BIG data, Data Mining, Predictive Modeling, Visualization
27.9K views | +0 today
Follow
BIG data, Data Mining, Predictive Modeling, Visualization
Your new post is loading...
Your new post is loading...
Rescooped by AnalyticsInnovations from Big Data & Digital Marketing
Scoop.it!

64% of business organizations are investing in big data in the next year

64% of business organizations are investing in big data in the next year | BIG data, Data Mining, Predictive Modeling, Visualization | Scoop.it
Adopt big data or get left behind. Business Review USA takes a look at why your business needs to get on the big data bandwagon.

Via Luca Naso
more...
Luca Naso's curator insight, October 7, 2014 11:18 AM

Big Data can help to make your company more customer-centric.


1. With Big Data you can collect and analyze massive amounts of data based on individual customers, and your business can customize each customer's experience.

 

2. With Big Data you can automate customer data collecting. This will save time to your employees and allows for a quality sales experience for your customers.


3. Data Security - Big data addresses security threats quickly, accurately, and oftentimes before they ever become a company-wide issue.

Rescooped by AnalyticsInnovations from Big Data & Digital Marketing
Scoop.it!

Call Centres Suffer From Big Data Overload

Call Centres Suffer From Big Data Overload | BIG data, Data Mining, Predictive Modeling, Visualization | Scoop.it

Nearly half of all contact centres consistently collect and report on metrics that they never use to improve the customer experience, according to a new survey.


Via Luca Naso
more...
Luca Naso's curator insight, December 2, 2013 11:49 AM

"Given the advancements in the online customer experience with sales and support, customers expect to be able to get right to what they need when they call"

 

According to this survey, call centres are indeed collecting data, but they are not harnessing them: more than 60 percent of call centres can't provide customer information proactively to an agent.

 

49 percent of agents report overall productivity and efficiency challenges when they have to ask customers for basic contact information.