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Spotify Expands Free Streaming to All Devices

Spotify Expands Free Streaming to All Devices | brand influencers social media marketing | Scoop.it
Spotify announced on Wednesday that it is expanding its free streaming option to all devices.

 

Spotify Free for tablets will also work in conjunction with Spotify Connect, the company's Chromecast-like integration for home stereo systems. Previously, non-paying Spotify users could only listen to Spotify Radio selections on mobile. Like Pandora, iTunes Radio andiHeartRadio, Spotify Radio allows users to listen to "stations" comprised of artists and genres, but not specific music tracks.

 

The new option will allow users to listen to tracks they select, just as they can on the desktop.

 

 

In addition to Spotify Free for tablets, the company is also rolling out a free streaming option for all devices, including mobile phones. This option, dubbed "Spotify Shuffle," the option will allow users to "shuffle play" all playlists in their libraries and shuffle listen to any artist they choose.

 


Via Gust MEES
Lori Wilk's insight:

News from Spotify

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Gust MEES's curator insight, December 11, 2013 11:08 AM

 

Listen also to my MIX Playlist:

 

https://play.spotify.com/user/webizard/playlist/67gBvDrCayFU4QRcKKOcEP

 

Mateo Barragán's curator insight, February 16, 2014 10:17 PM

Spotify is quickly growing in the market share. By expanding it's services into new devices  for free, will definitely increase its popularity. 

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Rescooped by Lori Wilk from Public Relations & Social Media Insight
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Move Over Millennials -- Here Comes Gen Z

Move Over Millennials -- Here Comes Gen Z | brand influencers social media marketing | Scoop.it

Over the past few years, marketers across all industries and categories have been obsessed with millennials -- how to reach them and build meaningful connections with their brands. This captivating generation has a unique sense of self and a nontraditional approach to life stages, which has made marketing to them a challenge.

 

But perhaps even more challenging is the next generation on the rise -- Gen Z. If marketers thought they threw out the playbook with millennials, they need to know that Gen Zers aren't even playing on the same field....


Via Jeff Domansky
Lori Wilk's insight:

As a #marketer, you must know how to craft the right messages to reach your target audience and to get results. This #article offers insights into the Gen Z, for many of us, this group, the first to be born into the #digital #world, are our #grandchildren. They want to see #products presented in ways that are real. They don't want the sugar-coated version or fantasy. As people and #consumers they will be #independent,# entrepreneurial, and want to create their own solutions using their own #creativity and ingenuity. It was clear that these Gen Z expect companies to engage with them virtually. 

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Jeff Domansky's curator insight, January 25, 10:43 AM

Even more challenging than millennials is the next generation of consumers -- Gen Z. Here's what marketers need to know to reach Gen Zers.

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CMO of the Week: John Costello, Dunkin’ Donuts on Sweet Success in the Digital Age

CMO of the Week: John Costello, Dunkin’ Donuts on Sweet Success in the Digital Age | brand influencers social media marketing | Scoop.it
Though U.S. customers know Dunkin’ Donuts as “America’s Favorite Coffee,” it’s an extremely global company. With franchisees in 33 different countries, it’s one of the largest coffee and pastry chains in the world.
Lori Wilk's insight:

I was impressed with John Costello's explanation that the the future of mobile for Dunkin donuts is to put Dunkin Donuts in  everyone's hands. In his role as CMO he clearly sees the potential  for #Mobile to be an extension of the Dunkin Donut experience.. Other #business #leaders can learn from this lesson that  #Mobile is becoming the primary way customers interact with #Brands. Mobile is where customers are learning about new products and services. In this article John said, " We wholeheartedly embrace mobile and social technologies on seeing benefits on doing so. 

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17 Quick Wins to Boost Your Social Media Marketing Right Away

17 Quick Wins to Boost Your Social Media Marketing Right Away | brand influencers social media marketing | Scoop.it
A big list of small changes that may lead to huge results - quick wins for social media marketing that you can implement in minutes
Lori Wilk's insight:

I love this list and to make this an even 20 sites to participate on let's  add #Instagram #Google+ Digg.com . Do you have your #socialmedia presence on http://www.Appearoo.com ? You can post your presence on over 500 sites in this one place.  Happy New Year and I wish everyone #digitalmarketing and  online #influence #Success. 

