Brand Marketing & Branding
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Brand Marketing & Branding
#Brand strategy, #digital strategy, #design, brand engagement (Brand Marketing & Branding existe aussi en Fr)
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Apple acquires use of Lightning trademark in Europe from Harley

Apple acquires use of Lightning trademark in Europe from Harley | Brand Marketing & Branding | Scoop.it
The iPhone maker secures a partial transfer for the term it uses to describe its new device connector, according to the EU's Trade Mark and Design Office. Read this article by Steven Musil on CNET News.
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Velvet Underground loses a copyright claim to Warhol's banana

Velvet Underground loses a copyright claim to Warhol's banana | Brand Marketing & Branding | Scoop.it

When you think of a certain classic rock album released in 1967 with a bright yellow illustration of a banana on the cover, what name comes to mind: Andy Warhol or the Velvet Underground?
That's one of the questions essentially at the root of a lawsuit brought by...

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