretty much no one really understands how it…
Andy Bull's insight:
From the post: "Big regulation is coming for big tech."
more...
No comment yet.
Scooped by Andy Bull
Scoop.it!

Why do we keep using Facebook? – Hacker Noon

Why do we keep using Facebook? – Hacker Noon | brandjournalism | Scoop.it
John Lanchester’s long essay about Facebook in the London Review of Books has been getting shared a lot in my circles; Wired editor in chief Nicholas Thompson called it “the most intense, critical…
more...
No comment yet.
Scooped by Andy Bull
Scoop.it!

No, I’m not abandoning the term “storytelling”, Alberto — just the opposite (and here’s why)

No, I’m not abandoning the term “storytelling”, Alberto — just the opposite (and here’s why) | brandjournalism | Scoop.it
Alberto Cairo provoked quite a bit of reaction this week when he tweeted that data journalism and data visualisation ought to abandon the term “storytelling”… Given that in two weeks I’ll be doing…
more...
No comment yet.
Scooped by Andy Bull
Scoop.it!

10 principles for data journalism in its second decade

10 principles for data journalism in its second decade | brandjournalism | Scoop.it
In 2007 Bill Kovach and Tom Rosenstiel published The Elements of Journalism. With the concept of ‘journalism’ increasingly challenged by the fact that anyone could now publish to mass audiences…
more...
Risto Degerman's curator insight, September 17, 1:58 PM
Artikkelissa mukana myös mielenkiintoinen kartta Euroopasta sellaisena kuin se Moskovasta neuvostoaikaan näytti. Onkohan se geopolitiikka siitä sittemmin juurikaan muuttunut? 
Scooped by Andy Bull
Scoop.it!

14 Websites Where You Can Learn Photoshop for Free – The Mission – Medium

14 Websites Where You Can Learn Photoshop for Free – The Mission – Medium | brandjournalism | Scoop.it
Adobe Photoshop is considered the gold standard in photo editing software. In fact, it can be hard to picture (see what I did there) a world without the amazing images created with this software. In…
more...
No comment yet.
Scooped by Andy Bull
Scoop.it!

Computational thinking and the next wave of data journalism

Computational thinking and the next wave of data journalism | brandjournalism | Scoop.it
In this second extract from a forthcoming book chapter I look at the role that computational thinking is likely to play in the next wave of data journalism — and the need to problematise that. You…
more...
No comment yet.
Scooped by Andy Bull
Scoop.it!

Who Does Journalism? – Ross Barkan – Medium

Who Does Journalism? – Ross Barkan – Medium | brandjournalism | Scoop.it
You have the feeling you’re living on a precipice, a pivot point in history. Of course you do. It’s the narcissistic reflex of consciousness, our ego telling us — the slice of humanity alive on this…
more...
No comment yet.
Scooped by Andy Bull
Scoop.it!

An anatomy of murder – The Economist

An anatomy of murder – The Economist | brandjournalism | Scoop.it
In the “fake news” era, few things are more important to a 174-year-old newspaper than hard facts. At The Economist this is perhaps best demonstrated in the kind of painstaking work done by our data…
more...
Andy Bull's curator insight, September 10, 3:16 AM
How The Economist does data journalism
Scooped by Andy Bull
Scoop.it!

I do run a newspaper – Marc Reeves – Medium

I do run a newspaper – Marc Reeves – Medium | brandjournalism | Scoop.it
How a regional newspaper in the UK is stepping up to Jeff Jarvis’s challenge to create the news business of the future
Andy Bull's insight:
The Birmingham Mail editor with an optimistic reading of the future for local print-and-online titles
more...
No comment yet.
Scooped by Andy Bull
Scoop.it!

Who Does Journalism? – Ross Barkan – Medium

Who Does Journalism? – Ross Barkan – Medium | brandjournalism | Scoop.it
You have the feeling you’re living on a precipice, a pivot point in history. Of course you do. It’s the narcissistic reflex of consciousness, our ego telling us — the slice of humanity alive on this…
more...
No comment yet.
Rescooped by Andy Bull from Multimedia Journalism
Scoop.it!

YouTube now lets you stream your iPhone’s screen, makes it easier to moderate chat

YouTube now lets you stream your iPhone’s screen, makes it easier to moderate chat | brandjournalism | Scoop.it
YouTube today is rolling out several features to make itself more appealing to live streamers, including video game streamers, as the battle with rivals like..
more...
No comment yet.
Scooped by Andy Bull
Scoop.it!

Hillary Clinton and Journalism’s Failures – Whither news? – Medium

Hillary Clinton and Journalism’s Failures – Whither news? – Medium | brandjournalism | Scoop.it
I wish I could talk with Hillary Clinton in front of a journalism class, for she is a witness to — and victim of — journalism’s failures. Journalism as an institution largely refuses to examine its…
more...
No comment yet.
Scooped by Andy Bull
Scoop.it!

