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What You Need to Know About Jab, Jab, Jab, Right Hook by Gary Vaynerchuk [Infographic]

What You Need to Know About Jab, Jab, Jab, Right Hook by Gary Vaynerchuk [Infographic] | brand influencers social media marketing | Scoop.it

I'm all about Infographics these days, so I decided to break down my new book into some fun stats. Take a look!

 

Marty Note
Gary Vaynerchuk's latest book is excellent. Gary describes the Thank You Economy as a great "jab" book. He wanted to right a great "right hook" book too, a book about conversion and how to finish the social marketing fight we are all in. 

He is aware, via his consulting work, that many view social media as a fad. He wishes them well as they fade off into obscurity (lol). I love his 3 characteristics of a great "right hook":

* Easy to understand (and present) Call-to-Action (CTA). 
* Crafted agnostic and beautiful on any receiving device.

* Respects the nuances of the social network for which you make the content. 

That last bullet should be the eye opening moment for many Internet marketers. Marketers who have one-sided conversations that don't respect the subtle and not so subtle nuance of platforms they use to communicate their stories will be treated like the spammers they are. 

It is not enough, Vaynerchuk explains, to have awesome content. Content must be massaged to the medium. Where once the medium was the message now the medium influences the shape, form, tone and syntax of our stories. To be heard your marketing must speak the right language at the right time. 

Will be writing a more extensive review, but BRAVO and KUDOS to Gary for creating writing another groundbreaking book a true "right hook".  

 


Via Martin (Marty) Smith
Lori Wilk's insight:

Gary is keeping us up on the latest trends in the marketplace. You can always learn something from his books  and blogs. Great use of infographics and his ways of explaining was we need to know for our businesses about social media.

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malek's curator insight, January 9, 10:18 AM

Looks interesting. Infographic is a visual leap, add some fun and you have a great resource to read and SHARE

Neil Ferree's curator insight, January 9, 11:38 AM

What we need to know as Internet Marketers


Where once the medium was the message now the medium influences the shape, form, tone and syntax of our stories.


To be heard your marketing must speak the right language at the right time.


 What are your Top Performing Social Media Profiles?

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Best Time For Sharing Content [Infographic]

Best Time For Sharing Content [Infographic] | brand influencers social media marketing | Scoop.it

Many top marketers experiment with their content sharing approach to find the best time to send posts to Twitter, Facebook, and other social networking sites. You have to try this for your own content to find the right time.


Via Lauren Moss
Lori Wilk's insight:

With this information you can schedule some of your social media participation to be at the peak suggested times and see what results you get. If you don't like those results, you can adjust your schedule until you find the response levels you are seeking. This does provide a good guideline to start with.

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Ready Mobile Solutions's curator insight, December 30, 2013 6:13 AM

Interesting infographic on content sharing! What do find has been your best/worse to share content by device?

Heather Koroll's curator insight, March 19, 6:26 PM

add your insight...

 
Michelle Gilstrap's curator insight, March 24, 9:26 AM

Knowing when to share is always a good idea. Check out this infographic.

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5 Reasons Your Business Should Be On Google+ [INFOGRAPHIC]

5 Reasons Your Business Should Be On Google+ [INFOGRAPHIC] | brand influencers social media marketing | Scoop.it
With a clean interface, revelatory features like Ripples, Hangout, and Communities, and groundbreaking search integration, Google Plus is the place to be if you want your business to be ahead of the marketing arena.

Google+ is a huge game changer for the social media and search engine marketing world. With over 1 billion accounts and 540 million monthly active users, the network is in line to surpass Facebook and become the most widely used social network in the world.

 

Check out this latest infographic by SocialClinch and DIW, which delineates 5+ plus reasons your business should be on Google+.


Via Lauren Moss, Mithuhassan
Lori Wilk's insight:

Simple to understand visual

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Karley Tester's curator insight, November 7, 2013 4:34 PM

Google + is quickly becoming a game changer. It is apperantly the place to be if you have a business. Be ahead of the game and get yourself added to the Google+ world. Join circles, have a confrence meeting and enjoy what Google+ has to offer not only for your business, but for your personal use as well. 

9Dotstrategies's curator insight, November 10, 2013 7:20 PM
Infographic: Reasons Your Business Should Be On Google+
Darius Douglass's curator insight, December 1, 2013 12:26 PM

This is more like an ad,  Social Clinch must have gotten paid or looking to gain favor.

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Infographic: Twitter Users Are 3x More Likely to Follow Brands than Facebook Users

Infographic:  Twitter Users Are 3x More Likely to Follow Brands than Facebook Users | brand influencers social media marketing | Scoop.it

" According to an Infographic by Twilert, which analyzed Twitter for brand engagement by users, summarized data points and stats emphasizing on the vitality of Twitter in brand marketing. A few more interesting findings are listed at the article link. "


Via Lauren Moss
Lori Wilk's insight:

Just Tweet it.

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Steve Mattison's curator insight, January 3, 7:35 AM

Would have never guessed this to be true.

Perrine Clobus's curator insight, January 6, 1:26 AM

Interesting to know...

Carlos Polaino Jiménez's curator insight, January 20, 5:34 AM

Datos importantes a la hora de realizar un proyecto de gestión de imagen en redes sociales

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Where Is Content Marketing Headed In 2014 | Internet Billboards

Where Is Content Marketing Headed In 2014 | Internet Billboards | brand influencers social media marketing | Scoop.it

Great post here from Tom George at Internet Billboards.

Agree
* More content marketing.

* More content curation.

* Multi-screen.
* New SEO with Hummingbird leading to semantic web. .

Disagree
* Quality goes up.

I disgree with the last bullet since we don't have the tools yet to insure quality of content marketing and curation improves. Next year we will continue to muddle through. By the end of the year we may have better tools, tools capable of connecting top and botton of the funnel.


Via Martin (Marty) Smith
Lori Wilk's insight:

Thoughts as we move into a New Year and how they will impact your plans

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malek's curator insight, December 17, 2013 6:29 AM

But Marty,

Isn't ensuring quality a major target of Hummingbird?

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LinkedIn Profile Tips: Optimization Guide to Build your Profile

LinkedIn Profile Tips: Optimization Guide to Build your Profile | brand influencers social media marketing | Scoop.it

View these Linkedin Profile Tips to build and optimize your profile on the platform, as well as learn how to use the many features available to users.

 

Linkedin provides access to a multitude of features, make it the most advanced professional user base in the web, from which you could harness its technical platform to get the best out of it.

Here is a great infographic with facts about Linkedin Profile, followed by the tips to build your profile with optimization techniques.


Via Lauren Moss, Mithuhassan
Lori Wilk's insight:

One of the biggest mistakes I hear about is that people signup to be on a social media site and then they don't complete their profile which reduces their effectiveness. Yes- it's important to fully complete your profile.

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Jim Doyle's curator insight, December 5, 2013 10:16 PM
LinkedIn Profile Tips: Optimization Guide to Build your Profile
Patricia D. Sadar - Career and Leadership Acceleration Coach's curator insight, December 13, 2013 3:09 PM

I confess that I am not leveraging the wonderful tools available on Linkedin.  Great article with easy tips on what you can do today to optimize your profile, and help employers find you.

 

Make it a great day!

Stéphane Hardel's curator insight, December 15, 2013 3:12 AM

Soyez beaux soyez forts soyez convoités