Brand & Content Curation
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Brand & Content Curation
Exploring news, trends and insight in brand and content curation. Also follow at http://twitter.com/#!/myrstad.
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The buzz on curation... can VCs capitalize? Steve Rosenbaum seems to think so

The buzz on curation... can VCs capitalize? Steve Rosenbaum seems to think so | Brand & Content Curation | Scoop.it
There is huge value that will be created as the web shifts from content created for search to curation built to find and contextualize. There are three categories that have the potential to attract venture dollars. Curation Software. Curated Content Platforms. And Platform Services.
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As My Future Self Feels Good About HuffPo, My Past Self Is Determined To Get Me Fired - Paul Carr - TechCrunch

Paul Carr at TechCrunch: Thanks to publishing’s ridiculous lead times, I just time travelled from the past and punched my boss’s boss on the nose yet again. Still, it could be worse. I mean, what are the odds that Arianna, or anyone at the Huffington Post will read Curation Nation? Nil, right?
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Why Curation Is Just as Important as Creation - new article from Steven Rosenbaum

Why Curation Is Just as Important as Creation - new article from Steven Rosenbaum | Brand & Content Curation | Scoop.it
Steven Rosenbaum discusses curation, and the opinions of Andrew Blau, Seth Godin, Mark Cuban, Robert Scoble, Brian Solis and Chris Brogan.
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BlogHer: How a Network Became a Curated Community | Excerpt from Curation Nation in Fast Company

In this excerpt from his new book Curation Nation, author Steven Rosenbaum examines the origin of one of the first consumer-creator online networks, BlogHer.
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On The Media: Transcript of "Steven Rosenbaum and the Curation Nation"

On The Media: Transcript of "Steven Rosenbaum and the Curation Nation" | Brand & Content Curation | Scoop.it
What if instead of relying on search engines to get our information, we relied on each other - friends, experts, journalists - to deliver us information by way of carefully curated websites?
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The People Powered Web

It used to be to make a 'TV' show you needed expensive gear, a big budget, a cable or broadcast channel and talent. Now, you can cross off all but the last item.
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What Is a Curator in Chief? | Fast Company

What Is a Curator in Chief?  | Fast Company | Brand & Content Curation | Scoop.it
Neil Sanderson is the Chief Curator at Eqentia--a software platform service that enables professional users and organizations to easily aggregate, curate and republish the news that's important to them. neail
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Wireds Biblio Tech reviewing: Curation Nation - Fall of the Machines

Wireds Biblio Tech reviewing: Curation Nation - Fall of the Machines | Brand & Content Curation | Scoop.it
Every time we post a video, like a link or comment on a blog post, we are making editorial decisions and curating, says Rosenbaum. In the coming years, the major change in curation will be in how the skill is packaged and sold. And any of us can sell it.
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Steven Rosenbaum: You Can Build a Business Around Curation

Steven Rosenbaum: You Can Build a Business Around Curation | Brand & Content Curation | Scoop.it
Rosenbaum points out that you can build a business around curation. You don't need limit yourself to curating items on your business web site. You can offer this curated (and some original) content free to your readers, and monetize the site with affiliate programs, AdWords and even paid advertising. With a little encouragement, it is possible for your web site to start making money. The future of business online is information, and with curation, you can build a web site -- or a business - that capitalizes on that.
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Filter or Be Flooded: Publisher As Curator. Steven Rosenbaum reflects on the book publishers future role.

Editing content now continues postpublication. The book is changing. And as it changes, readers will look to trusted sources as their primary source of material. Publishers are in a prime position to take the lead here, eclipsing blogs and Web sites with added value and editorial excellence. Can publishers embrace a new, living book? Some will; some won't.
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Content strategist Kristina Halvorson: Curation Nation Says Clinton Knows His Stuff

Content strategist Kristina Halvorson: Curation Nation Says Clinton Knows His Stuff | Brand & Content Curation | Scoop.it
Curation isn’t just something that may happen, it’s something that has to happen…… and it starts with a smart content strategy.
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Curation: Beyond The Buzzword. Steven Rosenbaum, the Curation Nation author, at the TOC 2011.

Why the escalating information flow is not sustainable, and why we need curation.
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Content Is No Longer King: Curation Is King

Content Is No Longer King: Curation Is King | Brand & Content Curation | Scoop.it
Content isn't King because it isn't scarce. It's everywhere, it's overwhelming, and it's gone from quality to noise.
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Steven Rosenbaum: Google: At a Critical Crossroads

Steven Rosenbaum: Google: At a Critical Crossroads | Brand & Content Curation | Scoop.it
Customers are Google's greatest strength -- but without engagement and transparency -- they're going to find they've lost trust. Once that happens -- then there's a real opportunity for competition.
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