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2012 Review - the year in branding | News | Design Week

2012 Review - the year in branding | News | Design Week | Branding for people | Scoop.it
A year dominated by the London 2012 Olympics identity also saw new branding for Microsoft and eBay.
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Yahoo Acquires Social Content Curator Snip.it

Yahoo Acquires Social Content Curator Snip.it | Branding for people | Scoop.it
Yahoo confirmed Tuesday that it acquired Snip.it, a social tool that lets users collect and share web content. (Yahoo Acquires Social Content Curator Snip.it: Yahoo confirmed Tuesday that it acquired Snip...
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7-Eleven

7-Eleven | Branding for people | Scoop.it
“7-Eleven decided to update their cof­fee con­cept and empha­size a smart and con­ve­nient brand expe­ri­ence. The iconic stripes is the take-off point of our design. Mod­ern and clear branding.”
Lovely work from Stockholm-based BVD.
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Consumers Prefer to Do Business With Social Brands | ClickZ

Consumers Prefer to Do Business With Social Brands | ClickZ | Branding for people | Scoop.it
A new study by social curation firm Mass Relevance has found that 59 percent of consumers are more likely to trust brands that integrate with social media.
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The 10 Most Watched Tech Ads of 2012 | Adweek

The 10 Most Watched Tech Ads of 2012 http://t.co/06XcwxzH
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Brand New: Kangaroo Makeover

Brand New: Kangaroo Makeover | Branding for people | Scoop.it
Brand New: Opinions on corporate and brand identity work. A division of UnderConsideration.
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New Research: The Skills That Make an Entrepreneur

New Research: The Skills That Make an Entrepreneur | Branding for people | Scoop.it
Successful serial entrepreneurs start by being very, very persuasive.

Via Marc Dangeard
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Your Brand and Nine Legal Issues Related to Patent, Trademark, and Copyright

Your Brand and Nine Legal Issues Related to Patent, Trademark, and Copyright | Branding for people | Scoop.it
Brand Management - Protecting your brand, one of the most fundamental aspects of your market presence, is not something that should be taken lightly or ignored. From the very beginning of your business, ...
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Nokia in a new dressing? - Branding, Designing - Media Panther Blog

Nokia in a new dressing? - Branding, Designing - Media Panther Blog | Branding for people | Scoop.it
Nokia in a new dressing? http://t.co/SD3N3J81 #Branding #Designing
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Smile

Smile | Branding for people | Scoop.it
Amazon, designed by Turner Duckworth, 2000 Argos Bledina Cider by Kronleins, designed by Amore Danone Dusseldorf, designed by BBDO Kraft Foods LG, 1995 Osaka Welfare Pension Hospital Breast Team, designed by Shinnoske Design Peel District School...
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The Crisis of the Republican Brand - Daily Beast

The Crisis of the Republican Brand - Daily Beast | Branding for people | Scoop.it
Daily BeastThe Crisis of the Republican BrandDaily BeastThe popular vote in the most recent election was less an endorsement of Obama's performance than a refutation of GOP extremism.
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How Sony Became a Pinterest Rock Star | Social Media Examiner

How Sony Became a Pinterest Rock Star | Social Media Examiner | Branding for people | Scoop.it
Pinterest Case Study: How Sony uses Pinterest to drive sales, increase brand affinity and grow their community.
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Lincoln Rebrands Itself Lincoln Motor Company, Launches New Advertising Campaign | CMO.com

It’s no longer just Lincoln — the Ford luxury brand will henceforth be known as the Lincoln Motor Company.
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Personal branding | Musings of an Eclectic Treefrog

A continuation of yesterday's conversation about Levo League's article on nurturing your brand. I did some research today and found another brand-related advice article. I quite liked how this one set out specific instructions ...
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Monologue 04: Does de-branding reduce brand noise? | Walnut Grey Design

Monologue 04: Does de-branding reduce brand noise? | Walnut Grey Design | Branding for people | Scoop.it
I was listening to a thought-provoking conversation about de-branded design on Monocle 24 radio between Monocle’s Design Editor, Hugo Macdonald, and (Monologue: Does de-branding reduce brand noise?
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The Logo: The Backbone of Corporate Identity Branding - HOW Design

The Logo: The Backbone of Corporate Identity Branding - HOW Design | Branding for people | Scoop.it
The Logo Brainstorm Book strips away the emotion of corporate identity branding, providing the fundamentals of corporate graphic design with 304 packed pages of corporate branding examples.
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10 Inspiring Examples Of Small-Biz Branding

10 Inspiring Examples Of Small-Biz Branding | Branding for people | Scoop.it
Branding campaigns don’t often make mainstream headlines, but when they do, they’re about the bigwig companies--Coca-Cola, Apple, and Nike, to name a few.
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Interview with Karen Haller - Applied Colour Psychology Expert

Interview with Karen Haller - Applied Colour Psychology Expert | Branding for people | Scoop.it
RT @KarenHaller: Check out my interview by @onecirclecomms 'Importance of colour when branding your business' http://t.co/hTaLGYMC #brand #colour psychology
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2012 Review - the year in branding | News | Design Week

2012 Review - the year in branding | News | Design Week | Branding for people | Scoop.it
A year dominated by the London 2012 Olympics identity also saw new branding for Microsoft and eBay.
more...
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Rescooped by Re Perez from Entrepreneurs
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New Research: The Skills That Make an Entrepreneur

New Research: The Skills That Make an Entrepreneur | Branding for people | Scoop.it
Successful serial entrepreneurs start by being very, very persuasive.

Via Marc Dangeard
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The Art of Logo Design | Off Book | PBS

Logos surround us in digital and physical space, but we rarely examine the thought and artistic thinking that goes into the design of these symbols. Utilizin...
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Building your brand from the inside out

Building your brand from the inside out | Branding for people | Scoop.it
It may be a Friday, but there is still time to bang out a blog following CharityComms branding seminar yesterday afternoon. I have long been... (RT @BrandDufour: Top Tips galore from @CharityComms #ccbranding Branding from the Inside Out seminar.
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The 10 Most Watched Tech Ads of 2012

The 10 Most Watched Tech Ads of 2012 | Branding for people | Scoop.it
Samsung dominates Visible Measures list with three of the top four campaigns (The 10 Most Watched Tech Ads of 2012 | Adweek http://t.co/UURFdwne...)...
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Top 7 Tips for Humanizing Your Brand | Social Media Sun

Top 7 Tips for Humanizing Your Brand | Social Media Sun | Branding for people | Scoop.it
RT @E_mhotep: Top 7 Tips for Humanizing Your Brand ~ http://t.co/UHcfhwMQ #branding...
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New Government department branding set to launch | Analysis | Design Week

New Government department branding set to launch | Analysis | Design Week | Branding for people | Scoop.it
Government turns to in-house colour coded brand system (New Government department branding set to launch | Analysis | Design Week http://t.co/d7MUSGBC via @design_week...)...
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Lincoln's 'Social' Super Bowl Spot; New Branding Strategy | Strategy Ideas and Concepts

Lincoln's 'Social' Super Bowl Spot; New Branding Strategy | Strategy Ideas and Concepts | Branding for people | Scoop.it
Automotive firm unveils integrated campaign and an in-house agency (RT @CybelDP: Lincoln has purchased its first-ever Super Bowl commercial http://t.co/nQRz7JhV (via @Adweek) Interesting after this...
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