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Tom Warren for Tod’s Fall/Winter 2014

Tom Warren for Tod’s Fall/Winter 2014 | BINS | Scoop.it

Shot by Glen Luchford, Ford Men’s Tom Warren brings luxurious accessories to life for Tod’s F/W 2014 campaign


Via Mariano Pallottini
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Infographic: The Growing Adoption of Mobile-Friendly Email Design - Email Marketing Rules

Infographic: The Growing Adoption of Mobile-Friendly Email Design - Email Marketing Rules | BINS | Scoop.it

Beyond detailing the adoption rates of mobile-friendly email, this infographic explains the difference between desktop-centric design, mobile-aware design, and responsive design—and the future outlook for each of them. It also includes links to examples of mobile-aware design from Amazon.com, Reiss, and Vizify, and examples of responsive design from AT&T,Toms, and Foursquare from the Email Swipe File on Pinterest.


Via Lauren Moss
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Sybille Pierru's curator insight, April 15, 2014 2:36 PM

Pour les campagnes d'emailing : prévoir un design qui s'adapte à à la lecture de mails sur mobile, sans oublier une landing page à la hauteur !

aanve's curator insight, April 21, 2014 11:00 PM

www.aanve.com

 

Susan Daniels's curator insight, July 18, 2014 7:10 PM

Mobile friendly email design - what a great topic. This takes "responsiveness" a step further.

Warmly,

Susan

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The 10 Rules That Every Business Needs To Know Before Posting On Facebook #infographic

The 10 Rules That Every Business Needs To Know Before Posting On Facebook #infographic | BINS | Scoop.it
1. Keep things positive Being positive promotes engagement and encourages sharing. Equally as important, being negative may cost you fans. People are quick to unlike a business if posts are negative …

Via Brian Yanish - MarketingHits.com
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Facebook's Paper vs. Flipboard: Comparing Mobile News Curation Apps

Facebook's Paper vs. Flipboard: Comparing Mobile News Curation Apps | BINS | Scoop.it

Excerpt from article by Mashable:
"How each story is told is as important as the story itself," begins the promo video for Facebook's new much-hyped Paper app.
The app mixes curated news feeds with your Facebook timeline to create a platform that integrates news discovery and sharing into your timeline.

With its tiled layout and gesture-based user interface, it feels very similar to Flipboard's suite of apps. We put both apps side by side to see how the two stack up. Here's how they compare:

Design: Tiles And Gestures

Both use a tiled layout that displays news in a grid. But while Flipboard's design puts content first, Paper puts Facebook first, emphasizing interacting with your Facebook friends and timeline whenever possible.
Both apps rely heavily on gestures for navigation.

News: Curation vs. Aggregation

When it comes to finding and reading news, the two apps take very different approaches. Simply put, Flipboard is an aggregator while Paper is a curator.
Flipboard, with its customized RSS, topic-based feeds and themed magazines, places importance on personalization first, discovery second.
Paper puts discovery first, telling users what stories they should pay attention to, while emphasizing interacting with friends on Facebook.
Users can subscribe to the app's topic-based news sections, create customized "magazines" based around their interests, or use the app like an RSS feed to subscribe to specific sources.

Getting Social

Sharing and social media integration is at the heart of any news discovery app. Unsurprisingly, social media integration with Flipboard is much more subtle, while Paper puts Facebook front and center.
Facebook may be venturing into the news curation business with Paper, and it may be one of the first of many standalone apps from the social media giant, but the company is still very much emphasizing Facebook as the vehicle for news curation and discovery.

Wrapping It Up

Flipboard is great for collecting all the news you want to read from the sources you like. And if you rely on Flipboard as an aggregator, Paper won't be a replacement. Paper is more of a Facebook app than a "news" app, and it's best suited for those looking to share and discover content with friends.

Flipboard is available for web, iOS, Android, Windows Phone 8, BlackBerry, Kindle Fire and Nook. Paper is currently iPhone only..."

Each point is analyzed with more information. Read full and detailed article:
http://mashable.com/2014/02/04/facebooks-paper-vs-flipboard/

 


Via Giuseppe Mauriello
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Carlos Polaino Jiménez's curator insight, February 5, 2014 4:51 AM

Otro debate interesante

Scoop Social's curator insight, February 5, 2014 10:20 PM

Facebook's Paper vs. Flipboard

Debbie Elicksen 's curator insight, February 7, 2014 6:56 PM

Facebook seems to be testing the waters. Imagine if Paper is really popular, the company will add features.

