Wednesday, January 23, 2013 - 11:00 am ET / 8:00 am PT / 16:00 GMT
Dominic Spitz's insight:
Your customers are being inundated with content all day long from companies like yours that are trying to engage. How do you make sure that the most relevant content is in their inbox? How do your marketing and sales teams keep up with content requests?
In this 60-minute webinar, join MarkLogic colleagues Matt Turner, CTO Media Solutions and Diane Burley, Chief Content Specialist. Both Turner and Burley have come from the break-neck world of media - where deadlines are yesterday and updates are constant.
For marketers who need to get consistent, contextually relevant messages across all possible touch points, they need the flexibility of an agile brand management platform. Take a page from some of the world's largest media companies - and build a dynamic publishing platform - powered by MarkLogic.
Please be sure to join us and learn how to:
Ensure a consistent brand experienceGain efficiencies in the creation of content
Data management has been a challenge for financial institutions for decades. The industry has collectively spent billions of dollars over the years trying to create complete and accurate datasets, the so-called “golden copy.” Data management has improved, but most banks remain challenged whether they are looking for suspicious activity across silos or trying to comply with the heightened emphasis on transparency generated by a range of new regulatory initiatives. MarkLogic enables financial firms to unify structured and unstructured data which makes storage, search, analysis, and retrieval easier and faster. With a unified view of all their data banks can provide regulators with accurate information across the enterprise as well as respond to regulators’ requests in a timely manner.
Every new platform has a killer application that sets it out from the crowd. Situational Awareness, I believe, is the killer app for NoSQL databases with real time alerting, like MarkLogic. In this post I explain what Situational Awareness is, how it is different from what has come before, and why MarkLogic is uniquely suited to solve this type of business problem.
The new search technology, licensed from MarkLogic® Corporation, provides standardized search technology across the Dow Jones digital network, including Factiva, WSJ.com and Dow Jones Financial Services products, giving customers access to a deeper, broader search capability and the ability to mine and analyze content more quickly and effectively
Alisa Bowen, head of product, Dow Jones: "Standardized search technology not only provides a better experience for our customers, but also gives us a superior platform for developing new content applications and products across the company."
Our investment will enable users to find the exact information they need, faster and more efficiently than ever before. We are exceptionally well positioned to manage ever-growing volumes and types of content ranging from traditional publishers to social media."
Find out how the BBC engaged with millions of viewers across desktops, mobiles, tablets and TVs through its 24 live-streams and 2500 hours of Video-on-demand (VOD).
Join Jem Rayfield from the British Broadcasting Corporation (BBC), as he joins MarkLogic’s Chief Content Specialist Diane Burley and her colleague Matt Turner, CTO of Media, to talk about what it took to migrate the BBC Future Media department from a relational content model and static publishing framework to a fully dynamic semantic publishing (DSP) architecture. The dynamic semantic publishing architecture underpins the recently re-launched and refreshed BBC Sports site and indeed the BBC’s Olympics 2012 online content.
In this webinar you will learn how
The BBC dramatically increased the breadth and depth of its content with a dynamic approach to webpage creation WHILE dramatically improving the efficiency of the editorial teams to create and manage pages
Live interactive statistics improved the online streaming experience
Editorial teams can focus on creating versus managing content
A Big Data platform allows the BBC to unify storage of all content data types including news, real-time data feeds and stats, user generated content and rich media metadata
An enterprise NoSQL approach allowed the BBC to launch this new system and break many new traffic and data records during the Olympics
Agile Social Media Analysis for the Enterprise - The world’s leaders in measurement and information use MarkLogic to enable brand managers to monitor and analyze in real-time what’s being said online about their organization.
Social media is now the most popular online activity, but how do you find valuable insights in all the user-generated content on review sites and blogs, millions of Facebook posts, and billions of Tweets? MarkLogic Social Media Monitoring in conjunction with MarkLogic’s Enterprise NoSQL database analyzes all social media conversations in real-time, including dozens of attributes like influence, sentiment, volume, and demographics. It then detects actionable signals from the everyday noise and surfaces that information as it happens.
