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If marketing can change behavior….

If marketing can change behavior…. | Branding Advertising News Thoughts | Scoop.it
….Is it okay to hold a marketer responsible of the impact of his brand communication? The answer is “not completely”…..And sometimes not at all. Can you get babies to start smoking a particular brand of cigar?
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Branding Advertising News Thoughts
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eCommerce Website Design and Development

eCommerce Website Design and Development | Branding Advertising News Thoughts | Scoop.it

Looking for an eCommerce web design company for your site? The website designers at Litmus develop user-friendly, sales-driven, SEO optimized eCommerce websites as per client requirement.

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Brand Communication by Packaging & Advertising Campaign for Top-Quality Salons & Spa

Brand Communication by Packaging & Advertising Campaign for Top-Quality Salons & Spa | Branding Advertising News Thoughts | Scoop.it

We were asked to create a unisex appeal for this innovative product through eye-catchy packaging and a print advertising campaign, while taking care to position Brand Richmax in the niche category of India’s booming hair care industry.

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Brand Packaging Design & Point of Purchase of Spices & Ghee brand

Brand Packaging Design & Point of Purchase of Spices & Ghee brand | Branding Advertising News Thoughts | Scoop.it

We made ‘purity’ their catchphrase and gave them an ultra-clean, confidence-inspiring packaging and POP material that have eventually paid rich dividends.

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Logo & Corporate Identity Design Portfolio: Branding Logo Corporate Identity

Logo & Corporate Identity Design Portfolio: Branding Logo Corporate Identity | Branding Advertising News Thoughts | Scoop.it

You want a new logo design & corporate identity? We’ve been working in this domain for the past one decade, along with giving our clients complete stationery overhauls.

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The Truth About Mad Men

The Truth About Mad Men | Branding Advertising News Thoughts | Scoop.it
The Advertising World as presented by America’s most popular television drama series – Mad Men
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Pushkar - Brand Identity & Packaging Design - Adding Trust & Confidence in Brand

Pushkar - Brand Identity & Packaging Design - Adding Trust & Confidence in Brand | Branding Advertising News Thoughts | Scoop.it
Brand Identity & Packaging Design for Pushkar Pesticides.
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Brand Advertising for Cmax Acubed

Brand Advertising for Cmax Acubed | Branding Advertising News Thoughts | Scoop.it

Brand ‪‎advertising‬ and brochure design for Cmax Acubed - a cutting-edge thermal acupressure bed.

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It’s all about Aspirational Branding

It’s all about Aspirational Branding | Branding Advertising News Thoughts | Scoop.it
It's all about Aspirational Branding. You have to create the dream in order to generate those emotional responses from the consumers.
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Say it with a picture

Say it with a picture | Branding Advertising News Thoughts | Scoop.it
Thanks to Instagram and Pinterest, visual storytelling is the hottest new trend in the digitalscape.
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Let's not poh poh native advertising...

Let's not poh poh native advertising... | Branding Advertising News Thoughts | Scoop.it
All said and done, native advertising is a discreet form of content marketing where ads masquerade as significantly important pieces of information.
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Colors of Your Logo Reveal Much More Than You Can Imagine

Colors of Your Logo Reveal Much More Than You Can Imagine | Branding Advertising News Thoughts | Scoop.it

Having established the importance of color, it must be said that the color cannot override the personality of the company and hence while deciding on the logo, think personality before color.

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A call to jaywalkers

A call to jaywalkers | Branding Advertising News Thoughts | Scoop.it
Advertising used to promote road safety must strike at the core. Here are some pieces of the best road safety ads hand-picked from across the world.
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Brand Application Design & Development of Wealth Advisor CRM

Brand Application Design & Development of Wealth Advisor CRM | Branding Advertising News Thoughts | Scoop.it

Wealth Advisor CRM's offering may be just different enough and inexpensive enough to attract a sizable following,” declares the tech guru on the client site, and that speaks volumes about the quality of Litmus input.

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Brand Strategy & Design of LeGriffe as Premier Printer's Club

Brand Strategy & Design of LeGriffe as Premier Printer's Club | Branding Advertising News Thoughts | Scoop.it

Our brief was to announce LeGriffe's entry into the premier printer’s club through a stylish, carefully-toned and sculpted calendar. We did it and the LeGriffe calendar went on to win three national-level awards.

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Brand Packaging Design for Bunchy Crunchy - A Snack Brand

Brand Packaging Design for Bunchy Crunchy - A Snack Brand | Branding Advertising News Thoughts | Scoop.it
Brand Packaging Design for Bunchy Crunchy - A Snack and fast food brand.
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Myntra goes app-only

Myntra goes app-only | Branding Advertising News Thoughts | Scoop.it
On the May 15th of 2015, Myntra made a tremendous leap of faith. The fashion e-tailer decided to go app only.
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Royal Crown - Brand Transformation by Website Design & Print Collateral

Royal Crown - Brand Transformation by Website Design & Print Collateral | Branding Advertising News Thoughts | Scoop.it
Website Design Brand Transformation for Royal Crown Laminates, a specialist in all kinds of laminates in Ahmedabad, India.
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Branding & Enterprise Relaunch of Indus - A Travel Agency

Taking ownership of their complete brand evolution, we developed a web application and ran a teaser campaign for the client and positioned them as a world player.

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Designing for an Ecommerce Website

Designing for an Ecommerce Website | Branding Advertising News Thoughts | Scoop.it
Before you go on to change the design of your ecommerce website, it might be a good idea to take a close look at some of best eCommerce websites.
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The Hullaballoo Over Hashtags

The Hullaballoo Over Hashtags | Branding Advertising News Thoughts | Scoop.it
There is a crucial need to put in a lot of thought before coming up with a hashtag that is well-crafted for your brand and resonates with your core audience.
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How Some of the Most Popular Brands Got their Names

How Some of the Most Popular Brands Got their Names | Branding Advertising News Thoughts | Scoop.it
Every wondered how some of the most popular brands such as coke, pepsi, virgin, yahoo, starbucks, apple, nike, and amazon got their names?
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Cut the Clutter

Cut the Clutter | Branding Advertising News Thoughts | Scoop.it
In the advertising world, stand apart, if you want to stand tall.
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Shapes of Your Logo Reveal Much More Than You Can Imagine

Shapes of Your Logo Reveal Much More Than You Can Imagine | Branding Advertising News Thoughts | Scoop.it
A Logo is the face of a company. Companies, especially large corporations, spend a fortune to spruce it up until it conveys what they want it to convey
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TVCs that work don't pull at your purse strings...

TVCs that work don't pull at your purse strings... | Branding Advertising News Thoughts | Scoop.it
If you have ever been challenged to trap the lightning in a bottle, you must be a creative from the advertising field.
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