An ideal interview question could be, “Have you ever had a job like waiting tables—and if so, how did it change you?” After all, such jobs are white-hot crucibles that can test a person's mettle and teach them skills that are essential for management and leadership.
General Management - Creative marketers worry that organization, structure, and process take away from time that could be spent creating. But without structure and processes in place, you lose more time than you ...
Marketing Strategy - Part 2 covers customer-experience-driven comparative advantages and targeted deployment—the tactical execution of communicating a brand's value proposition and unlocking competitive advantages.
What impact is mobile having on the power of brands? In the pre-digital world, the brand imposed itself on us through TV advertising, outdoor billboards, radio and magazines. The common feature of all these is the degree to which they accessed our attention as of right. So now we suffer [...]
General Management - Increasingly, IT must turn Marketing's data into something more valuable and measurable for the enterprise. At the same time, in this age of the customer, Marketing is directing more technology.
Penry Price joined LinkedIn as VP of marketing solutions six months ago, after two years as president and board member at Dstillery, formerly Media6Degrees. Prior to that he oversaw ad sales at Google. At LinkedIn, he’s been charged with growing the social network’s ad business, creating new tools with which [...]
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.