Brand & Content C...
Follow
Find
27.9K views | +2 today
 
Scooped by The New Company
onto Brand & Content Curation
Scoop.it!

Who will win the social search engine war? facebook, google, or someone else?

Who will win the social search engine war? facebook, google, or someone else? | Brand & Content Curation | Scoop.it
The search industry has witnessed multiple changes over the past couple of years. Among the most notable changes are social, mobile, and local being.
more...
No comment yet.
Brand & Content Curation
Exploring news, trends and insight in brand and content curation. Also follow at http://twitter.com/#!/myrstad.
Your new post is loading...
Your new post is loading...
Scooped by The New Company
Scoop.it!

The blog is dead, long live the blog

The blog is dead, long live the blog | Brand & Content Curation | Scoop.it
"The Stream might be on the wane but still it dominates. All media on the web and in mobile apps has blog DNA in it and will continue to for a long while."
more...
No comment yet.
Scooped by The New Company
Scoop.it!

Content Shock: Why content marketing is not a sustainable strategy - Schaefer Marketing Solutions: We Help Businesses {grow}

Content Shock: Why content marketing is not a sustainable strategy - Schaefer Marketing Solutions: We Help Businesses {grow} | Brand & Content Curation | Scoop.it
Is the end of the content marketing era in sight?
more...
mark ivey 's curator insight, January 15, 12:51 PM

Excellent piece by Mark Shaefer.Love the. "Content Shock" concept, what happens when supply exceeds demand in the content world. Visual content might help cut through the noise, or not- it better be creative. Companies will need to come up other approaches to reach their audiences beyond content to do the job. In other words, we're going to have to be more creative. 

Scooped by The New Company
Scoop.it!

If a tweet worked once, send it again — and other lessons from The New York Times’ social media desk

If a tweet worked once, send it again — and other lessons from The New York Times’ social media desk | Brand & Content Curation | Scoop.it
The team that runs the Times' Twitter accounts looked back on what they learned — what worked, what didn't — from running @nytimes in 2013.
more...
No comment yet.
Scooped by The New Company
Scoop.it!

Native social advertising up 71% this year - Ad Age Mobile

Chantilly, Va.—Spending on native social advertising in the U.S.
more...
No comment yet.
Scooped by The New Company
Scoop.it!

You don't tip competitors on Twitter; you beat them

You don't tip competitors on Twitter; you beat them | Brand & Content Curation | Scoop.it
You can't get scooped because competition gets tipped to a story when you tweet about it. Your tweets already scooped the competition.A Digital First engagement editor who's been teaching colleague...
more...
No comment yet.
Scooped by The New Company
Scoop.it!

6 secrets of creating the best responsive content | Web design | Creative Bloq

6 secrets of creating the best responsive content | Web design | Creative Bloq | Brand & Content Curation | Scoop.it
The ramifications of the brave new world of responsive web design (RWD) go past grids and scalability. Sites aiming to work on screens big and small must feature carefully selected images, effective text and sensible layout hierarchies.
more...
No comment yet.
Scooped by The New Company
Scoop.it!

Oracle Acquires Cloud Marketing Player Responsys for $1.5 Billion

Oracle Acquires Cloud Marketing Player Responsys for $1.5 Billion | Brand & Content Curation | Scoop.it
Marketing software in the cloud is still pretty hot. Software giant Oracle proved it today by saying it will spend $1.5 billion to acquire email marketing company Responsys for $27 a share.
more...
No comment yet.
Scooped by The New Company
Scoop.it!

Search Engines Could Earn Trust Through Social Status Messages - MediaPost Communications

Search Engines Could Earn Trust Through Social Status Messages - MediaPost Communications | Brand & Content Curation | Scoop.it
MediaPost Communications
Search Engines Could Earn Trust Through Social Status Messages
MediaPost Communications
So how does a status message in a social network influence conversions?
more...
No comment yet.
Scooped by The New Company
Scoop.it!

5 Tips For Getting Started With Content Curation - Business 2 Community

5 Tips For Getting Started With Content Curation - Business 2 Community | Brand & Content Curation | Scoop.it
5 Tips For Getting Started With Content Curation Read more at http://t.co/OB2QpyVZmw
more...
No comment yet.
Scooped by The New Company
Scoop.it!

Raju Narisetti talks about why News Corp. bought Storyful and founder Mark Little talks about why he sold

Raju Narisetti talks about why News Corp. bought Storyful and founder Mark Little talks about why he sold | Brand & Content Curation | Scoop.it
News Corp.’s acquisition of Storyful for $25 million is a sign of how important user-generated content has become, so I spoke with Raju Narisetti of News Corp.
more...
No comment yet.
Scooped by The New Company
Scoop.it!

It's a Lonely World: The Median Twitter User Has 1 Measly Follower

It's a Lonely World: The Median Twitter User Has 1 Measly Follower | Brand & Content Curation | Scoop.it
ReutersThe median Twitter account has only one follower.
more...
No comment yet.
Scooped by The New Company
Scoop.it!

