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Why Is Facebook Blue? The Science Behind Colors In Marketing

Why Is Facebook Blue? The Science Behind Colors In Marketing | BRAND marketing Curation | Scoop.it

Turns out something as simple as tweaking the color of a button changes user behavior or endears people to your product. Buffer's Leo Widrich explains the importance of color in website and brand design....


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How H&M uses Facebook, Twitter, Pinterest and Google+

How H&M uses Facebook, Twitter, Pinterest and Google+ | BRAND marketing Curation | Scoop.it
H&M is rated as one of the world’s top 25 brands, so it’s a great candidate for one of our posts looking at how brands use the four main social networks.

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Daniel Jurado's curator insight, April 14, 2013 11:48 PM

Si H&M los usa, por que son tan receloso el pequeño comercio de hacer lo mismo?

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[구글 플러스. 스터디]Google+ Brand Page Adoption and Engagement Are on the Rise

[구글 플러스. 스터디]Google+ Brand Page Adoption and Engagement Are on the Rise | BRAND marketing Curation | Scoop.it
A Study of the Interbrand Top 100 Brands on Google+ | Month Six Update Google+ continues to gain market share and build consumer momentum.

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[소셜 미디어 트렌드]YouTube Launches 'Marketplace' to Connect YouTube Stars and Brands

[소셜 미디어 트렌드]YouTube Launches 'Marketplace' to Connect YouTube Stars and Brands | BRAND marketing Curation | Scoop.it

Agencies and marketers looking for the perfect YouTube star to appear in a viral video, your job just got easier.

At a keynote presentation at VidCon today, YouTube vice president of product management, Shishir Mehrotra announced Video Creation Marketplace, a platform that will connect content creators on YouTube with marketers or agencies looking for viral...


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How Coca-Cola uses Facebook, Twitter, Pinterest and Google+

How Coca-Cola uses Facebook, Twitter, Pinterest and Google+ | BRAND marketing Curation | Scoop.it
While putting together our recent series of posts looking at how major brands use the four main social networks I’ve somehow managed to overlook Coca-Cola, so today I have rectified that startling omission.

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Tim Kitchin's curator insight, April 26, 2013 10:29 AM

And at the end of all this, it's very unclear what Coke is doing with social media. The collaboration with WWF feels very underleveraged...

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[핀터레스트 케이스 스터디]33 Brands Using Instagram The Most Effectively

[핀터레스트 케이스 스터디]33 Brands Using Instagram The Most Effectively | BRAND marketing Curation | Scoop.it

Instagram is still less than 2 years old but with close to 100 million users brands around the world are starting to see it as a platform where they s...


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[브랜드 스토리]How 27 Iconic Brands Got Their Names & Logos

[브랜드 스토리]How 27 Iconic Brands Got Their Names & Logos | BRAND marketing Curation | Scoop.it
They are some of the most advertised & instantly recognizable brands in the world, who spend millions on marketing their products, services and values to you.

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