What do you really mean by "digital," and is there really anything today that is not digital? Does digital just mean connected? Does it mean a device? What do I mean when I call a company a digital company? Do you only need have a website to be considered such? "digital" has become a superfluous word. No, in a world where everything is digital, nothing is digital – and therefore digital has very little, if any, meaning. Ambiguity isn't always a bad thing, but when it comes to transparency and actionability – the two cornerstones of big data ethics and profitability – ambiguity just doesn't belong. Here, we get to the bottom of what these terms mean, why and who is using them correctly.
Via Bonnie Hohhof