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How to Measure Content Marketing Success | Infographic

How to Measure Content Marketing Success | Infographic | Blogging & Blog | Scoop.it

This infographic recommends three broad areas to evaluate when assessing content marketing success. With more than 90% of companies now doing some form of content marketing, the logical question is: how do you know if you’re doing it well?

 

In terms of “what” to measure, this infographic from Brandpoint recommends three broad areas to assess:

• Awareness (e.g., search engine rank for target keywords,  social metrics such as likes and followers);• Consideration (longer average visit duration, social shares); and• Conversion (increased conversion rate, growth in newsletter subscriptions).

In terms of “how” to measure success, CMOs utilizing a sophisticated web presence optimization framework for maximizing content marketing results will likely embrace tools for measuring competitive multi-channel marketing metrics—not just “are we making progress?” but also “how are we doing compared to our competitors?”

Read more at the article link...


Via Lauren Moss
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tonic ATX's curator insight, April 7, 10:32 AM

Love this graphic on measuring content:

Digital Marketing - WSI France's curator insight, April 24, 5:33 AM

Comment mesurer votre marketing de contenu? La réponse avec cette infographie

Carlos Bisbal's curator insight, June 19, 1:36 PM

¿Como medir el éxito del marketing de contenidos? #infografia #infographic #marketing

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Rescooped by Samuel Pustea from visualizing social media
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How to Measure Content Marketing Success | Infographic

How to Measure Content Marketing Success | Infographic | Blogging & Blog | Scoop.it

This infographic recommends three broad areas to evaluate when assessing content marketing success. With more than 90% of companies now doing some form of content marketing, the logical question is: how do you know if you’re doing it well?

 

In terms of “what” to measure, this infographic from Brandpoint recommends three broad areas to assess:

• Awareness (e.g., search engine rank for target keywords,  social metrics such as likes and followers);• Consideration (longer average visit duration, social shares); and• Conversion (increased conversion rate, growth in newsletter subscriptions).

In terms of “how” to measure success, CMOs utilizing a sophisticated web presence optimization framework for maximizing content marketing results will likely embrace tools for measuring competitive multi-channel marketing metrics—not just “are we making progress?” but also “how are we doing compared to our competitors?”

Read more at the article link...


Via Lauren Moss
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tonic ATX's curator insight, April 7, 10:32 AM

Love this graphic on measuring content:

Digital Marketing - WSI France's curator insight, April 24, 5:33 AM

Comment mesurer votre marketing de contenu? La réponse avec cette infographie

Carlos Bisbal's curator insight, June 19, 1:36 PM

¿Como medir el éxito del marketing de contenidos? #infografia #infographic #marketing

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Five Key Ingredients that Make Up a Successful Guest Article

Five Key Ingredients that Make Up a Successful Guest Article | Blogging & Blog | Scoop.it
Coming this August to Internet Dreams is the biggest thing that can ever happen so far!
 
If you don't want to miss it and get more info about this event,(...)
Samuel Pustea's insight:

How is guest posting going for you? 

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Top 7 Ways To Get Traffic From Commenting

Top 7 Ways To Get Traffic From Commenting | Blogging & Blog | Scoop.it
This post has been submitted for the contest being held here on Internet Dreams.
To find out how to participate and get your own article up on the blog too, cli(...)
Samuel Pustea's insight:

If you like this article, I would be very thankful if you could RE-Scoop!

 

Sincerely,

 

Samuel from Internet Dreams

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Rescooped by Samuel Pustea from MarketingHits
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25 Awesome Design Tools for Marketers

25 Awesome Design Tools for Marketers | Blogging & Blog | Scoop.it

 

It’s a visual world we live in.

 

Whether it’s social media or a website, users and followers respond to great design. We’re always hearing about how the placement of a button increases conversion rates or how an Infographic increases subscribers for a blog.

 

Visual marketing is here to stay but are you up to the challenge?

 

Fear not, marketers! Not everyone is a designer but with this handy list of tools you’ll be able to create brilliantly designed campaigns in no time.


Via Brian Yanish - MarketingHits.com
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Brian Yanish - MarketingHits.com's curator insight, June 26, 2013 11:16 PM

This article lists some great tools/sites to help you with your online marketing.

Rescooped by Samuel Pustea from Social Media, Marketing and Promotion
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The Do's and Dont's of Content Marketing - Infographic

The Do's and Dont's of Content Marketing - Infographic | Blogging & Blog | Scoop.it

Content Marketing is the New SEO.

Having a Content Marketing strategy for your online business is key to online success in 2013. However, Content Marketing should be done correctly by following certain guidelines.

 

Take a look at this infographic which shows the Do’s and Dont’s of Content Marketing.


