Brand Expansion for Business
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Brand Expansion for Business
How brand expansion will transform your business
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Content Marketing The #1 Driver Of Leads For B2B Marketers - exploreB2B

Content Marketing The #1 Driver Of Leads For B2B Marketers - exploreB2B | Brand Expansion for Business | Scoop.it
This past May I wrote an article entitled Why The Value Of Content Is Nothing New. The opening line to that article would also be appropriate here:
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Twitter Patents Twitter

Twitter Patents Twitter | Brand Expansion for Business | Scoop.it
Twitter has been granted a patent which describes the basic principles of the service itself.
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Google slips, accidentally unveils Evernote-like Google Keep service

Google slips, accidentally unveils Evernote-like Google Keep service | Brand Expansion for Business | Scoop.it
A launch for the service may be imminent.
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Repairman evolves business through social media - Mundelein Review

Repairman evolves business through social media - Mundelein Review | Brand Expansion for Business | Scoop.it
Social media and Google optimization helped Mitch Byrne grow his Mundelein-based Northeast Cooling, which specializes in commercial refrigeration instillation and repair for Chicago-area small businesses.
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Blogging Benefits And Checklist For Smart Brands

Blogging Benefits And Checklist For Smart Brands | Brand Expansion for Business | Scoop.it
Blogging is an essential part of the content marketing strategy of all types of brands. Small, medium and large brands, need to maintain blogs to reach out to customers.
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25 Things You'll Have to Explain to Your Kids About Marketing One Day

25 Things You'll Have to Explain to Your Kids About Marketing One Day | Brand Expansion for Business | Scoop.it
Read through what you'll have to explain to your kids about marketing one day.
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'Brain Friendly' Website Design Attracts More Viewers

'Brain Friendly' Website Design Attracts More Viewers | Brand Expansion for Business | Scoop.it
Looking to attract more customers to your website? New research on media sites suggests that using a "brain friendly" design might do the trick.
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Facebook Will Launch Content-Specific News Feeds, Bigger Photos And Ads On Thursday | TechCrunch

Facebook Will Launch Content-Specific News Feeds, Bigger Photos And Ads On Thursday | TechCrunch | Brand Expansion for Business | Scoop.it
At a big press event on Thursday, Facebook plans to launch new ways to filter the news feed.
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12-21-12 Marks the End of a Marketing Age

12-21-12 Marks the End of a Marketing Age | Brand Expansion for Business | Scoop.it
It’s been hard this month to avoid television specials warning of ominous prophesies foretelling a coming end of days, most notably the end of the Mayan calendar ...
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The Future of Facebook as a Social Content Farm

The Future of Facebook as a Social Content Farm | Brand Expansion for Business | Scoop.it
In the lofty idealism of Facebook, the world's largest social network fosters basic human connections. It keeps you in touch with the people you care about. The number of friend...
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Starbucks: Social Media Revenue Based on Relationships

Starbucks: Social Media Revenue Based on Relationships | Brand Expansion for Business | Scoop.it
How can brands turn their social media fans into revenue? For Starbucks, success through social media begins with a commitment to relationship-building, not sales.
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The Hottest Trend In Small-Biz Branding: Old-Timey Logos

The Hottest Trend In Small-Biz Branding: Old-Timey Logos | Brand Expansion for Business | Scoop.it
Take an observant walk through a neighborhood described as “hip” (Brooklyn’s Williamsburg inevitably springs to mind), and you’ll find yourself in the midst of a typographic trend: the resurgence of old-fashioned logos.
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3 Steps to Become a “Customer Company”

3 Steps to Become a “Customer Company” | Brand Expansion for Business | Scoop.it
We are witnessing the largest business revolution the world has ever seen.It’s bigger than the industrial revolution.It’s more global than the computer revolution.Welcome to the Customer
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Common Small Business Social Media Mistakes - exploreB2B

Common Small Business Social Media Mistakes - exploreB2B | Brand Expansion for Business | Scoop.it
Social Media Marketing is no longer something a small business should think about implementing. Social media should now be an important part of every small business growth strategy.
There ...
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5 New Platforms for Social-Savvy Brands

5 New Platforms for Social-Savvy Brands | Brand Expansion for Business | Scoop.it
Here are five new social platforms gaining traction with consumers. Learn how your brand can best leverage them.
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Google's Powerful New Marketing Tool: Think Insights | Social Media Today

Google's Powerful New Marketing Tool: Think Insights | Social Media Today | Brand Expansion for Business | Scoop.it
Google's new Think Insights tool is a massive information resource for marketers, providing the "latest research in digital marketing" as well as
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Oh, How Pinteresting!, Introducing Pinterest Web Analytics

Oh, How Pinteresting!, Introducing Pinterest Web Analytics | Brand Expansion for Business | Scoop.it

Via geoffrey sharp, WendySoucie
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geoffrey sharp's curator insight, March 12, 2013 7:41 PM

#pinterest #analytics

WendySoucie's curator insight, March 13, 2013 5:36 AM

About time. Maybe it will show us what we know today, more women on the platform and lots of fashion and food shared.

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4 Ways Publishers Can Optimize for Facebook's New News Feed

4 Ways Publishers Can Optimize for Facebook's New News Feed | Brand Expansion for Business | Scoop.it
How publishers can optimize for greater exposure on Facebook's new News Feed.
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A Guide on How to Not Suck At Social Media Campaign Marketing! | Jeffbullas's Blog

Social media campaign marketing starts with a creative exercise that often involves the creatives drinking shots of bourbon and taking long lunches. That is if you believe the 1960's TV series Mad Men depiction of an ad agency.
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Our kids Will Laugh When We Tell Them We had to Watch Ads

Our kids Will Laugh When We Tell Them We had to Watch Ads | Brand Expansion for Business | Scoop.it
The beginning of the end of being forced to sit through ads is underway. Skipping ads you don't want to watch is like water pouring through a leaking dam. No matter how you try to plug the leak, forced ad viewing will be a thing of the past.
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The Golden Age of Marketing Has Begun

The Golden Age of Marketing Has Begun | Brand Expansion for Business | Scoop.it
Inbound marketing has come a long way since early thought leaders like Seth Godin, David Meerman Scott, Brian Halligan and Dharmesh Shaw began touting it as the ...
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Brands: Please Stop Trying to Start Conversations On Twitter | DigitalNext: A Blog on Emerging Media and Technology - Advertising Age

Brands: Please Stop Trying to Start Conversations On Twitter | DigitalNext: A Blog on Emerging Media and Technology - Advertising Age | Brand Expansion for Business | Scoop.it
brands need to lean that twitter is not about them, its about current events and pop culture--things people are interested in.
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4 Under The Radar Keyword Research Sources You Can Use To Find Hidden Gems

4 Under The Radar Keyword Research Sources You Can Use To Find Hidden Gems | Brand Expansion for Business | Scoop.it
If you are using the same tools and techniques as your competitors, you’ll end up competing on the same keywords, resulting in an ongoing SEO battle that will drain your resources in this zero sum game.
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