VISUAL PROSPERITY by Cynthia Bluenscottish Ross
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VISUAL PROSPERITY by Cynthia Bluenscottish Ross
CREATING VISUAL IMAGES TO ENJOY PROSPERITY
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Storytelling Advice - Inside the Story: an eBook Curating Inspirational Ideas from Great Storytellers

Storytelling Advice - Inside the Story: an eBook Curating Inspirational Ideas from Great Storytellers | VISUAL PROSPERITY by Cynthia Bluenscottish Ross | Scoop.it

Robin Good: My personal thanks go to Liz Wilson on the Paper.li Community Blog, where she has published a great article about Adam Westbrook's fantastic eBook "Inside the Story" (I bought a copy after reading her review) where he collects and curate inspirational ideas and anectodes from 24 digital storytellers.

 

According to the author, the eBook was inspired by a project by Seth Godin – an ebook created collaboratively.

 

"The key word is authenticity.

 

Audiences are skeptical of commercials and advertising these days and don’t respond to it.

 

Journalists are good at telling real authentic stories.

 

Everyone has a story — even the smallest small business owner — and it is that story which customers respond to now."

 

The article contains also useful tips, advice and links to resources as well as a short list of brilliant digital storytellers from whom you can take inspiration from.

 

Must read article. Resourceful. Inspiring. 9/10

 

Here is the ebook:

http://www.insidethestory.org/


Via Robin Good
more...
Liz Wilson's comment, May 22, 2012 4:30 PM
Thanks for the mention Robin but all credit goes to Adam - a guy who is really trailblazing in online video and entrepreneurial journalism. And doing it alone. He is the inspiration to digital publishers. I recommend everyone to follow his blog www. adamwestbrook.co.uk
Rescooped by BLUENSCOTTISH from Internet Marketing Strategy 2.0
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Storytelling Advice - Inside the Story: an eBook Curating Inspirational Ideas from Great Storytellers

Storytelling Advice - Inside the Story: an eBook Curating Inspirational Ideas from Great Storytellers | VISUAL PROSPERITY by Cynthia Bluenscottish Ross | Scoop.it

Robin Good: My personal thanks go to Liz Wilson on the Paper.li Community Blog, where she has published a great article about Adam Westbrook's fantastic eBook "Inside the Story" (I bought a copy after reading her review) where he collects and curate inspirational ideas and anectodes from 24 digital storytellers.

 

According to the author, the eBook was inspired by a project by Seth Godin – an ebook created collaboratively.

 

"The key word is authenticity.

 

Audiences are skeptical of commercials and advertising these days and don’t respond to it.

 

Journalists are good at telling real authentic stories.

 

Everyone has a story — even the smallest small business owner — and it is that story which customers respond to now."

 

The article contains also useful tips, advice and links to resources as well as a short list of brilliant digital storytellers from whom you can take inspiration from.

 

Must read article. Resourceful. Inspiring. 9/10

 

Here is the ebook:

http://www.insidethestory.org/ ;


Via Robin Good
more...
Liz Wilson's comment, May 22, 2012 4:30 PM
Thanks for the mention Robin but all credit goes to Adam - a guy who is really trailblazing in online video and entrepreneurial journalism. And doing it alone. He is the inspiration to digital publishers. I recommend everyone to follow his blog www. adamwestbrook.co.uk