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Emotional branding come chiave per il successo

Emotional branding come chiave per il successo | brand influencers social media marketing | Scoop.it
Emotional branding, ossia come creare legami emotivi con il proprio brand aiuti la redditività del business

Via Stefano Principato
Lori Wilk's insight:

Great to be human where we #buy on #emotion and justify our buying with logic. 

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Aggregate, Filter and Mashup Social Streams, Images and Stats: EchoStudio

Aggregate, Filter and Mashup Social Streams, Images and Stats: EchoStudio | brand influencers social media marketing | Scoop.it

Via Robin Good
Lori Wilk's insight:

To be a better #brand #influencer and improve #online #marketing this tool could be a game-changer for many companies, #journalists and #marketers. It's great to try #socialmedia tools and see how using them can change your results. Thanks for sharing this , Robin.

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Robin Good's curator insight, November 6, 2014 12:16 PM


Echostudio is a powerful new web app which allows you to aggregate, filter and combine social signals, streams, images, statistical and map data on any topic or tag you specify and to publish them online.


The new web app is particularly powerful in its ability to let you collect and mashup into one web page different kind of data and sources according to your needs without sacrificing ease of use and design elegance.


Several filtering and moderation options provide the curator with all of the tools needed to precisely control the quantity and quality of content being published.


The service generates beautiful dynamic pages, which are fully responsive and that can be published online or embedded inside your own website. 


Echostudio is an ideal solution for a number of different applications including:

  • real-time live coverage of an event
  • branded social hub
  • information hub on a specific topic 
  • social news aggregator


I have been impressed by Echostudio powerful backend, ease of use, and beautiful output as well as by swiss-watch precision with which you can control almost anything in it. 

Kudos to Chris Saad and his team for having given birth to a such a wonderful discovery, curation and social publishing tool. 



Free plan available. 





Try it out now: http://www.echostudio.co/ 


.

Video tutorials: 

https://www.youtube.com/watch?v=Wffg745EhsY 

https://www.youtube.com/watch?v=Ih_UG03j4z4 

https://www.youtube.com/channel/UCCENi0CamnugWhSiVrBfmqw 

.

.

Examples: 

http://echo-official.echostudio.co/projects/#!4zkmrn5wfx 

http://echo-official.echostudio.co/projects/#!zmaggn6ra5 

http://echo-official.echostudio.co/projects/#!snbrdmd181 


.



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Top 10 Celebrity Performances In Video Games

It's time to pay tribute to the top celebrity icons that have lent their talents to the virtual world. Join http://www.watchmojo.com as we countdown our picks for the Top 10 Celebrity Performanc...

Via dj Goddessa
Lori Wilk's insight:

This list was fun to watch since it included clips of the #celebrity performances in the #video games in these #virtual worlds. Great picks . I  won't give away their selections so  you'll have to watch to see who made the top performances.

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Social Media Tools Endorsed By Experts

Social Media Tools Endorsed By Experts | brand influencers social media marketing | Scoop.it

Today I have some social media tools recommended by the top marketers in the industry. Here’s four links with tips and tricks to kick start your Monday....


Via Jeff Domansky
Lori Wilk's insight:

It's great when our peers keep us informed about which platforms are working the best for them. Thanks Susan for giving us insight into these platforms. The general business population might not realize how much effort is necessary to keep moving ahead with a heavy social media marketing campaign which includes newer and emerging platforms. It's exciting and sometimes exhausting. #socialmedia#digitalmarketing#socialnetworking

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Jeff Domansky's curator insight, August 14, 2014 1:53 AM

Check out Simply Measured, Octopost, Twibble and Ghostery.