Journalism needs the right levels of revenue to survive.

Journalism needs the right levels of revenue to survive. | brandjournalism | Scoop.it
The Oldham Evening Chronicle, published daily for over 160 years, ceased publication at the end of August after administrators were called in. If ever a press release had the ability to stop every…
more...
No comment yet.
Scooped by Andy Bull
Scoop.it!

LRB · John Lanchester · You Are the Product: It Zucks!

LRB · John Lanchester · You Are the Product: It Zucks! | brandjournalism | Scoop.it
At the end of June, Mark Zuckerberg announced that Facebook had hit a new level: two billion monthly active users. That number, the company’s preferred ‘metric’ when measuring its own size, means two billion different people used Facebook in the preceding month. It is hard to grasp . . .
more...
No comment yet.
Scooped by Andy Bull
Scoop.it!

What’s happening with WikiTribune? – WikiTribune – Medium

What’s happening with WikiTribune? – WikiTribune – Medium | brandjournalism | Scoop.it
As you might have noticed, we haven’t been saying a whole lot lately. We haven’t got bored and wandered off to do something else — we’re just mega-busy, heads down, getting the site ready. First…
more...
No comment yet.
Scooped by Andy Bull
Scoop.it!

Sortable Analytics Helps Publishers Optimize Their Revenue Faster - MediaShift

Sortable Analytics Helps Publishers Optimize Their Revenue Faster - MediaShift | brandjournalism | Scoop.it
Publishers need to be able to wring every dollar out of their content, and the quicker they can access performance metrics, the better they are able to do so.
more...
No comment yet.
Scooped by Andy Bull
Scoop.it!

Why you shouldn’t unlock your phone with your face – freeCodeCamp

Why you shouldn’t unlock your phone with your face – freeCodeCamp | brandjournalism | Scoop.it
Today Apple announced its new FaceID technology. It’s a new way to unlock your phone through facial recognition. All you have to do is look at your phone and it will recognize you and unlock itself…
more...
No comment yet.
Scooped by Andy Bull
Scoop.it!

How Apple’s iPhone changed the world: 10 years in 10 charts

How Apple’s iPhone changed the world: 10 years in 10 charts | brandjournalism | Scoop.it
Everything has changed, including journalism
more...
No comment yet.
Scooped by Andy Bull
Scoop.it!

The next wave of data journalism? – Thoughts On Journalism – Medium

The next wave of data journalism? – Thoughts On Journalism – Medium | brandjournalism | Scoop.it
In the first of three expanded extracts from a forthcoming book chapter on ‘The next wave of data journalism’ I outline some of the ways that data journalism is reinventing itself, and adapting for a…
more...
No comment yet.
Scooped by Andy Bull
Scoop.it!

#Tipsheet: Excellence in Journalism 2017 — Mobile Reporting and Data Viz Tools

#Tipsheet: Excellence in Journalism 2017 — Mobile Reporting and Data Viz Tools | brandjournalism | Scoop.it
List of tools showcased by Mike Reilley and Victor Hernandez during #EIJ17 training workshop focusing on new and noteworthy digital storytelling applications: It’s TweetDeck, but with all the…
more...
No comment yet.
Scooped by Andy Bull
Scoop.it!

Why It’s Time News Got to Know Its Readers – News Is Breaking – Medium

Why It’s Time News Got to Know Its Readers – News Is Breaking – Medium | brandjournalism | Scoop.it
It has long been assumed that news publishers serve an unknowable mass audience. There’s a certain passivity to this descriptor for readers that doesn’t seem quite right — at least not in the…
more...
No comment yet.
Scooped by Andy Bull
Scoop.it!

Why Facebook Like buttons account for 16% of an average website’s code

Why Facebook Like buttons account for 16% of an average website’s code | brandjournalism | Scoop.it
According to data collected by BuiltWith.com, 6% of the top 10,000 most high-traffic sites load content from Facebook’s servers. For the vast majority of them, that content is likely Facebook’s…
more...
No comment yet.
Scooped by Andy Bull
Scoop.it!

Detroit redefined: city hires America's first official 'chief storyteller'

Detroit redefined: city hires America's first official 'chief storyteller' | brandjournalism | Scoop.it
Irritated by the relentless focus on ruin porn, or pre-emptive stories about the city’s tech resurgence, Aaron Foley will attempt to offer a more nuanced portrait
more...
No comment yet.
Scooped by Andy Bull
Scoop.it!

For publishers, the Facebook Freefall continues – Marketing Hacks – Medium

Since January, the average amount of engagement brands and publishers are getting with Facebook posts has fallen 20% since the first of the year, according to Buzzsumo. After analyzing 880 million FB…
more...
No comment yet.