Via Lauren Moss, Brian Yanish - MarketingHits.com, Steven Hughes
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Two Pens's curator insight, June 10, 2013 1:10 PM

Content marketing basics for beginners.

John Thomas's curator insight, February 12, 12:50 PM

The Do's and Dont's of Content Marketing - Infographic

Emmanuel 'Manny' Gigante's curator insight, July 11, 11:43 AM

 get #leancontent.   it's good for your stress  and your company's growth. 

Rescooped by Samuel Pustea from Basic Blog Tips
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69 Most Popular Blogging Blogs to Guest Post for or Comment on

69 Most Popular Blogging Blogs to Guest Post for or Comment on | Blogging & Blog | Scoop.it

Find guest blogging opportunities in the Blogging Niche, here is a valuable list of popular blogging blogs that you can start promoting yourself on.

 

Here is the list. Enjoy and tell others about it:

www.allbloggingtips.com/www.basicblogtips.com/www.beafreelanceblogger.com/www.bestbloggingtipsonline.com/www.bivori.com/www.blogandretire.com/blog/www.bloggerdoc.com/www.bloggerspassion.com/www.bloggingbasics101.com/www.bloggingcage.com/


Via Ileane Smith
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Samuel Pustea's comment, May 26, 2013 7:42 AM
You're welcome!
Louise Quo Vadis's curator insight, May 27, 2013 1:39 PM

Excellent information here. I highly recommend taking a look.

CATHLEEN SLONE's curator insight, May 31, 2013 11:17 AM

If you write online, make sure that your blog serves your readers’ needs as well as yours, and lends appropriate weight to your well-chosen words. #innov8u #brand #blogging

Rescooped by Samuel Pustea from MarketingHits
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13 Reasons Why Your Content Marketing Might Fail #contentmarketing

13 Reasons Why Your Content Marketing Might Fail #contentmarketing | Blogging & Blog | Scoop.it

The Content Marketing Institute (CMI) has releasedbenchmark research projects in North America, Australia, and the United Kingdom. One overwhelming consistency across all the marketers we’ve surveyed relates to content marketing effectiveness. Across the board, only 33 percent of marketers deem their efforts as effective. Now, if that was a batting average, we’d be all-stars, but…

 

There are a number of reasons for this, including the fact that this whole content marketing thing, even though hundreds of years old, is still relatively new to us marketers. After all, who told us that we’d actually have to be content publishers at some point in our career?


Via Brian Yanish - MarketingHits.com
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Samuel Pustea's comment, May 26, 2013 12:01 AM
Pinned it to Pinterest. Good read :)
Brian Yanish - MarketingHits.com's comment, May 26, 2013 12:12 AM
Thanks Samuel
Samuel Pustea's comment, May 26, 2013 4:08 AM
You're welcome!
Rescooped by Samuel Pustea from Cartoonblogger
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WHY BLOG and Why only blogging

WHY BLOG and Why only blogging | Blogging & Blog | Scoop.it
Honestly this question must have bugged you at least once. It has very much troubled me. But finally after reading and reading from internet only, I was able to place my doubts to rest.

Via Sapna
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Rescooped by Samuel Pustea from Hot Blog Tips
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The Truth About Blog Post Tags

The Truth About Blog Post Tags | Blogging & Blog | Scoop.it
Let there be absolutely, positively no mistake here. Tags have completely different uses depending on the platform on which they're used.

Via Sherryl Perry, Lisa Buben, Brian D. Hawkins
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7 Days of Traffic Event coming to Internet Dreams with Big Names Involved!

7 Days of Traffic Event coming to Internet Dreams with Big Names Involved! | Blogging & Blog | Scoop.it
Coming this August to Internet Dreams is the biggest thing that can ever happen so far!
 

I have worked extremely hard in making this event possible for (...)
Samuel Pustea's insight:

Amy Porterfield and others are joining this event. Don't miss out!

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Rescooped by Samuel Pustea from Business in a Social Media World
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5 great articles you may have missed (July 1-7 2013)

5 great articles you may have missed (July 1-7 2013) | Blogging & Blog | Scoop.it
Every week, I share my favorite social media articles from around the blogosphere on Creative Ramblings. Here is my list for July 1-7, 2013: Social Media Mistakes: Why Facebook Can Doom You by Ryan...

Via Cendrine Marrouat - www.socialmediaslant.com
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Samuel Pustea's comment, July 10, 2013 12:43 PM
Cendrine, great to put everything together!

I see Ryan's article up there. Nice to see!

Would love to see one of my articles up there. ;)

Samuel from internetdreams.com
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How to Start a Blog and Make Money like Jason Bourne!

