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The 10 Most-Followed Brands in Social Media - Digiday

Born-digital brands like YouTube, Facebook and Zynga are social stars, but so too are the old-school elite like Coke, Disney and Converse.

Maurice Ugwonoh's insight:

What brands local or international do you follow on your social media?

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Rescooped by Maurice Ugwonoh from International Marketing Communications
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Top 10 Brands on Social Media in 2013 [CHART]

Top 10 Brands on Social Media in 2013 [CHART] | Brand advertising and creativity | Scoop.it
Samsung was the most popular brand on social media in 2013, according to Starcount, which compiled social data to come up with its top 10 list.

Via Paul Squirrell
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Paul Squirrell's curator insight, December 23, 2013 7:15 AM

So Samsung make it to the top of the 'most popular brands on social media in 2013' list.  No sign of great rival, Apple - although given their deal with China Mobile today, I am sure they're not too upset!

Scooped by Maurice Ugwonoh
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The 10 Most-Followed Brands in Social Media - Digiday

Born-digital brands like YouTube, Facebook and Zynga are social stars, but so too are the old-school elite like Coke, Disney and Converse.

Maurice Ugwonoh's insight:

What brands local or international do you follow on your social media?

more...
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Rescooped by Maurice Ugwonoh from International Marketing Communications
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Advertising agencies face serious digital marketing skills shortage

Digital Journal is a digital media news network with thousands of Digital Journalists in 200 countries around the world. Join us!

Via Paul Squirrell
Maurice Ugwonoh's insight:

Its the Age of Digit-ALL...but from the looks of it, we all seem not to be  several digits behind.

 

Most Advertising Agencies suitably have at best a community management system that caters for the litters of Facebook, twitter and a few more social media networks they shepherd for their client brands.

 

But is community manangement all that being Digit-ALL truly is, i think not.

 

The question thus is, are Advertising agencies capable of evolving into the next level of marketing communication mutation or will they be made extinct by the digitized laws of Darwin?

 

Enjoy.

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Paul Squirrell's curator insight, November 6, 2013 4:58 AM

I find it hard to believe that we're still looking at stories like this.  Digital is an integrated part of the communications mix now - and it has been for a while! As such, a lack of suitable skills either inhouse or, hired in, represents a lack of forward planning by those agency with a skills shortage issue.

Rescooped by Maurice Ugwonoh from Social Media, SEO, Mobile, Digital Marketing
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Storytelling 101: How to Seize the Attention of a Distracted Audience

Storytelling 101: How to Seize the Attention of a Distracted Audience | Brand advertising and creativity | Scoop.it

Set aside a few minutes to learn how to become a captivating storyteller, as told by one of the leading marketers in the industry today.


Via Kamal Bennani
Maurice Ugwonoh's insight:

Attention is very expensive in today's market. So next time a consumer "pays" your brand attention, make sure the branded content you provide is worth every second the consumer entrusts his precious time in your hands

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Rescooped by Maurice Ugwonoh from Better know and better use Social Media today (facebook, twitter...)
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Facebook, Twitter, Google+, Pinterest, LinkedIn – Social Media Design Guide [INFOGRAPHIC] - AllTwitter

Facebook, Twitter, Google+, Pinterest, LinkedIn – Social Media Design Guide [INFOGRAPHIC] - AllTwitter | Brand advertising and creativity | Scoop.it

If you’re a business hoping to use social media for marketing your fine products and services, one of the biggest stumbling blocks in getting your campaign out of the gates – at least, looking all shiny and new – is figuring out all the dimensions of the images you need on your profile pages.

I mean, they’re different for every social network. And even when they’re basically the same – for example, an avatar – they’re called something different. What on earth is a marketer to do?

Thankfully, help is at hand courtesy of this infographic from Social Marketing Writing, which contains detail social media image size information – and more – for Facebook, Twitter, Google+, Pinterest and LinkedIn.


Via Mau
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