Blue Ocean Strategy
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Let’s Play Monopoly

Let’s Play Monopoly | Blue Ocean Strategy | Scoop.it
It is at the heart of every entrepreneur’s dream: To provide a solution that no one is providing and that many people will want. Peter Thiel, founder of Paypal, phrases the key question as, “What valuable company is nobody building?” Obviously answering this question fits into the category “easier said than done” In his book, Zero to One, Thiel provides insights that help us approach this question.
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Episode 82: The Blue Ocean – Creating Uncontested Market Space In Digital Strategy

Episode 82: The Blue Ocean – Creating Uncontested Market Space In Digital Strategy | Blue Ocean Strategy | Scoop.it
In 1997, Apple unveiled its ‘Think Different’ campaign, marking its re-emergence as a powerhouse in the industry. The idea of being different is not only compelling, it’s important. In a crowded marketplace, you can do what everyone else is doing, or you can apply the concepts of the Blue Ocean Strategy and create your own market. These concepts matter today in the practice of digital strategy, and will matter ever more as the space becomes more crowded and competitive.
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Blue Ocean Strategy Simulation

At StratX Simulations, we’ve created BOSS in collaboration with the authors of the international bestseller, Blue Ocean Strategy. Participants compete and each manage their virtual companies. Through 9 successive years, they have a chance to break away from a highly competitive environment called “the red ocean” and create a “blue ocean” of new uncontested market space.
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Blue Ocean Strategy for National Development

Blue Ocean Strategy for National Development | Blue Ocean Strategy | Scoop.it

Blue ocean strategy for national development is about transforming the public sector on the local, state, and national level with high-impact, low-cost initiatives that cut across ministries, agencies, NGOs, and municipalities.
Across the globe governments are increasingly using blue ocean strategy to deliver higher value to citizens at lower cost.

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Value innovation is what creates blue oceans

Value innovation is what creates blue oceans | Blue Ocean Strategy | Scoop.it
One problem many companies often make, though, is confusing product innovation for creating a blue ocean. A recent post, Confusing Technology Innovation with Market-Creating Strategies, highlights why R&D is not synonymous with market creation.
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Blue Ocean Strategy & Public Libraries

Blue Ocean Strategy & Public Libraries | Blue Ocean Strategy | Scoop.it
We like to think that public libraries are unique, and in many ways they are. The chances are that if they had never been invented they would not get off the ground today – ‘you’re saying that we should spend tax payers dollars on buying books, materials and information, and then give it all away for nothing – are you crazy!’
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The Blue Ocean Strategy: Are companies ready to think out of the box?

The Blue Ocean Strategy:  Are companies ready to think out of the box? | Blue Ocean Strategy | Scoop.it
The Blue Ocean Strategy is a new way of thinking that energizes everyone. It’s about creating new markets. We should think on Marketing-creating strategic moves and not on Market-competing strategies.Capture new demand and create value innovation. Are companies ready to think out of the box?. To check the relevance of the “Blue Ocean Strategy”, if you search, for example, this concept in Hardward Business Review found up to 90 books since 2005, to the present day.
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Turning Trash Into Treasure With Blue Ocean Strategy: Garbage Clinical Insurance (Part 1)

Turning Trash Into Treasure With Blue Ocean Strategy: Garbage Clinical Insurance (Part 1) | Blue Ocean Strategy | Scoop.it
Did you know that Asian countries faced a significant challenge in waste management industry? In fact, about 60% of marine polluters come from Asian countries, which Indonesia is the 2nd largest contributors of plastic pollution in the oceans.
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Demand Generation Definition

Demand Generation Definition | Blue Ocean Strategy | Scoop.it
Demand generation should be a core component of a Blue Ocean Strategy- instead it is frequently confused with either brand awareness or lead generation
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"Blue Ocean Strategy" Da'wah

"Blue Ocean Strategy" Da'wah | Blue Ocean Strategy | Scoop.it
A blog about Islam, conversion issues, spirituality, comparative religion and Sufism.
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Quite an unexpected use of BOS...

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Companies on the lookout for 'blue ocean'

Companies on the lookout for 'blue ocean' | Blue Ocean Strategy | Scoop.it

Kim says most Chinese companies adopt a low-price strategy at the beginning because of the cheap labor available in China. In the past it was common for them to enter global markets on the basis of price.
But nowadays that advantage is dwindling, as there are other places - including some in Southeast Asia - where labor costs less than in China.

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How do we leverage blue ocean strategies with blockchain technologies?

Have questions on digital or innovation? Submit your questions using #ASKPNICHOL on twitter. Interested in better understanding how this would work i
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Is Your Ocean Strategy Blue Enough?

