Guardian Sustainable Business:
Largely absent from the business world, animal portraits without words or explicit messages around sustainability, were found to effectively change perceptions and communicate the need for change.
Working with a team from Michigan State University, Joseph Zammit-Lucia analysed the impact of his animal portraits on viewers in museum and classroom settings. Without words or explicit messages about sustainability or conservation, around 90% of viewers changed their cultural perceptions of animals and made statements about the need for more sustainable lifestyles to help protect the animals.
We're really interested to hear what you think of these images. What message, if any, do you take from them? Largely absent from the business world, what do you think artists, novelists, poets and musicians can bring to sustainability? It would be great to hear your thoughts - leave them below or tweet @GuardianSustBiz with #GSB... http://www.guardian.co.uk/sustainable-business/gallery/sustainable-future-arts-imagination-gallery#/?picture=409437897&index=1
August 24, 2013 Global Possibilities
HOW ANTHROPOMORPHISM CAN BE A TOOL FOR ANIMAL CONSERVATION http://www.globalpossibilities.org/how-anthropomorphism-can-be-a-tool-for-animal-conservation/
May 25, 2013 Mother Jones
FAREWELL, FROGGY: THE AGE OF RIBBIT IS NEARING AN END http://www.motherjones.com/blue-marble/2013/05/amphibian-populations-declining-precipitous-rates-us-even-species-thought-stable
PHOTOS: STUNNING IMAGES OF BREATHTAKING BIODIVERSITY IN REMAINING INDONESIAN FORESTS AND MARINE LIFE http://sco.lt/8zbjbl
WHY CHOOSING NATURE WILL ONLY ADVANCE HUMAN SOCIETIES http://sco.lt/8BIJP7
HOW BIODIVERSITY COULD SAVE YOUR LIFE http://sco.lt/90Sr2n
JANINE BENYUS: WE ARE SURROUNDED BY GENIUS - WHOLE SYSTEMS DESIGN BY NATURE http://sco.lt/8yQgrZ
RESTORING THE EARTH: THE BONN CHALLENGE http://sco.lt/4p7B3Z
MORE ON BIOMIMICRY: http://www.scoop.it/t/biodiversity-is-life?q=biomimicry