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Why All Your Planning Efforts Fail (and how to solve it) - Debbie Rodrigues

Why All Your Planning Efforts Fail (and how to solve it) - Debbie Rodrigues | Planning | Scoop.it
Even if all your planning efforts fail, it's no reason to give up. Planning is the key to success and here's how you can turn the table.
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Get Organized with Evernote

Get Organized with Evernote | Planning | Scoop.it
Get organized with Evernote using these 3 tips for household tasks. Let me show you how to get started.
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10 Things You Need To Know About Planning Right Now - Debbie Rodrigues

10 Things You Need To Know About Planning Right Now - Debbie Rodrigues | Planning | Scoop.it
Planning can be as simple or as complex as you choose. Whatever your pick, here’s 10 things you need to know about planning right now.
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Rescooped by Debora Rodrigues from Content Marketing & Content Strategy
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7 Proven Tips to Launch Your Business on Instagram

7 Proven Tips to Launch Your Business on Instagram | Planning | Scoop.it
With over 400 million monthly active users, Instagram is a great network for gaining online visibility and building an audience for your brand. If you have an account you’re just getting starte…

Via Stefano Principato
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Marco Favero's curator insight, February 22, 2016 10:49 AM

aggiungi la tua intuizione ...

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How To Never Run Out of Blog Post Ideas Again: 25 Resources for Content Marketers

How To Never Run Out of Blog Post Ideas Again: 25 Resources for Content Marketers | Planning | Scoop.it

Tired of running out of content ideas? In this post, you will find 25 sources of inspiration for your blog posts, podcasts, presentations, and videos.


Via Pedro Da Silva, massimo facchinetti
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Marco Favero's curator insight, October 19, 2015 12:56 PM

aggiungere la vostra comprensione ...

Rescooped by Debora Rodrigues from Blogging, Social Media & Tools
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World Of Social Media: How To Use Alexa To Skyrocket Your Blog!

World Of Social Media: How To Use Alexa To Skyrocket Your Blog! | Planning | Scoop.it
Improve your blog with Alexa

Via Joan Stewart
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Joan Stewart's curator insight, September 23, 2015 12:19 PM

Justin Matthew goes into great depth about the benefit of using Alexa as a tool to get in-depth information on your blog.

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8 Essential Tweaks to Supercharge Your Content Marketing Efforts

8 Essential Tweaks to Supercharge Your Content Marketing Efforts | Planning | Scoop.it

The type of content you're putting out on a daily, weekly,  monthly basis can come in a wide array of forms.

You could be blogging, producing webinars, or creating a podcast about your life as a cat lady.

Regardless of what you’re doing, your content is not being produced for you; it’s being produced for your audience. And if you don’t have an audience, your content doesn’t matter.

You could be the best cat lady podcast out there, but if no one knows about it, it doesn’t matter. Let’s look at 8 ways you can underline, circle and highlight your content on the Internet. Read more: click image or title.

 

 

 

Get your Free Business Plan Template here: http://bit.l/1aKy7km


Via Marc Kneepkens
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Marc Kneepkens's curator insight, September 2, 2015 6:19 PM

Each one of these #content marketing #tips is excellent.

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4 Lessons In Storytelling From a Screenwriter Who's Also a D&D Dungeon Master

4 Lessons In Storytelling From a Screenwriter Who's Also a D&D Dungeon Master | Planning | Scoop.it
Filmmaker and D&D devotee Matthew Robinson talks about what screenwriting and the fantasy roleplaying game have in common.

Via Simon Staffans
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Simon Staffans's curator insight, September 3, 2015 2:56 AM

How to tell a story, acting as a puppetmaster and anticipating audience reactions. Useful thoughts.

Rescooped by Debora Rodrigues from Business Tips
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10 Free Social Media Analytics Tools for Small Businesses

10 Free Social Media Analytics Tools for Small Businesses | Planning | Scoop.it
For small business looking to garner huge follower base on social media must do well to get acquainted with a few vital social media management tools.

Via TechinBiz
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How to Validate Your Social Media Marketing Strategy

How to Validate Your Social Media Marketing Strategy | Planning | Scoop.it

You’re pumping all that content out on social media channels but do you know what is working and not working?

 

Are your tweets reaching the right audience?  Are your Facebook updates driving relevant traffic to your site?And more importantly……

 

Is this driving revenue for your business?

 

Every so often it’s useful to take a step back and assess if your strategy is working.

 

And of course….There are some tools that can help....


Via Jeff Domansky
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Jeff Domansky's curator insight, August 19, 2015 2:52 AM

Ian Cleary offers a step-by-step process on how to validate if your social media marketing strategy is working the way you expect it to.

daremercury's comment, August 19, 2015 11:39 PM
Its magnificent :)
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How to see all the companies tracking you on Facebook — and block them

How to see all the companies tracking you on Facebook — and block them | Planning | Scoop.it
If you're using Facebook, you're giving the company a ton of information about yourself, which it is selling to advertisers in one form or another.

