The public still thinks that 28% of the budget goes to foreign aid. THis erroneous belief is the reason most (61%) Americans say we spend too much for foreign aid. When told that only 1% of the budget goes to foreign aid, the number of persons who think that "too much" goes to foreign aid drops by more than half to 30%.
Additionally, when told that 1% of the budget goes to foreign aid, the 13% of the population who thought that this amount was "too little," more than doubled to 28%. Those who say the amount was "about right" increased from 18% to 31%.
Summarized by Anna Resurreccion, PhD, CFS (@FoodiueDoc) for her curated pages.
Death by PowerPoint is a popular term. It’s unfair that PowerPoint gets the stick as there are more than a few presentation tools around. As anyone who has taken the pains to make a memorable PowerPoint presentation will tell you – the secret of the steak is in the sizzle. The sizzle also comes and stops at creativity. If you have creativity by your side, you can use PowerPoint as your canvas.
Hashtags are extremely useful social media tools that can help you get more exposure, improve your social media reach and create successful social media campaigns.However, coming up with great hashtags and then tracking them is not always as easy as it seems. Here is a list of some of the best hashtag tools on the market...
Straits Times Three US economists win Nobel prize for work on market trends Raw Story US trio Lars Peter Hansen, Eugene Fama and Robert Shiller won the Nobel Economics Prize on Monday for groundbreaking work on spotting trends in markets, the jury...
Trends to hit restaurant menus and retail shelves in 2014 will cover an array of flavors and innovations, continuing to deliver the healthy options consumers want, but with an occasional indulgent splurge, according to new research from the...
The single-largest business opportunity in Africa will be its rising consumer market. A McKinsey report, one of the first of its kind, offers a detailed profile of African consumers, including their demographics, behavior, and needs.
Anna V. A. Resurreccion's insight:
Results of a survey of 13,000 consumers from 10 Countries in the African Continent predict furure business opportuntites.
Scooped by Anna Resurreccion, PhD, CFS (@FoodieDoc) for her curated pages:
While most of the impact of technology on marketing has been tactical so far, over the next decade or so there will be a major strategic transformation.
Today, however, digital technology has enabled us to retarget consumers when they respond to a message and that has changed marketing forever. In effect, we must make the shift from grabbing attention to holding attention.
That means that brands will have to learn to be more like publishers and develop content skills. It also means that marketers will have to create a genuine value exchange rather than just coming up with catchy ad slogans and price promotions. Like it or not, we’ve entered a post-promotional paradigm....
We share with you Richard Bransons 21 Small Business Strategies, taken from the Billionaire & UK Entrepreneurs Auto Biography “Losing My Virginity: How I've Survived, Had Fun, and Made a Fortune Doing Business My Way".
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