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How to Create Winning Headlines in 9 Simple Steps

How to Create Winning Headlines in 9 Simple Steps | Blogging | Scoop.it
Using lots of examples and templates, Scott Martin shows you how to writing persuasive headlines in 9 simple steps.
Gord Holtslander's insight:

It's not really quite as simple as the headline would suggest, but using some reasonable formulas to create your headlines does increase the liklihood of them being helpful. 

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Disillusioned with Facebook: Here’s a Way Forward : @ProBlogger

Disillusioned with Facebook: Here’s a Way Forward : @ProBlogger | Blogging | Scoop.it
Are you disillusioned or frustrated with Facebook? I've lost count of the amount of times I've heard bloggers say that ...
Gord Holtslander's insight:

I know it's not about blogging, but since most of us expand the reach of our blogs through FaceBook, this is a very helpful post. Just saying "my blog post is up _link_" is not going to get you much traction. 

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The ONE thing your written content needs. (And it’s not what you think!) : @ProBlogger

The ONE thing your written content needs. (And it’s not what you think!) : @ProBlogger | Blogging | Scoop.it
This is a guest contribution from karen gunton is a blogger, teacher, and visual marketing specialist. Bloggers hear a lot of ...
Gord Holtslander's insight:

More pictures please. Why? Because people look at pictures. They look at the picture even if they don't read a word. A picture that you share thru social media from your post has a lot more legs than the words do on their own. So help your words with a visual boost.

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5 Actionable Tips to Grow Your Blog’s Traffic : @ProBlogger

5 Actionable Tips to Grow Your Blog’s Traffic : @ProBlogger | Blogging | Scoop.it
This is a guest contribution from Scott Purcell, co-founder of Man of Many. People often speak in very broad terms when ...
Gord Holtslander's insight:

You really have to work the crowd to get more traffic. Here's some ways to do that to get your traffic moving in the right direction.

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Launch a Self-Hosted WordPress Blog in 20 Minutes or Less [Newly Updated!]

Launch a Self-Hosted WordPress Blog in 20 Minutes or Less [Newly Updated!] | Blogging | Scoop.it
If you are serious about building a platform, you need a blog. You will get the most control with a self-hosted WordPress blog. In this screencast, I explain how to do it in seven steps.
Gord Holtslander's insight:

If you are starting a blog, please use WordPress. It's just the most effective use of your time. Here's a guide to get it set up in under 20 minutes. No, really, the whole thing is set up in under 20 minutes!

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3 Ways to Overcome Your Writing Frustration

3 Ways to Overcome Your Writing Frustration | Blogging | Scoop.it
As a book comes to life, it flows through the stages of conception, growth, birth, being a demanding vomitus insufferable brat, and entering society as a mature individual with something to offer one and all.
Gord Holtslander's insight:

Writing is never completely easy. However, you can keep some principles in mind that will keep you focused on getting to the end result you are looking to achieve. These are 3 of those types of ideas.

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18 Tips for the Beginning Blogger

18 Tips for the Beginning Blogger | Blogging | Scoop.it
Just now getting into blogging? Better late than never. Here are 18 tips for the beginning blogger.
Gord Holtslander's insight:

The mechanics of blogging are pretty well laid out, but the most important part of these recommendations are the last 3; keep informed, keep improving, have fun! The blog is as much about you being better as it is improving the rest of humanity. 

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Starting Your First Blog? 29 Tips, Tutorials and Resources for New Bloggers : @ProBlogger

Starting Your First Blog? 29 Tips, Tutorials and Resources for New Bloggers : @ProBlogger | Blogging | Scoop.it
Are you starting your first blog? Looking for some tips and advice for new bloggers? I just received a tweet ...
Gord Holtslander's insight:

If you are just starting out blogging, start here. ProBlogger is about as close to authoritative as any entity comes these days.

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12 Things That Will Kill Your Blog Post Every Time

12 Things That Will Kill Your Blog Post Every Time | Blogging | Scoop.it
When you look around at successful blogs -- whatever industry or topic -- there are several undeniable basics to success.

And it starts with blog posts that kill it…rather than get killed. But what kills a blog post?
Gord Holtslander's insight:

In a nutshell, bad writing, not engaging your community and giving up too soon. We're in this together, so don't leave us out of your struggle.

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Writing for the Web

Writing for the Web | Blogging | Scoop.it
Gord Holtslander's insight:

By all that's holy, if this is all you grasp, please adjust your writing style for the medium you are using! On the web you have to write so that people can get through it.

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How to Write Magnetic Headlines

How to Write Magnetic Headlines | Blogging | Scoop.it
Your headline is the first, and perhaps only, impression you make on a prospective reader. Without a compelling promise that turns a browser into a reader, the rest of your words may as well not even exist.
Gord Holtslander's insight:

If your headline doesn't grab, well the rest of your work is pointless. Headlines are the critical doorway to readership.