Facebook is a great utility if you want to stay in touch with friends and family, share photos, and see what other people are up to in their lives.

It's free, of course, but that doesn't mean it comes without a price. If you're using Facebook, you're giving the company a ton of information about yourself which it is selling to advertisers in one form or another.

Most people forget that when they download an app or sign-in to a website using their Facebook login, they're giving those companies a look into their Facebook profiles. Your profile contains a lot of personal information that can often include your email address and phone number, but frequently also your work history and your current location. And most people don't realise that if you're sharing any of that data with your friends then apps used by those friends can see that data too!

Advertisers, Facebook app developers, and Facebook ad tech partners don't get a direct look at your personal data. They won't see that my name is Jim Edwards, my phone number is 07xxxx, I'm male, and I work at Business Insider — Facebook hashes and anonymises all the data to protect user's privacy and gives it back to partners in bulk so they can't identify individuals — but nevertheless, this data is being used in order to serve you better-targeted ads.


Read more: http://uk.businessinsider.com/how-to-block-companies-tracking-you-on-facebook-2014-1?r=US&IR=T#ixzz3icSvC5xh ;

 

Need funding?

Get your Free Business Plan Template here: http://bit.l/1aKy7km


Via massimo facchinetti, Marc Kneepkens
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Marc Kneepkens's curator insight, August 12, 2015 12:37 PM

Great info to check once in a while. Some of this may be surprising.

Jayne Courts's curator insight, August 14, 2015 7:56 AM

This is VERY important to protect your privacy. You never know who is watching you!!

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13 Quick Tricks to Drive Traffic to Your Blog in Minutes

13 Quick Tricks to Drive Traffic to Your Blog in Minutes | Planning | Scoop.it

The secret to attracting more traffic is doing what others are not doing. This post offers 13 quick tricks to drive traffic to your blog in minutes.


Via Kamal Bennani
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supposefind's comment, August 12, 2015 11:36 PM
Its tremendous :)
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More Than Personas: How to Know What Your Audience Really Wants

More Than Personas: How to Know What Your Audience Really Wants | Planning | Scoop.it

Beyond personas, how can you really understand what your audience wants? Answers from CMW presenters fall into 3 categories.


Via Kamal Bennani
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The 5 Types of Content That Attract the Most Backlinks

The 5 Types of Content That Attract the Most Backlinks | Planning | Scoop.it

One of the most common and important goals of content is to attract links. Links are still a major part of SEO and probably will be for the foreseeable future.

 

Backlinks to a post not only help that specific post rank better in search engines but they also help all other posts on your site.

 

Read More: http://www.quicksprout.com/2015/08/03/the-5-types-of-content-that-attract-the-most-backlinks/


Via Antonino Militello
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Agence La Chartrousine's curator insight, August 4, 2015 4:58 AM

Infographie pertinente sur l'intérêt de partage de d'information et la création de contenu.

wanderingsalsero's curator insight, August 8, 2015 1:30 PM

Here's another article I haven't read but I DO know that content is important because GOOD content is what generates social shares which is what Google recognizes more than anything today. Ergo... the better you are at creating effective content, the higher you'll rank.

 

This also would be good for business owners to read because they live in a world of finite resources of time and money and must chose their own priorities.

Rescooped by Debora Rodrigues from Digital Delights - Digital Tribes
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The Good, Bad & Ugly of WordPress Hosting Companies [Infographic] | Daily Infographic

The Good, Bad & Ugly of WordPress Hosting Companies [Infographic] | Daily Infographic | Planning | Scoop.it
Finding the right balance may take you a little while, but is totally worth it once you find the one.

Via Ana Cristina Pratas
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Why All Your Planning Efforts Fail (and how to solve it) - Debbie Rodrigues

Why All Your Planning Efforts Fail (and how to solve it) - Debbie Rodrigues | Planning | Scoop.it
Even if all your planning efforts fail, it's no reason to give up. Planning is the key to success and here's how you can turn the table.
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Rescooped by Debora Rodrigues from digital marketing strategy
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Supercharge Your Content Curation with Scoop.it and Zapier

Supercharge Your Content Curation with Scoop.it and Zapier | Planning | Scoop.it
Discovering and curating content to share with your audience and community can be a tough task. There's hunting down what would be relevant, then managing the process of distributing that across all of your channels. Scoop.it aims to give you that precious time back by easily surfacing quality content that ...

Via malek
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spicamidwife's comment, December 10, 2015 1:39 AM
good
obeisantcovering's comment, January 18, 2016 1:28 AM
Nice
Vladimir Kukharenko's curator insight, April 1, 2016 9:49 AM

The Scoop.it - Zapier integration featured in the Zapier updates.

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The one iOS 9 feature you should turn off, before it kills your data cap

The one iOS 9 feature you should turn off, before it kills your data cap | Planning | Scoop.it
If you're the kind of person who routinely uses almost all of the mobile data included in your monthly plan, there's something you should know about Apple's latest iPhone software.

