over time we all build loyalties towards different brands and this article is a great way to explain it. Building a strong brand and managing it through different types of media is a good way to build consumer preferences as it could relate to most of them in different ways. Brand preference is an important aspect in IMC.
Visual Social Media Marketing: learn how to share more visual content and create a visual conversation with your audience.
Sam Russell's insight:
Marketing through social media is a great way to get consumers attention. This article discusses ways in which brands can market their business through social networks as everyone now days uses this strategy to communicate. Consumers prefer brands that have a certain relevance to them, therefore attracting more customers through different marketing medias is a great way to get them engaged. All this is relevant to integrated marketing communications.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.