How to Start a Blog and Make Money like Jason Bourne! | Blogging & Blog | Scoop.it
 

How to start a blog and make money is a question that has been asked by everyone at a certain point.

When we thought of this idea at first, it got us(...)
Samuel Pustea's insight:

If you like this article, I would be very thankful if you could re-scoop!

 

Sincerely,

 

Samuel from Internet Dreams

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Guest Posting Contest – Commenting Contest with a Twist!

Guest Posting Contest – Commenting Contest with a Twist! | Blogging & Blog | Scoop.it
Guest Posting Contest – Commenting Contest with a Twist!
 
That’s right!
Internet Dreams is hosting its first guest blogging competition!
Competitions are (...)
Samuel Pustea's insight:

Only about 10 days left!

 

Don't miss out from winning money and awesome prizes on Internet Dreams.

 

Please Re-Scoop!

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Rescooped by Samuel Pustea from Basic Blog Tips
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Marty's Thoughts On Life and Money: How To Find Your Unique Blog Voice: Experts Tell Me Their Secrets

Marty's Thoughts On Life and Money: How To Find Your Unique Blog Voice: Experts Tell Me Their Secrets | Blogging & Blog | Scoop.it

A few months ago I made a big decision to change the name and design of my blog in order to reflect the changes in my life and my growth as a blogger.I changed the name to Marty's Thoughts on Life and Money.Over time I realized that I talked a lot about money and not a lot about life and I wanted a way to incorporate that into my writing to more .... "me" into my blog .I realized that beyond the about me page my readers didn't know much about my life or personality . So I decided that I needed to  find a way to fix that. I wanted to find myvoice within my writing in order to seperate my work from all of the other blogs on the internet today. I didnt have any idea how to start so I decided to do the logical thing...I asked....

Ileane Smith from Basic Blog Tips

Keep commenting on other blogs and you will begin to develop your own "personality". Take a stand on issues without offending people. Then you can come back to your blog and post your point of view.


Via Ileane Smith
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Samuel Pustea's comment, May 26, 2013 1:35 PM
Nice to see you find your voice, which the majority in blogging don't do. Find your passion and with that you will find a voice. Share it to Pinterest and Stumbleupon!
Sue Neal's curator insight, May 27, 2013 11:09 AM

Interesting reflections on how bloggers develop their own voice and style.

Rescooped by Samuel Pustea from Basic Blog Tips
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69 Most Popular Blogging Blogs to Guest Post for or Comment on

69 Most Popular Blogging Blogs to Guest Post for or Comment on | Blogging & Blog | Scoop.it

Find guest blogging opportunities in the Blogging Niche, here is a valuable list of popular blogging blogs that you can start promoting yourself on.

 

Here is the list. Enjoy and tell others about it:

www.allbloggingtips.com/www.basicblogtips.com/www.beafreelanceblogger.com/www.bestbloggingtipsonline.com/www.bivori.com/www.blogandretire.com/blog/www.bloggerdoc.com/www.bloggerspassion.com/www.bloggingbasics101.com/www.bloggingcage.com/
Via Ileane Smith
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Samuel Pustea's comment, May 26, 2013 7:42 AM
You're welcome!
Louise Quo Vadis's curator insight, May 27, 2013 1:39 PM

Excellent information here. I highly recommend taking a look.

CATHLEEN SLONE's curator insight, May 31, 2013 11:17 AM

If you write online, make sure that your blog serves your readers’ needs as well as yours, and lends appropriate weight to your well-chosen words. #innov8u #brand #blogging

Rescooped by Samuel Pustea from Great Digital Marketing Articles
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Three Reasons Why You Should Add A Mobile Text Campaign To Your Small Business Marketing Plan

Three Reasons Why You Should Add A Mobile Text Campaign To Your Small Business Marketing Plan | Blogging & Blog | Scoop.it
With the whole world going mobile, here are three reasons that mobile text campaigns may be the perfect marketing tool for your small business.

Via Pekka Puhakka, Matt Carideo
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Rescooped by Samuel Pustea from It's All About SEO
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“How Does Social Media Such As Blogs, Twitter And Facebook Help Your SEO? “ | Jeffbullas's Blog

“How Does Social Media Such As Blogs, Twitter And Facebook Help Your SEO? “ | Jeffbullas's Blog | Blogging & Blog | Scoop.it
This question is being asked more often and the hype of Social Media can overwhelm the basic foundation of building a well designed website that is optimised for good organic SEO, but the truth lies in using both to create top ranking organic SEO.

Via Blazing Minds
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Blog Big or Go Home!

Blog Big or Go Home! | Blogging & Blog | Scoop.it
This guest post is by Angie Picardo of the nerdwallet.   If you own a small business with products that rely heavily on e-commerce, maintaining a
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