Users can drill down into conversations and understand drivers of positive and negative sentiments. They are also able to figure out what the most effective tools are, what needs to be discontinued because it doesn’t work, and what should be ramped up because it works. A good analytics system tells you where you need to focus. Brands are able to better understand and react to relevant activity, eliminating the need to sort through huge amounts of data.
By consolidating separate copies of data into a single database, banks can more effectively assess and manage the risks associated with their trading activities. Eliminating multiple databases has the additional benefit of significantly reducing maintenance costs. Benefits include risk reduction as well as lower costs per trade resulting in a competitive advantage over peers using legacy systems. Learn how a top 5 global trading bank achieved this objective using MarkLogic.
Most financial institutions are faced with multiple systems. Some were initially built to improve efficiency. Others are the result of mergers, which further added to the landscape of diversified systems across departments and geographies. These systems have turned into silos of information creating barriers for bank employees to obtain valuable and complete information on customers. New regulatory requirements have also created a need to bring all these disparate systems through a single access point. Learn how MarkLogic and its partner 30 Digits enabled a leading global bank achieve the next level of customer on-boarding.
Business users can now harness the power of Tableau’s award-winning business intelligence and reporting solutions to access disparate data sets of structured and unstructured data stored in a MarkLogic database.
Intelligence agencies always seek to be more proactive, said Gary Bloom, CEO of MarkLogic. “They look to be able to predict events in order to be able to either prevent them or manage them to best effect.” In business, competitive advantage often lies in the ability to spot trends that can be capitalized on, he said.
The reliability and security of data analytics systems is another area where intelligence services and private sector needs align. “In the intelligence community, if you get the answer wrong, lives might be at stake,” said Bloom of MarkLogic. These agencies can’t afford to lose data or experience transactional inconsistency that would lead to inaccurate data being used, he said. While businesses don’t typically deal with life-and-death situations, system and data reliability are essential as integrating data sources becomes a mission critical part of a company’s core applications and systems, he said.
Bloom showcased examples of customers using MarkLogic to solve data problems such as the Centers for Medicare & Medicaid Services (CMS) dealing with the need related to the Affordable Care Act to load and subsequently access data in a range of forms for 30-50 million citizens from 50 states, the County of Fairfax in Virginia delivering on the promise of open government, the FAA working on airline safety issues with real-time monitoring and dashboards, as well as the BBC website which needed to handle the deluge of data coming in from the London Olympic games and also allow people to have a customized user experience. There are hundreds of use cases in production and development, said Bloom, who noted that the diverse use cases include competitive intelligence, content delivery, counter terrorism, digital asset management, fraud detection, reference data management, search and discovery and social media analysis.
Unlike other NoSQL vendors, said Bloom, MarkLogic puts a premium on enterprise-grade features, and with MarkLogic 6 released earlier this year, a big focus was accessibility.
The first day of each Olympics generates more data than the entire previous Games, according to MarkLogic, a data software specialist that is providing the BBC and the Press Association with a way of processing data on the games.
The firm has built a database to manage the unstructured information and data in a variety of forms, including images, video and text, generated by the publishers.
The database will "manipulate in real-time the enormous volumes of data that will be generated during the Olympics"
The ability to interrogate so-called ‘big data’ from traditional structured sources and unstructured sources such as video and social media is one of the key customer-facing technology priorities for European bankers in 2013, says a survey by the...
What is Big Data? How does social media such as Twitter fit into Big Data? How do you search and use it?
"One of my favorite Server demos showed social analytics to find new marketing approaches for Gatorade. The demo showed real-time dashboard analysis of commentary regarding Gatorade, including Twitter feeds, mentioning the product and "flu." The result showed a real-time U.S. map where there was a high correlation between these terms. That is, consumers with the flu were finding Gatorade to be helpful, suggesting new marketing themes. Then the demonstrator tweeted a comment about Gatorade and flu, and within moments the map was updated. Given that Twitter is getting about 20 terabytes of data each day, this is a clear example of Big Data analytics in real time."
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.