Twitter has acquired Lucky Sort, a data analytics company, in a move that could give the social network deeper insights into its users' tweets and how to best place advertisements on its site.
Luca Naso's insight:
Just like Facebook, Twitter is strongly heading for Big Data. Twitter acquires Lucky Sort hoping to "make huge document sets easier to analyse, summarise and visualise by building elegant and user friendly tools for text analysis." More or less the Holy Grail of Big Data Analytics.
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