Exfm is out with a brand new iPhone app that deftly blends expert curation with friends' suggestions for truly immersive music discovery.
What we like about Exfm’s app is that it doesn’t wholly rely on social in order to function. It scrapes music blogs — that premiere and curate music daily — for new jams and allows you to pick and choose what you like. Yes, friend recommendations are important, but even your most musically inclined bud has to find music somewhere. Exfm recognizes that fact by making blogs the source of its content.
Still, the app doesn’t lock you into curated content — like the Hype Machine’s Hype Radio app does in many ways — letting you still have access to musically savvy friends and their varied deep cuts and basement tapes.