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The latest interesting work for alcohol brands
Curated by Tim Spencer
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Guinness adds NFC to founts across UK and Ireland - NFC World

Guinness adds NFC to founts across UK and Ireland - NFC World | Booze | Scoop.it
Guinness has installed 11,442 drink dispensers equipped with NFC functionality in pubs and bars across the UK, as well as 2,800 in Ireland. Plans call for a further 53,000 founts in the UK and 12,155 in Ireland to get NFC by 2015.
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Heineken | Routine Interruptions | The Payphone with Fred Armisen - YouTube

Answer the call for yourself. Go to http://routineinterruptions.com In this social experiment, comedian Fred Armisen anonymously calls a payphone across the ...
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The JOHNNIE WALKER King of Flavour Whisky Profiler - YouTube

JOHNNIE WALKER South Africa has created an interactive real-life whisky profiler to help identify your perfect JOHNNIE WALKER flavour match. The mobile senso...
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Beck's Playable Poster - On the Streets - YouTube

We unleashed the playable posters onto the public and here's what you thought of it! For more information of these posters and other events going on this mon...
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Polar Cell Phone Nullifier - YouTube

Polar Cell Phone Nullifier - YouTube | Booze | Scoop.it
Brand: Ambev - Polar Beer Title: Polar Cell Phone Nullifier Description: There's nothing more annoying than going to a bar with your friends and watching as ...
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Heineken | #DateInABox - YouTube

Tweet @Heineken_US for your #DateInABox this Valentine's Day, 2/14/14. Terms and conditions at http://bit.ly/DateInABox. This is a box. A glittery, red box. ...
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Facebook likes and Drinks4You boosting loyal customers

Facebook likes and Drinks4You boosting loyal customers | Booze | Scoop.it
The UK drinks trade will get a massive marketing boost this week with the release of two innovative new products designed to help brands and bars convert Facebook likes in to loyal customers, incre...
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Bud Light, AB InBev / Budweiser Made In America / Contagious Magazine

Bud Light, AB InBev / Budweiser Made In America  / Contagious Magazine | Booze | Scoop.it
Beer brand promotes music property with simultaneous concerts
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Take A Ride On The #KFBeerCoaster - YouTube

Take A Ride On The #KFBeerCoaster - YouTube | Booze | Scoop.it
On the epic 10th anniversary of #KFOctoberfest, we took our fans on the ride of their lives on the Kingfisher Beer Coaster, with the help Oculus Rift. Those ...
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Heineken Ignites London – Contagious Communications

Heineken Ignites London – Contagious Communications | Booze | Scoop.it
Beer brand takes over iconic London building with exclusive Jungle gig   London landmark Battersea Power Station glowed green last week as it played host to Hei
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GROLSCH BEER - THE MOVIE UNLOCKER BOTTLE

Grolsch have installed a bluetooth beacon into bottle caps so that you can enjoy a free movie with your beer. Simply tap the beer bottle against your computer, smart…
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Heineken Inspires Urban Adventures With New Twitter-Based Service - PSFK

Heineken Inspires Urban Adventures With New Twitter-Based Service - PSFK | Booze | Scoop.it
The brand's digital tool aggregates social data and notifies users of cities' social hot spots.
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Carlsberg offers drinkers half-price beer in exchange for Instagram posts | News | Marketing Week

Carlsberg offers drinkers half-price beer in exchange for Instagram posts | News | Marketing Week | Booze | Scoop.it
Carlsberg looks to put a new spin on the ‘Happy Hour’ bar promotion.
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A Taste of Home – Contagious Communications

A Taste of Home – Contagious Communications | Booze | Scoop.it
This story originally appeared on Contagious I/O, our customisable research platform featuring the world’s most innovative, creative and effective ad campaigns
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Pernod Ricard reveals connected bottle kit to 'reinvent' home cocktail-making | Marketing Magazine

Pernod Ricard reveals connected bottle kit to 'reinvent' home cocktail-making | Marketing Magazine | Booze | Scoop.it
Pernod Ricard reveals connected bottle kit to 'reinvent' home cocktail-making, Pernod Ricard has introduced its
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Stella Artois launches social media gifting app | News | Marketing Week

Stella Artois launches social media gifting app | News | Marketing Week | Booze | Scoop.it
AB InBev partners with Tech City developers to encourage online beer fans to visit pubs and clubs.
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Marc Newson, Heineken and Krups Team-Up Provides a New Way to Beer: The Sub

Marc Newson, Heineken and Krups Team-Up Provides a New Way to Beer: The Sub | Booze | Scoop.it
Raymond Loewy famously designed a bunch of stuff for Coca-Cola. Marc Newson, too, is venturing into famous beverage territory, but for a decidedly sudsier product: Beer.
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Monsieur robotic bartender pours libations at home for $1,499 (hands-on)

Monsieur robotic bartender pours libations at home for $1,499 (hands-on) | Booze | Scoop.it
A night out at the local watering hole can be a pain sometimes, having to elbow your way through crowds and struggle to catch the bartender's eye, all for
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Heineken Is Using Instagram In An Awesome, Innovative Way

Heineken Is Using Instagram In An Awesome, Innovative Way | Booze | Scoop.it
Heineken is asking tennis fans to complete a digital scavenger hunt to win tickets to the U.S. Open Men's Final.
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