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Brand Marketing & Branding
#Brand strategy, #digital strategy, #design, brand engagement (Brand Marketing & Branding existe aussi en Fr)
Curated by Sylvain Leroux
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Daft Punk Rides 'Get Lucky' High with Durex Condom Tie-In

Daft Punk Rides 'Get Lucky' High with Durex Condom Tie-In | Brand Marketing & Branding | Scoop.it
Sylvain Leroux's insight:

French dance sensation Daft Punk want their fans to have a good time, albeit responsibly. With that, the duo has partnered with Durex to release a “Get Lucky” brand of condom, named for...

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Chrysler Group Is Ad Age's Marketer of the Year

Chrysler Group Is Ad Age's Marketer of the Year | Brand Marketing & Branding | Scoop.it

A frenchman restores motor city pride in a bankrupt chrysler with a series of campaigns that resonated across america and lifted sales an astounding 37%.

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Bridget Sprague's curator insight, January 25, 2013 7:33 PM

Look at all of the women. I love it.