Via Webgrrl
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Blogging Tools You Can't Blog Without | On Blast Blog

Blogging Tools You Can't Blog Without | On Blast Blog | Planning | Scoop.it
In the world of blogging, there are just some top blogging tools you simply can't live without, so I'm here to tell you which ones are the best!
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What Does it Take to be an Emotionally Intelligent Leader?

What Does it Take to be an Emotionally Intelligent Leader? | Planning | Scoop.it
This post was recently featured in the Ritz Carlton Leadership Center blog
. On November 12th I will be the keynote speaker at their Service
Excellence Symposium near Washington D.C. I would like to extend an
invitation to you for your own leadership development and to network with
extraordinary industry leaders. 

I hope to see you there!

"Great leaders inspire us. They ignite the best version of ourselves. Most
importantly, they motivate us to accomplish our best work and they make us
fe

Via Charles Young
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Charles Young's curator insight, September 2, 2015 8:13 PM

Some good tips on becoming a more emotionally intelligent leader.

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100 Content Curation Terms

100 Content Curation Terms | Planning | Scoop.it
Need a go-to content curation resource? Here's the ultimate content curation glossary to help get you started.

Via Neil Ferree, malek
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Neil Ferree's curator insight, September 1, 2015 6:22 PM

Content curator is the person in charge of the content curation process within an organization. The job description includes collecting, cataloging and reformatting information to maximize asset usage.

Michelle Campbell's curator insight, September 7, 2015 8:51 AM

Great reference glossary

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Do You Know Your Keywords?

Do You Know Your Keywords? | Planning | Scoop.it

Use the Right Keywords for More Traffic and Leads It seems like an easy question: “What are your keywords?”

 

The best way to find out how to hone in on the best topics for your niche is to perform keyword research in places in addition to Google AdWords, which provides good results, but not narrow ones. There are a few areas in which to accomplish this:

 

- Online education sites such as Udemy, edX, ed2go, and iTunes

- Q&A sites like Quora, Yahoo Answers, Wiki Answers, and Ask.com

- Competitor research

- Traditional keyword research

- Social media research with chats and hashtags

 

Let’s break down a few examples and find out how each method can work for your content marketing strategy: http://www.business2community.com/seo/do-you-know-your-keywords-01307444


Via Antonino Militello
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12 Awesome Content Marketing Ideas That Aren’t Blog Posts

12 Awesome Content Marketing Ideas That Aren’t Blog Posts | Planning | Scoop.it

With so much content out there it can be hard to ensure that your brand’s message does not get lost in the noise of the Internet. Particularly if that message is being presented in the standard blog format – SEO optimised for sure, but is it engaging and different from any other content?

 

So to help your content stand out from the numerous dry standard formatted blogs out there why not take a different approach and frame your content as a quiz, or a comic strip?

 

Perhaps move onto Twitter and host a Q&A session? Or why not post your content into a shared space and generate discussion around it?


Via Brian Yanish - MarketingHits.com, Jennifer G. Hanford, Ivo Nový
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donhornsby's curator insight, July 27, 2015 9:40 AM

That’s just 12 – to find more, think about what draws your eye when you consume content. Is it sidebars, captions, colour? All will give you clues for your next content marketing project that won’t rely on a blog!

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Persona mapping improves your content marketing strategy

Persona mapping improves your content marketing strategy | Planning | Scoop.it
Content marketing — the use of blogs, social media, whitepapers, and webinars to attract and convert leads — has essentially replaced all other forms of lead acquisition. Sharp marketing leaders know that becoming a trusted advisor is essential to scalable sales; according to the 2015 State of Inbound (an annual marketing report published by Hubspot), the use of inbound tactics alone, independent of search engine optimization, paid search, or social marketing efforts, increases lead generation on average by 54%.

This shift in focus towards long-form articles and offers casts a long shadow. A content marketing strategy implies the creation of not only a large quantity of content, but also the ability to ensure that content is of high value; as the author and critic Theodore Sturgeon famously observed, quality is vanishingly rare.

Via Brian Yanish - MarketingHits.com, steve batchelder, malek
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The Art of Crafting the Perfect Cover Slide

The Art of Crafting the Perfect Cover Slide | Planning | Scoop.it

Unlike the rest of your presentation, which relies on the strength of your content and overall design to achieve click throughs, the cover slide is rooted in advertising. It needs to sell the whole presentation in one short, sweet moment. It’s an art form.

Don’t design a cover slide, design an advertisement. Here’s how to do it.


Via Ariana Amorim, massimo facchinetti
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Instagram just made a major move that will turn it into a huge advertising business

Instagram just made a major move that will turn it into a huge advertising business | Planning | Scoop.it
Instagram has switched on its ads API, allowing marketers to buy ads on the platform using their other ad-buying services.

Via Kamal Bennani
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