Is Your Ocean Strategy Blue Enough? | Blue Ocean Strategy | Scoop.it
Overcrowded, competitive, demanding, dog-eat-dog world.. All of these words could easily describe the marketplace we sell in today. Not the most attractive picture, isn’t it? Which is why plenty of companies have brainstormed a solution to save their business from the cruel tender - by simply avoiding the whole competition “thing”. And this “competition irrelevance” is the ground for Blue Ocean Strategy.
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MARIBE: FRESHWATCHING TO UNLOCK POTENTIAL

MARIBE: FRESHWATCHING TO UNLOCK POTENTIAL | Blue Ocean Strategy | Scoop.it
Since March 2015, Business Models Inc. is collaborating with 11 partners in the Maribe project, sponsored by the Horizon 2020 program of the European Commission. Maribe stands for Marine Investment in the Blue Economy. The objective of the project is to understand value creation within the Blue Economy and how to unlock its vast potential for jobs and growth.
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Petronas able to reduce costs with Blue Ocean Strategy

Petronas able to reduce costs with Blue Ocean Strategy | Blue Ocean Strategy | Scoop.it
“Through the Cost Reduction Alliance or CORAL programme, for example, we have managed to reduce much of our costs and have good return, in this very challenging oil and gas environment, and that is the implementation of the Blue Ocean Strategy in Petronas itself,” he told reporters on the sidelines of an exhibition at Galeri Petronas in Kuala Lumpur on Wednesday.
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Where Start-Ups Can Find New Customers and Market Share

Where Start-Ups Can Find New Customers and Market Share | Blue Ocean Strategy | Scoop.it
Rather than try to outcompete other companies, some businesses have decided to define their own new, untapped market space. Competition is lessened or even becomes irrelevant as companies find new, innovative ways to find customers in a new avenue. Start-ups should follow suit if they want to avoid the most common pitfalls.
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Redefine what your customer is buying and create differentiation

Redefine what your customer is buying and create differentiation | Blue Ocean Strategy | Scoop.it
At some point in its lifecycle, every company eventually faces the pricing and margin pressure that results from increased competition. This is often a good opportunity to look at both your marketing strategy and value proposition and develop a more targeted message to present to your customers.
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Is Google Daydream the New 'Blue Ocean' for Business?

Is Google Daydream the New 'Blue Ocean' for Business? | Blue Ocean Strategy | Scoop.it

Just imagine it. Your business, out in front, setting the pace in a new and lucrative market.Your competitors lagging behind as you consolidate your reputation as the go-to brand in a fresh and exciting space.Sounds like a dream scenario, right?

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Identify your Industry’s Customer Experience Factors

Identify your Industry’s Customer Experience Factors | Blue Ocean Strategy | Scoop.it
To truly delight your customers (more than the competition), one must have an even more specific understanding of the reasons why your customer chooses (or does not choose) a service in your industry. To do this, Accelare has found it best to assemble a group of your organization’s leaders for a quick brainstorming session on the following customer experience categories:
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Looking Outside the Legal Market for Inspiration

Looking Outside the Legal Market for Inspiration | Blue Ocean Strategy | Scoop.it
We all know the Conventional Wisdom about the legal market: It’s never been more competitive! And we’ve all heard the obvious solutions: Try harder! Take market share! Merge with a thousand lawyers you don’t know!
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How to create a blue ocean strategy for healthcare with blockchain

How to create a blue ocean strategy for healthcare with blockchain | Blue Ocean Strategy | Scoop.it

Increased commoditization drives leaders to search for uncontested markets with the desire to make the competition irrelevant. Blockchain is creating blue oceans — industries that are not in existence today.
Blockchain can be used for organizational differentiation, by creating new market spaces with unique organizational positions leading to strategic advantages over time. We’ll explore how blockchain can unlock new blue ocean strategies for healthcare.

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How to Develop Blue Ocean Strategy

How to Develop Blue Ocean Strategy | Blue Ocean Strategy | Scoop.it
Blue Ocean Strategy is a radical change from the traditional way of thinking about business. Most industries still focus on the same customer base, mostly in the same way. That traditional approach is red ocean thinking. Like sharks, everyone is trying to live off the same prey (customers.) Blue ocean turns away from the crowded space and looks for new opportunities.
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Michael Yacoub of Blue Ocean Strategies talks with Alan Metcalfe on Conversations

Michael Yacoub of Blue Ocean Strategies talks with Alan Metcalfe on Conversations Thank’s for Watching, We hope You Enjoyed this Video. Don’t Forget to LIK
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Healthcare’s blue ocean strategy for blockchain

Healthcare’s blue ocean strategy for blockchain | Blue Ocean Strategy | Scoop.it
Blockchain can be used for organizational differentiation, by creating new market spaces with unique organizational positions leading to strategic advantages over time. We’ll explore how blockchain can unlock new blue ocean strategies for healthcare.
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Why Tim Cook is Steve Ballmer and Why He Still Has His Job at Apple

Why Tim Cook is Steve Ballmer and Why He Still Has His Job at Apple | Blue Ocean Strategy | Scoop.it
What happens to a company when a visionary CEO is gone? Most often innovation dies and the company coasts for years on momentum and its brand. Rarely does it regain its former glory. Here’s why.
Beeyond's insight:
Great article, must read!
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