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Brand Marketing & Branding
#Brand strategy, #digital strategy, #design, brand engagement (Brand Marketing & Branding existe aussi en Fr)
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Here Is Your First Look at the New Disney Channel Logo

Here Is Your First Look at the New Disney Channel Logo | Brand Marketing & Branding | Scoop.it
The Disney Channel isn't exactly rebranding, but it is changing its logo and its network IDs to reflect a new, less boxy look that is going live on most of its networks tomorrow.
Sylvain Leroux's insight:

Logo refresh.

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Darth Vader Pepsi Takes Marketing to the Dark Side

Darth Vader Pepsi Takes Marketing to the Dark Side | Brand Marketing & Branding | Scoop.it
Pepsi markets a Darth Vader energy in a land far, far away -- Japan.
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Disney Rebrands Their Princesses To Encourage Girls To Achieve Their Goals [Video] - PSFK

Disney Rebrands Their Princesses To Encourage Girls To Achieve Their Goals [Video] - PSFK | Brand Marketing & Branding | Scoop.it
The company has released a new video called 'I Am a Princess' that celebrates what the term means today and promotes bravery, trust, generosity, and compassion.
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Disney Marketing: The Happiest Social Media Strategy on Earth

Disney Marketing: The Happiest Social Media Strategy on Earth | Brand Marketing & Branding | Scoop.it
With more than 200 million Likes across all of its Facebook Pages, The Walt Disney Company is one of the most powerful brands around, online and off. We spoke to the CMO to see how they do it.
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Can you guess these iconic logos when translated into Chinese characters?

Can you guess these iconic logos when translated into Chinese characters? | Brand Marketing & Branding | Scoop.it
Take the Cocoa Cola or Disney logos and you've got a pretty recognizable visual anyone around the world would be able to guess. But what happens when these
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Your Guide To The Top 10 Social Video Brands

Your Guide To The Top 10 Social Video Brands | Brand Marketing & Branding | Scoop.it
GoMedia recently compiled the top 100 brands on video, so with that in mind, we delve into each brand and find out what they did to reach the top...
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Android Tops LGBT Favored Brands in U.S.

Android Tops LGBT Favored Brands in U.S. | Brand Marketing & Branding | Scoop.it

Google’s Android mobile operating system is #1 on the top 20 brands favored by the LGBT community, according to...

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