Brand Marketing & Branding
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Brand Marketing & Branding
#Brand strategy, #digital strategy, #design, brand engagement (Brand Marketing & Branding existe aussi en Fr)
Curated by Sylvain Leroux
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The Brands In Spectre — 007 Product Placement in James Bond's 24th Film

The Brands In Spectre — 007 Product Placement in James Bond's 24th Film | Brand Marketing & Branding | Scoop.it
James Bond's latest outing dominates the box office its opening weekend — along with the cast of brands along for the ride
Sylvain Leroux's insight:

A complete list of the brands that are visible (or audible) in Spectre, the second-most expensive movie of all time, which dominated the box office its opening weekend with $73 million in ticket sales, the second-highest for a Bond movie opening.

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Fiat Plays Monopoly With McDonald's

Fiat Plays Monopoly With McDonald's | Brand Marketing & Branding | Scoop.it

Fiat and McDonald’s are taking a chance on the 20th anniversary of Monopoly this year with a game dangling the...

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Chrysler Group Is Ad Age's Marketer of the Year

Chrysler Group Is Ad Age's Marketer of the Year | Brand Marketing & Branding | Scoop.it

A frenchman restores motor city pride in a bankrupt chrysler with a series of campaigns that resonated across america and lifted sales an astounding 37%.

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Bridget Sprague's curator insight, January 25, 2013 7:33 PM

Look at all of the women. I love it.