Prismatic Social News App Overhauls for a Better Personal Interest Graph

Prismatic Social News App Overhauls for a Better Personal Interest Graph | Brand & Content Curation | Scoop.it
It's yet another social news app, but perhaps a smarter one.
more...
No comment yet.
Scooped by The New Company
Scoop.it!

Snapchat Adds Filters, A Replay Function And For Whatever Reason, Time, Temperature And Speed Overlays

Snapchat Adds Filters, A Replay Function And For Whatever Reason, Time, Temperature And Speed Overlays | Brand & Content Curation | Scoop.it
Snapchat busted out an update to its app today just before the holidays. The new version of the ephemeral messaging app includes several color filters, a new ‘special text’ font and a few other additions.
more...
No comment yet.
Scooped by The New Company
Scoop.it!

Infographic: The Rise of Social and Mobile Native Ads - Marketing Technology Blog

Infographic: The Rise of Social and Mobile Native Ads - Marketing Technology Blog | Brand & Content Curation | Scoop.it
Infographic: The Rise of Social and Mobile Native Ads by Kelsey Cox on Marketing Technology Blog
more...
No comment yet.
Scooped by The New Company
Scoop.it!

MarketingProfs

MarketingProfs | Brand & Content Curation | Scoop.it
more...
No comment yet.
Scooped by The New Company
Scoop.it!

Want To Be A More Productive and Effective Blogger? Here Are 15 Social Media Tools To Help #NMX

Want To Be A More Productive and Effective Blogger? Here Are 15 Social Media Tools To Help #NMX | Brand & Content Curation | Scoop.it
If you’re a blogger or a social media marketer, you''ll undoubtedly end up multitasking. Multitasking doesn’t usually work very well. We overwork. There has t
more...
No comment yet.
Scooped by The New Company
Scoop.it!

10 best example of Native Ads to guide advertisers

10 best example of Native Ads to guide advertisers | Brand & Content Curation | Scoop.it
Native Advertising is a form of paid media where the ad experience follows the form and function of user experience in which it is placed.
more...
No comment yet.
Scooped by The New Company
Scoop.it!

Top 10 Content Curation Sites and Tools - Resource Guru

Top 10 Content Curation Sites and Tools - Resource Guru | Brand & Content Curation | Scoop.it
10 content curation sites for gathering sharing content on a particular topic from different sources. use content curation sites to discover fresh content
more...
No comment yet.
Scooped by The New Company
Scoop.it!

The future of news is anticipation

The future of news is anticipation | Brand & Content Curation | Scoop.it
One of the most important trends going into 2014 is the wave of sophisticated algorithms and processes that will forever change how journalism is both created and consumed. They are inherently social, but not in the way you may think.
more...
No comment yet.
Scooped by The New Company
Scoop.it!

10 content marketing ideas (and action points) for 2014 - Tnooz

10 content marketing ideas (and action points) for 2014 - Tnooz | Brand & Content Curation | Scoop.it
10 content marketing ideas (and action points) for 2014
Tnooz
According to the Content Marketing Institute, 56% of UK marketers expect to increase their CM spend in coming 12 months (11% say 'significantly').
more...
No comment yet.
Scooped by The New Company
Scoop.it!

Can Facebook People-Centric Model Really Scale?

Can Facebook People-Centric Model Really Scale? | Brand & Content Curation | Scoop.it
In 2008, Mark Zuckerberg laid out his theory about people sharing content on Facebook. "I would expect that next year, people will share twice as much information as they share this year, and [the] next year, they will be sharing twice as much...
more...
No comment yet.
Scooped by The New Company
Scoop.it!

Content Curation: Does Your Brand Have A Journalist?

Content Curation: Does Your Brand Have A Journalist? http://t.co/iBFqHhHuVL
more...
No comment yet.
Scooped by The New Company
Scoop.it!

Could this be the next big social networking site?

Could this be the next big social networking site? | Brand & Content Curation | Scoop.it
Social media site Whisper.sh has exploded in the 18 months since its inception, now boasting three billion page views a month.
more...
No comment yet.
Scooped by The New Company
Scoop.it!

The Content King Declares The Blog's Dead

The Content King Declares The Blog's Dead | Brand & Content Curation | Scoop.it
You may not have heard of Shane Snow yet, but in his area of expertise (content marketing) he is already a rock star.  Last year he made Business Insider’s Silicon Alley's “100 Coolest People in Tech” list, and was named one...
more...
No comment yet.
Scooped by The New Company
Scoop.it!

Beyond the 'Pin': Good Content Curation Starts With a Goal

Beyond the 'Pin': Good Content Curation Starts With a Goal | Brand & Content Curation | Scoop.it
When most of us think of content curation, services like Pinterest come to mind. But curation is about much more than pinning the most delicious-looking gluten…
more...
No comment yet.
Scooped by The New Company
Scoop.it!

2013: The Year 'the Stream' Crested

2013: The Year 'the Stream' Crested | Brand & Content Curation | Scoop.it
The Stream is fun and fast, but don't you miss the sense of an ending?
more...
No comment yet.