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Your Ultimate Blog Content Strategy Guide

Your Ultimate Blog Content Strategy Guide | Blogging | Scoop.it
My blog is one of my favorite parts of my job. I love planning it, organizing it, and (of course) I love writing it. But not everybody feels the same way I do.
Gord Holtslander's insight:

If you aren't 'working' your blog, then it's probably not performing the way it could. This is a very doable set of actions that will help you take your blogging to the next level of professionalism as well as positioning it to make impact in your area of expertise. 

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Redesigning An Editorial Workflow for a Blog

Redesigning An Editorial Workflow for a Blog | Blogging | Scoop.it
I sat down earlier this week with the impressive LucidChart app to have a crack at mapping out the editorial process for BoxFreeIT.
Gord Holtslander's insight:

At some point you'll want to be more concious about how you create your blog materials. This is a nice example of how to go about checking through the editorial workflow.

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The Ultimate Guide to Leaving Comments On Blogs : @ProBlogger

The Ultimate Guide to Leaving Comments On Blogs : @ProBlogger | Blogging | Scoop.it
If you've ever read a post, book or eBook, or listened to a webinar or conference session on the topic ...
Gord Holtslander's insight:

On blogs, the social nature of social media, comes through in the comments. You can become an important part of the community in your area of expertise by commenting intelligently on other people's blog posts. Just be a person, not a player.

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Social Media Simplified: Using Video for Social Media Marketing – Hudson Valley Reporter

Social Media Simplified: Using Video for Social Media Marketing – Hudson Valley Reporter | Blogging | Scoop.it

6 quick ways to use video to boost engagement.

Gord Holtslander's insight:

Using video on your blog is a great way to increase the impact of who you are on who you are trying to engage with. 

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What My Wife Has Taught Me About Blogging After Just 3 Months : @ProBlogger

What My Wife Has Taught Me About Blogging After Just 3 Months : @ProBlogger | Blogging | Scoop.it
Next week marks the 3 month anniversary of Vanessa (my wife) starting her first blog at Style and Shenanigans. ...
Gord Holtslander's insight:

It's important to realize that "writing" a blog is not enough to make it a success. You have to be engaged and engaging. Luckily, there are some doable principles laid out in this post on what you can do.

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Anatomy of an Effective Blog Post

Anatomy of an Effective Blog Post | Blogging | Scoop.it
How can you be more efficient and effective in writing your blog posts? Use a template. Here are the five component that are part of my template.
Gord Holtslander's insight:

Use a template to start writing. Do something else when it makes sense. However, you'll find you can use this template with about 95% of all the posts you will write. 

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8 Simple Copywriting Tips, Backed By Science - - The Buffer Blog

8 Simple Copywriting Tips, Backed By Science - - The Buffer Blog | Blogging | Scoop.it
I’m pretty lucky to have Leo around, because there are lots of times when I’m stuck on a title for a post, or the perfect word for something I’m writing.
Gord Holtslander's insight:

You are already writing, you might as well do it effectively at the same time. These tips are focused on titles, but also help to get sharing on social media. 

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How to Start a Successful Blog Today | The Minimalists

How to Start a Successful Blog Today | The Minimalists | Blogging | Scoop.it
We get emails every week asking for advice on how to start a blog. Here is the simple, step-by-step process we recommend...
Gord Holtslander's insight:

Another good "Why" of blogging. Lots of great tips, but for my money the best ones are DO NOT start a blog to get rich, famous and all the traffic on the internet to your site. To live through the experience as a good person you need a higher calling than that!

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21 Ways to Write Posts that Are Guaranteed to Grow Your Blog : @ProBlogger

21 Ways to Write Posts that Are Guaranteed to Grow Your Blog : @ProBlogger | Blogging | Scoop.it
Write something useful Write something unique Write something newsworthy Write something first Write something that makes those who read it ...
Gord Holtslander's insight:

All of these post types can be a good way to get your message across, regardless of your expertise area. However, even if you only try each type as a writing exercise you will improve your ability to communicate.

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Which Format Is Right for Your Next Blog Post?

Which Format Is Right for Your Next Blog Post? | Blogging | Scoop.it
List posts, how-to's, feature stories, newsjacks ... with so many blog post formats available, how do you decide which is right? We're here to help you out. (Decisions, decisions.)
Gord Holtslander's insight:

Sometimes the issues around 'writing' a blog post are more because you are trying to jam your idea into the wrong shaped post. Here are some alternative post styles that might let you run free.

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The 10 Step Blog Plan | NTEN

The 10 Step Blog Plan | NTEN | Blogging | Scoop.it
Gord Holtslander's insight:

Almost everyone has blog post waiting to get out. However, if you want to be a blogger about your area you need to have a plan for sustainability. This is from a non-profit perspective, but the principles are identical for any starting blog.

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Do You Make These 10 Mistakes When You Blog?

Do You Make These 10 Mistakes When You Blog? | Blogging | Scoop.it
Your blog’s traffic will never grow like it could if you are committing these 10 mistakes. Happily, they are easily avoidable. But first, you must know what they are.
Gord Holtslander's insight:

These are all great points, but if you are pressed for time, I'd say #6, 7 and 8 are where you should start. Dull headlines, dense blocks of text and first paragraphs that aren't helpful are one of the great plagues in blogging. Don't be that blog!

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