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Brand & Content Curation
Exploring news, trends and insight in brand and content curation. Also follow at http://twitter.com/#!/myrstad.
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Less than 1 Percent of Twitter Users Produce Half of its Content | News & Opinion | PCMag.com

Less than 1 Percent of Twitter Users Produce Half of its Content | News & Opinion | PCMag.com | Brand & Content Curation | Scoop.it
Of the 190 million users on Twitter, only 20,000 of them create roughly half of what's consumed on the micro-blogging site. These highly influential tweeters, or "elite" members, are in part comprised of celebrities in the traditional sense, but they also include bloggers, authors, journalists, and subject matter experts.
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Five years since the first tweet: a Twitter revolution in breaking news - Frontline Club - Daniel Bennett

Five years since the first tweet: a Twitter revolution in breaking news - Frontline Club - Daniel Bennett | Brand & Content Curation | Scoop.it
A Twitter revolution in the practices of journalists covering breaking news has significant implications for journalism. It places pressure on the traditional news agency wires which are now regularly slower with the news than Twitter’s easily-updated network.
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Twitter 5th Anniversary Video From Funny Or Die | Peter Kafka | MediaMemo | AllThingsD

Twitter 5th Anniversary Video From Funny Or Die | Peter Kafka | MediaMemo | AllThingsD | Brand & Content Curation | Scoop.it
It’s about Twitter.
It’s got the Twitter seal of approval.
It also has an endorsement from Perez Hilton, who also appears in the thing.*
It’s actually quite funny, too.
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Twitter's API Terms of Service changes - A Storyful Curated Story

Twitter's API Terms of Service changes - A Storyful Curated Story | Brand & Content Curation | Scoop.it
Twitter has recently changed the Terms of Service for its Developer API. This has wide-ranging implications for those programmers who wish to provide alternative ways to access Twitter’s service.
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Report: Use Of Third-Party Twitter Clients Dwindles To 42 Percent

Report: Use Of Third-Party Twitter Clients Dwindles To 42 Percent | Brand & Content Curation | Scoop.it
Third-party clients are losing marketshare to Twitter clients, as the communications platform expands its offerings, and acquires third-party clients. But still the power users are choosing TweetDeck, UberSocial, Seesmic and other popular third-party clients because they are more feature-rich. These clients also integrate with other social networks, such as Facebook and LinkedIn.
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Twitters take on the Twitter ecosystem. 7 curated and clustered stories

Concerned about Twitters take on parts of the Twitter ecosystem? 7 curated and clustered stories:

Ryan Sarver, Platform lead for Twitter: Elaborates Twitter thinking on concistency and ecosystem opportunities. http://www.scoop.it/t/brand-content-curation/p/39110839/ryan-sarver-platform-lead-for-twitter-elaborates-twitter-thinking-on-concistency-and-ecosystem-opportunities

Techcrunch explains the meaning: Don’t Try To Compete With Us On Clients, Focus On Data And Verticals. http://www.scoop.it/t/brand-content-curation/p/39134207/twitter-drops-the-ecosystem-hammer-don-t-try-to-compete-with-us-on-clients-focus-on-data-and-verticals

Jacob Schulman, Engadget, interprets: We want to own the pipes, water, and faucets, but feel free to make soap. http://www.scoop.it/t/brand-content-curation/p/39110927/twitter-to-developers-we-want-to-own-the-pipes-water-and-faucets-but-feel-free-to-make-soap-engadget

Joel Housman spells it out: Twitter Declares War on 3rd Party Clients. http://www.scoop.it/t/brand-content-curation/p/39134175/twitter-declares-war-on-3rd-party-clients-joel-housman

Mashable digs into the story: Don't Make Twitter Clients... Or Else. http://www.scoop.it/t/brand-content-curation/p/39161717/twitter-to-devs-don-t-make-twitter-clients-or-else-mashable-digs-into-the-story-and-background

Dan Rockwell concerned about the consequences: Twitter flushes innovation in the hopes to gain profitable momentum. http://www.scoop.it/t/brand-content-curation/p/39134386/twitter-flushes-innovation-in-the-hopes-to-gain-profitable-momentum

Twitter explains and tweets why developers shouldn’t build new clients:
http://www.scoop.it/t/brand-content-curation/p/40911399/twitter-explains-why-developers-shouldn-t-build-new-clients
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Twitter flushes innovation in the hopes to gain profitable momentum.

