Brand Marketing & Branding
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Brand Marketing & Branding
#Brand strategy, #digital strategy, #design, brand engagement (Brand Marketing & Branding existe aussi en Fr)
Curated by Sylvain Leroux
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Apple Passes Coca-Cola as Most Valuable Brand

Apple Passes Coca-Cola as Most Valuable Brand | Brand Marketing & Branding | Scoop.it
Apple, named most valuable brand by Interbrand, a corporate identity and brand consulting company, is one of five technology companies among the top 10.
Sylvain Leroux's insight:

Find the full report here: http://ow.ly/pneGr

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20% of Top Brands use HootSuite

20% of Top Brands use HootSuite | Brand Marketing & Branding | Scoop.it

When it comes to Twitter clients, consumers have a lot of choice. But what management systems are preferred by top brands?

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Logos Of Famous Brands, Then And Now - DesignTAXI.com

Logos Of Famous Brands, Then And Now - DesignTAXI.com | Brand Marketing & Branding | Scoop.it
StockLogos.com has compiled and compared the first and current versions of logos used by some of the world’s biggest brands.

 

In the list ‘The Original and Current Form of Famous Logos’, it features logos of companies such as Apple, Firefox, LEGO, McDonald’s and the likes.

 

Check out how the brands have changed their logos:

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Brand Z Study: IBM Leapfrogs Google as No. 2 Global Brand

Brand Z Study: IBM Leapfrogs Google as No. 2 Global Brand | Brand Marketing & Branding | Scoop.it

IBM leapfrogged Google, rising No. 2 behind Apple, its value up 15% to nearly $116 billion last year, according to the Brand Z ranking from Millward Brown.

Confused? Well, you're not alone...

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