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Conversion Copywriting: Words & Phrases That Make People Click [Infographic]

Conversion Copywriting: Words & Phrases That Make People Click [Infographic] | brand influencers social media marketing | Scoop.it
This data-backed infographic shows why word choice is so important in marketing, and which words are most likely to convert today's consumers.
Lori Wilk's insight:

The right words can help your writing. For better results in writing persuasive copy this article includes 10 words that have been proven to improve results #copywriting#marketing#sales 

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Banjo updates mobile apps to create TiVO for social media - The Next Web

Banjo updates mobile apps to create TiVO for social media - The Next Web | brand influencers social media marketing | Scoop.it
Tech Cocktail
Banjo updates mobile apps to create TiVO for social media
The Next Web
... TiVO did for TV.
Lori Wilk's insight:

This could be a game changer as people go back and review how events unfolded on their social media platforms. My bet is that Banjo will be very popular#mobile#apps

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The World's Top 10 Most Innovative Companies in Social Media

The World's Top 10 Most Innovative Companies in Social Media | brand influencers social media marketing | Scoop.it
1. TwitterFor proving the power of brevity--this time with video. Video sharing and social media were two separate things before Vine showed up on...
Lori Wilk's insight:

I didn't know about "Whisper" that's why I love curating content because I really get a chance to read through so many cool articles and to check out so many sites and concepts before sharing them with others. 

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Johnny Hosker's curator insight, August 26, 2014 12:29 AM

these social media platforms all offer unique and innovative features in order to attract a specific audience. This makes marketing online very easy as once a marketer defines their target segments all they need to do is align their advertisements with the social media platforms which already have that specific consumer base.

Johnny Hosker's curator insight, September 30, 2014 1:53 AM

Johnny Hosker's insight:

these social media platforms all offer unique and innovative features in order to attract a specific audience. This makes marketing online very easy as once a marketer defines their target segments all they need to do is align their advertisements with the social media platforms which already have that specific consumer base.

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Businesses Lose $41B from Bad Customer Service: Here's What to Do

Businesses Lose $41B from Bad Customer Service: Here's What to Do | brand influencers social media marketing | Scoop.it
The US is a nation of "serial switchers" — and that lack of loyalty is costing businesses an estimated $41billion a year, according to research from NewVoiceMedia, a cloud contact center vendor. Blame it on bad customer service: 44 percent of customers leave because they feel unappreciated, fed up, frustrated and convinced no one really cares about their problems. You can read more about the study here (registration required).  But you don't need to dig deep to understand Topic: Customer Experience.

Via Craig Deakin
Lori Wilk's insight:

Make it  your company priority to take care of your customers because if you don't take care of your customers they will become someone else's customers. 

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GroupMe Founder Gets $3.4M to Make Small Business Loans More Accessible With Fundera | TechCrunch

GroupMe Founder Gets $3.4M to Make Small Business Loans More Accessible With Fundera | TechCrunch | brand influencers social media marketing | Scoop.it
In the past five years, the number of bank loans under $1 million has dropped by more than 20 percent. This puts small business owners, arguably the driving..
Lori Wilk's insight:

Fundera will be a blessing to many small businesses looking for funding

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Facebook Users: What Do They Mean For Your Marketing - Heidi Cohen

Facebook Users: What Do They Mean For Your Marketing - Heidi Cohen | brand influencers social media marketing | Scoop.it
Understand Facebook's audience based on Pew Internet research.
Lori Wilk's insight:

Are you celebrating because Facebook just turned 10? And are you finally ready to figure out what to do on this platform as part of your social media strategy?#facebook

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Gamifying School: Gamification Reaches the Classroom via Forbes

Gamifying School: Gamification Reaches the Classroom via Forbes | brand influencers social media marketing | Scoop.it
It is one of the key emerging trends in learning, but according to experts the next few years could see gamification move from the periphery to become the cornerstone of our classrooms.

Via Martin (Marty) Smith
Lori Wilk's insight:

#Forbes #article makes a great point about how #Gamification  is a growing  #Trend in #Education and we are only beginning to see its impact. 

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Martin (Marty) Smith's curator insight, January 22, 3:08 PM

Great post emphasizing how the classroom and real life are running together like two trains on the same track. Gamification is a classroom natural since it creates an identifiable tribe working on a shared objective with friendly competition and a sale to know who is contributing and who isn't.