Twitter flushes innovation in the hopes to gain profitable momentum. | Brand & Content Curation | Scoop.it
It's really a twofer they laid down today in slamming all potential twitter clients, effectively saying they're not gonna approve them. ...They are purposefully terminating much of the innovation that made their platform great and that is a really, really, bad move.
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Twitter Declares War on 3rd Party Clients | Joel Housman

Twitter Declares War on 3rd Party Clients | Joel Housman | Brand & Content Curation | Scoop.it
it’s official. Twitter has declared war on its 3rd party client developers. .... One question though…did Twitter release this bombshell on the community on a Friday afternoon where they thought that their userbase would be distracted?
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Ryan Sarver, Platform lead for Twitter: Elaborates Twitter thinking on concistency and ecosystem opportunities

The original post from Ryan Sarver, Platform lead for Twitter: We need to move to a less fragmented world, where every user can experience Twitter in a consistent way. ... A lot of Twitter’s success is attributable to a diverse ecosystem of more than 750,000 registered apps. We will continue to support this innovation.
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The Surprising Discovery About Twitter Retweets | Bit Rebels

The Surprising Discovery About Twitter Retweets | Bit Rebels | Brand & Content Curation | Scoop.it
I have seen so many posts written about the dynamics of Twitter retweets, and every time I read one, I always want to write my own on the topic. I'm excited
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What the Quick Bar Affair Says About the Future of Twitter

What the Quick Bar Affair Says About the Future of Twitter | Brand & Content Curation | Scoop.it
Over the weekend, a minor firestorm erupted over a new feature in the official Twitter iPhone and iPad clients known as the “Quick Bar,” showing trending topics. Although the company has since said that a new update is on its way that will make the feature less annoying, the outrage over the #dickbar is a symptom of a larger problem for Twitter: it wants to be a business, and users have gotten used to it being a utility.
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The “Twitter Can’t Topple Dictators” Article » Pressthink

It’s hard to know how much weight to assign to the Internet and its social media tools–Facebook and Twitter–in recent uprisings. But some people get worried that everyone is getting carred away. And they decide to bring us all back down to earth. “It’s not that simple!” they cry. #The name I am giving to these cries is Twitter Can’t Topple Dictators, a genre that is starting to get a swelled head about itself.
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It Would Take 10 Years To Read One Day's Tweets

It Would Take 10 Years To Read One Day's Tweets | Brand & Content Curation | Scoop.it
Here's a startling statistic from Death and Taxes: Twitter-users post 50 million messages per day. it would take the average person 10 years to read one day's worth of Twitter posts.
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50 Best Twitter Tools & Services - Splashnology

50 Best Twitter Tools & Services -  Splashnology | Brand & Content Curation | Scoop.it
Yes; that is right: 50 Best Twitter Tools & Services.
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The NYT Gets One Thing Right: Facebook Is More Important Than Google

The NYT Gets One Thing Right: Facebook Is More Important Than Google | Brand & Content Curation | Scoop.it
So why do users coming from Facebook and Twitter get unlimited access?
Because, as a reporter from a smaller daily paper told me last fall, social networks are driving a ton of newspaper traffic.
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The Google Loophole Has Become The Facebook/Twitter Loophole

The Google Loophole Has Become The Facebook/Twitter Loophole | Brand & Content Curation | Scoop.it
First, this action says that spreading virally on social networks like Twitter and Facebook is more important to them than the resulting traffic from Google. And second, this is a strategic bet that they likely believe will result in the most vocal people on the web being less pissed off.
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On Twitter, Which Should Come First - Social Or Media? Or: Can segmentation prevent us from coming off like insensitive jerks?

