As a marketer, have you ever wished you had a resource with all the essential and advanced information about blogging in one place? Let’s get started. ***Why blogging is still important. There are 7 reasons: - Foundation for all your social media activities; - Build your brand as an expert; - Build trust; - Exercise your creativity; - Growing stream of organic search traffic; - Consistency is the key; - Proven business model. ***Great blog content is made of these 3 things: 1. Cornerstone content... 2. Personal content... 3. Spicy content... You have to provide high-quality content that makes your readers anticipate every single post you write. Then and only then will you be able to sell. ***6 steps to monetizing your blog: Step 1: Build brand awareness and traffic... Step 2: Build audience engagement... Step 3: Monetize with online advertising... Step 4: Monetize with applications... Step 5: Create a book... Step 6: Retain customers through social media... ***How to make selling WAY easier That net does a several things: - Answer objections... - Tell stories... - Solve problems... ***Topics are everything: As a marketer you need to write great content around great topics. If you don’t nobody will read what you wrote... In the article by Neil Patel, there are many other great points from "How to write a popular blog post" to "How to write a SEO-friendly blog post", to "Guest blogging: A guide to your first guest blog post" and "How to optimize your blog for social media". Each element is analyzed with details. Read full and long article here: http://j.mp/GFUB6w
Via Giuseppe Mauriello, Anise Smith
The most important distinction is that being a good blogger is not the same thing as being a good writer. Writing is a single activity - you take an idea, and write an article around it. Blogging involves a lot more elements.
Having a blog is the first step to an efficient content strategy. Unfortunately, many bloggers quickly give up posting disappointed by low response. I would like to share with you technics and tips that have worked for my blog to be successful.
There are a lot of speculations about guest blogging and whether one should include this in his online marketing strategy or not. There are two prominent mindsets, ones who think guest blogging is toxic and others who think that this tactic is still powerful and they will continue to include guest blogging as part of their overall SEO strategy.