Great Forbes post on how gamification is about to be a big hit in the classroom.

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Why 2015 will be the most Innovative Year in Corporate History

Why 2015 will be the most Innovative Year in Corporate History | brand influencers social media marketing | Scoop.it

Via TechinBiz
Lori Wilk's insight:

This is not a time to sit on the side lines. Companies who feel they do not need to embrace the connected world and use digital marketing techniques as part of their marketing mix could find themselves out of the game. Ask yourself what happened to many of the top-ranked #companies of years past. The pathways to #success are being cleared and driven by many new #innovative companies and #digital #technology#leaders . These innovators are claiming their place in cyberspace and using the latest technology, social networking  platforms with a #digitalmarketing stategy to promote and #sell their  #products and #services. 

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The-king Gharip's comment, January 17, 12:01 PM
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Ramakrishna chintala's curator insight, January 19, 5:07 AM
Events2015 Global Innovation Summit (Silicon Valley)Monday, February 16, 2015 - Friday, February 20, 2015 Be a part of the 2015 Global Innovation Summit!

Join over 1,000 of your fellow ecosystem builders from over 50 countries at over 20 events – to connect, learn, and create together.  It all happens on February 16- 20, 2015 in Silicon Valley. The Global Innovation Summit is the centerpiece of Global Innovation Week, which features multiple events and activities throughout the region.

Early bird discount rates expire January,1 2015! Register for the event here.

Rescooped by Lori Wilk from Business in a Social Media World
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The Best Way to Lose Followers on Social Media

The Best Way to Lose Followers on Social Media | brand influencers social media marketing | Scoop.it

Have you ever seen a post that made you reconsider following a brand? Here is my experience and conclusions.

 

Read the article at https://www.linkedin.com/pulse/best-way-lose-followers-social-media-cendrine-marrouat


Via Cendrine Marrouat - www.socialmediaslant.com
Lori Wilk's insight:

 

This is great advice to learn what doesn't work and avoid doing it. It's hard enough to build up your followers, online presence and #influence .Who wants to work hard to lose followers? Thanks for starting off our year with this #socialmedia #digitalmarketing help.

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Cendrine Marrouat - www.socialmediaslant.com's comment, January 5, 2:20 AM
Thank you Lori!
Ken Watson's curator insight, January 6, 12:47 PM

Amen!

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Why supermarket dietitians are the next food celebrities | SmartBlogs

Why supermarket dietitians are the next food celebrities | SmartBlogs | brand influencers social media marketing | Scoop.it
Look out celebrity chefs: The next food rock stars -- supermarket dietitians -- have been discovered under the bright lights of the local grocery store.
Lori Wilk's insight:

#food is an essential part of our lives and smart #business building for the #supermarkets can revolve around consumer #education on topics about #health #wellness #recipes and their #ingredients. It makes sense to get more Registered Dieticians involved in the stores with teaching about #nutrition and making them part of #socialmedia and #media activities and campaigns. 

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Richest Women By Region: Great Billionaires of Successful Women By Region

Richest Women By Region: Great Billionaires of Successful Women By Region | brand influencers social media marketing | Scoop.it
The richest women by region in the world makes up an interesting list of billionaires of the extreme wealthy and successful in seven different countries. The region includes North A ...
Lori Wilk's insight:

It's interesting to see how this wealth is distributed and the ratio of men and women who billionaires. #Women have a long way to go to get caught up. According to this article 65% of women who are billionaires have inherited the #money. not earned it themselves..

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LinkedIn for small business owners getting results with Gary Kissel

LinkedIn for small business owners getting results with Gary Kissel | brand influencers social media marketing | Scoop.it
Host Lori Wilk interviews Your LinkedIn Coach, Gary Kissel. Gary promises to give business owners tips and tools and insights into more effective use of LinkedIn for business. If you've every wondered how to generate more sales leads and to build a profile that will get results, Gary will answer those questions in the live call-in show. Phone lines will be open during the show at 347.237.5638. LinkedIn is one of the fastest growing online sites with over 200 million users and more than 1 million groups.http://www.LinkedIn/In/GaryKissel. You can find Lori Wilk, your host on LinkedIn http://www.LinkedIn.com/IN/LoriWilk
Lori Wilk's insight:

Gary Kissel shares insights in using #LinkedIn for #business #success. It's impossible to ignore all these amazing #socialmedia tools on the marketplace. Embrace the power of #LinkedIn and what it can do for your lead generation and professional networking.