The Twitter platform is a means of communication, too. It's a little media; it's a little social, no? How can we create channels or segmentation within social media that allow us to use them for all the possible ways they were designed or have become used for, without sometimes coming off like insensitive jerks?
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» Twitter explains why developers shouldn’t build new clients

» Twitter explains why developers shouldn’t build new clients | Brand & Content Curation | Scoop.it
Ryan Sarver, a member of Twitter’s platform/api team, took a few minutes today to address concerns about the Twitter ecosystem and in particular its announcement on Friday that developers shouldn’t develop new twitter clients.
The gist of what Sarver said is this; Twitter won’t be asking anyone to shut down just as long as they stick within the required api limits.
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Twitter to Devs: Don't Make Twitter Clients... Or Else. Mashable digs into the story and background.

Twitter to Devs: Don't Make Twitter Clients... Or Else. Mashable digs into the story and background. | Brand & Content Curation | Scoop.it
Pure play Twitter clients - apps like Echofon & UberTwitter - got a sharp slap on the wrist today from Twitter platform chief Ryan Sarver. if you’re thinking about making an app that displays and sends tweets, Twitter suggest you think again. Especially if that app has a different look and feel or uses different terms than Twitter uses itself. In other words, Twitter wants devs to build apps that use Twitter, not Twitter apps.
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Twitter Drops The Ecosystem Hammer: Don’t Try To Compete With Us On Clients, Focus On Data And Verticals

Twitter Drops The Ecosystem Hammer: Don’t Try To Compete With Us On Clients, Focus On Data And Verticals | Brand & Content Curation | Scoop.it
The message from Twitter is clear: "Third-parties shouldn’t be creating straight-up Twitter clients any further". ... "If I were a third-party developer, I probably wouldn’t invest time in creating a new TweetDeck-like app."
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Twitter to developers: we want to own the pipes, water, and faucets, but feel free to make soap -- Engadget

Twitter to developers: we want to own the pipes, water, and faucets, but feel free to make soap -- Engadget | Brand & Content Curation | Scoop.it
An announcement by Ryan Sarver, a member of the platform team at Twitter, could spell bad news for makers of third-party apps.Twitter has essentially decided that no new apps should be developed "that mimic or reproduce the mainstream Twitter consumer client experience."
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Why Twitter Is Pushing Trending Topics | BrandSavant

Why Twitter Is Pushing Trending Topics | BrandSavant | Brand & Content Curation | Scoop.it
Future growth in Twitter usage has to come from consumers, not creators. Tools to make the service easier to consume (better topic segmentation, curation and consumption tools for the masses) will be necessary to get it over the hump.
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A Curated Book Will Tell the History of Egypt's Revolution in Tweets

A Curated Book Will Tell  the History of Egypt's Revolution in Tweets | Brand & Content Curation | Scoop.it
Tweets From Tahrir - the book - will use tweets posted during the 18 days of protests in Egypt to tell the story of the revolution in 140-character snippets.
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Big media, not popular bloggers, dominate the conversation on Twitter | VentureBeat

Big media, not popular bloggers, dominate the conversation on Twitter | VentureBeat | Brand & Content Curation | Scoop.it
Twitter users seem to be acting as a filter and amplifier for the trends that are written about by mainstream media. The main determinant of a fast-growing topic on Twitter is the specific subject at hand, not who tweets it or how often. About 31 percent of trending topics are retweets, or someone passing the tweet on to their friends.
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Twitter at the ballpark--curation and geolocation could be key for teams : Past The Press Box

Twitter at the ballpark--curation and geolocation could be key for teams : Past The Press Box | Brand & Content Curation | Scoop.it
If you're looking for a way to engage your fans and incorporate Twitter into the gameday experience, then really do it. Don't utilize social media just to be hip or offer customer service when there are so many other ways it could offer value to your most passionate fans.
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