 

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Facebook Page Checklist

Facebook Page Checklist | BINS | Scoop.it
Do you need to make sure you are getting everything right on your Facebook Page? Use this checklist to audit your own Page or the Page of your client. What do you think? Anything that needs to be added to this list? Or do you have any questions about how to do something specifically? Let…

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Conners Sales Group's curator insight, February 3, 2014 1:33 PM

Great FB Infografic

Carlos Polaino Jiménez's curator insight, February 4, 2014 4:33 AM

Justo cuando empiezo el módulo de formación de Community Manager, me llega esta, necesaria, infografia. 

Mary Anne Hahn's curator insight, February 4, 2014 8:59 AM

Easy to follow checklist to make sure you are using your Facebook business page effectively!

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The Growth and Obsession of Social Media Management an infographic /@BerriePelser

The Growth and Obsession of Social Media Management an infographic /@BerriePelser | BINS | Scoop.it
The Growth and Obsession of Social Media Management infographic Social media Management has transitioned into an obsession As social media continues to grow

Via WordPress SEO & Social Media
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WordPress SEO & Social Media's curator insight, December 5, 2013 4:01 AM
The Growth and Obsession of Social Media Management an infographic /@BerriePelser
Nate's comment, December 11, 2013 11:53 PM
It is interesting to see how popular Facebook was at one time. Especially since a lot of teens were beginning to become more internet savvy. Having that large of a following is so influential to the young minds out there. Great information provided.
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Color Psychology In Marketing: The Complete Guide

Color Psychology In Marketing: The Complete Guide | BINS | Scoop.it
Understanding how color works isn’t just for artists dipping their hands into paint and pigments all day long. Anyone using content marketing needs to understand the basics of Color Theory, because you are using color in your content.

Via Brian Yanish - MarketingHits.com
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Alfonso Gomez's curator insight, August 13, 2014 11:20 AM

Emotion give a lot of things to know

Sieg Holle's curator insight, August 15, 2014 8:22 AM

Worth reading

Authentis Formations's curator insight, August 16, 2014 7:26 AM

Pas mal de choses intéressantes sur l'utilisation des couleurs en marketing...

Rescooped by Jimmy Cho from Megatrends
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All You Need To Know About Business In China

All You Need To Know About Business In China | BINS | Scoop.it

Six big trends are shaping the China's future, as investor Jeffrey Towson and McKinsey’s Jonathan Woetzel explain in this excerpt from The One Hour China Book. 

 

Six trends shape most of the country’s industries and drive much of China’s impact on the Western world. They are like tectonic plates moving underneath the surface. If you can understand them, the chaotic flurry of activity on the surface becomes a lot more understandable — and even predictable. 


Via Kenneth Mikkelsen
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How Are Brands Using Twitter For Marketing? [INFOGRAPHIC]

How Are Brands Using Twitter For Marketing? [INFOGRAPHIC] | BINS | Scoop.it
Twitter recently celebrated its 8th birthday and, in that relatively short period of time, the platform has become an increasingly important marketing tool for brands and businesses of all shapes and sizes in almost every major industry across the...

Via Brian Yanish - MarketingHits.com
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Michelle Gilstrap's curator insight, April 1, 2014 4:55 PM

Just in case you missed it Twitter turned 8, and here is how many brands are using Twitter

aanve's curator insight, April 1, 2014 11:36 PM
www.aanve.com
LECHAPPE's curator insight, April 3, 2014 3:38 PM

What about using Twitter as a marketing tool ?

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Five Time-Saving PowerPoint Tips

A powerful presentation can make or break your meeting. Don't wing it; learn these must-know Powerpoint tips in just minutes from the experts at lynda.com. Chec

Via Baiba Svenca
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Sandra Carswell's curator insight, February 10, 2014 11:28 PM

Can there be more to learn about Power Point? 

Don Karp's curator insight, February 11, 2014 12:41 AM

Very comprehensive with YouTubes for each

Mayra.Loves.Books's curator insight, February 12, 2014 7:05 AM

Very helpful!

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Best Time For Sharing Content [Infographic]

Best Time For Sharing Content [Infographic] | BINS | Scoop.it

Many top marketers experiment with their content sharing approach to find the best time to send posts to Twitter, Facebook, and other social networking sites. You have to try this for your own content to find the right time.


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Ready Media Solutions's curator insight, December 30, 2013 9:13 AM

Interesting infographic on content sharing! What do find has been your best/worse to share content by device?

Heather Koroll's curator insight, March 19, 2014 9:26 PM

add your insight...

 
Michelle Gilstrap's curator insight, March 24, 2014 12:26 PM

Knowing when to share is always a good idea. Check out this infographic.