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Social media in numbers (July 2014)

Social media in numbers (July 2014) | brand influencers social media marketing | Scoop.it
Looking for some social media stats to use for your strategy or in your next presentation? You will find what you need in the list below. Facebook 30 million active business Pages (19 million manag...
Lori Wilk's insight:

This article has up-to-the-minute stats about the most popular #socialmedia sites and their users. You can gain insights quickly about where to participate and where to find your audience for your products and services.#onlinemarketing#socialnetworking 

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3rd annual Kalamazoo Social Media Week 2014 kicks off Monday - Michigan Business Review - MLive.com

3rd annual Kalamazoo Social Media Week 2014 kicks off Monday - Michigan Business Review - MLive.com | brand influencers social media marketing | Scoop.it
3rd annual Kalamazoo Social Media Week 2014 kicks off Monday Michigan Business Review - MLive.com The goal of TweetUp Kalamazoo's third annual Kalamazoo Social Media Week is "bringing people together but using social media as that catalyst to get...
Lori Wilk's insight:

It's awesome when a whole city gets together for marketing and to watch their results.

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Bing Got Its Butt Kicked By Google During The Holiday Shopping Season

Bing Got Its Butt Kicked By Google During The Holiday Shopping Season | brand influencers social media marketing | Scoop.it
Bing, the search engine developed by Microsoft...

Via Marylene Delbourg-Delphis
Lori Wilk's insight:

The holiday results are in

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Rescooped by Lori Wilk from Scoop.it on the Web
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Knock-out Combo for Social Media Success: USFCA, Scoop.it and a Hashtag


Via thomaslisterman, University of San Francisco, Ally Greer
Lori Wilk's insight:

I just watched this video and it explained how companies and researchers are learning how to improve engagement and online influence by participating often on social media platforms and incorporating hashtags # and content curation into the content marketing strategy it explained how to improve engagement on social media 

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Paula Silva's comment, March 3, 2014 3:02 PM
Will you check this scoop? Thank you so much. http://sco.lt/5okJ17
Paula Silva's comment, March 3, 2014 3:16 PM
Will you check this scoop? Thank you so much. http://sco.lt/5okJ17
Raj Nadar's comment, March 8, 2014 5:59 AM
wow! some case study this..
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How Marketers Get Inside Your Head

How Marketers Get Inside Your Head | brand influencers social media marketing | Scoop.it

Much of the marketing technology vendor landscape out there includes platforms tracking customer behavior habits. When they make purchases. How. Where. A software provider out of Cambridge, Mass., believes it has the answer a question those vendor platforms can't: Why? Why do customers make purchases? What's their motivation? What are they thinking? Topic: Customer Experience.

 

TipTap Lab, a 12-employee organization, announced last week the release of what it calls Psychology API, a data collection platform that allows developers to capture and measure psychological data to personalize customer interactions. They hail it as the first API to collect complete psychological profiles of customers, including personality traits, values, expertise, tastes and preferences.


Via Russ Merz, Ph.D., Craig Deakin
Lori Wilk's insight:

Understanding what marketers do to understand your customers and all of the psychological factors which are captured and evaluated. 

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Russ Merz, Ph.D.'s curator insight, February 11, 2014 9:49 AM

New product that claims to enable the measurement of consumer psychological profiles and traits, such as motivation.

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Media Queen Gerry Laybourne Joins Betaworks Board | TechCrunch

Media Queen Gerry Laybourne Joins Betaworks Board | TechCrunch | brand influencers social media marketing | Scoop.it
betaworks' John Borthwick has today announced, via the company blog, that Gerry Laybourne will be joining the board of directors. Alongside co-founding..
Lori Wilk's insight:

Congrats, Gerry

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