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One size fits all isn't a strategy and other brand advocacy must reads ...

One size fits all isn't a strategy and other brand advocacy must reads ... | Bicycle advocacy | Scoop.it
This week's round up of brand advocacy must reads.
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Going Dutch on cycling ‘could cut £1.6bn a year from health budget’ | The Times

Going Dutch on cycling ‘could cut £1.6bn a year from health budget’ | The Times | Bicycle advocacy | Scoop.it
The NHS could save more than £1 billion a year if the Government matched Dutch levels of spending on cycle provision, health experts claim (Going Dutch on cycling ‘could cut £1.6bn a year from health budget’:
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Hiking and cycling safetly - Sierra Star

Hiking and cycling safetly - Sierra Star | Bicycle advocacy | Scoop.it
Hiking and cycling safetly
Sierra Star
Outdoor enthusiasts typically cannot wait to get outside and make the most of a beautiful day.
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THE DEMOCRACY OF CYCLING - Huffington Post UK (blog)

THE DEMOCRACY OF CYCLING - Huffington Post UK (blog) | Bicycle advocacy | Scoop.it
THE DEMOCRACY OF CYCLING Huffington Post UK (blog) Sad I know but kitted out in my London 2012 Team GB replica cycling jersey I am Bradley Wiggins, Chris Hoy, Victoria Pendleton, Laura Trott all wrapped up in one for those stupendous and...
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Citizen Dave: Seven reminders why bicycles are pure goodness this Bike to ... - Isthmus

Citizen Dave: Seven reminders why bicycles are pure goodness this Bike to ... - Isthmus | Bicycle advocacy | Scoop.it
Isthmus
Citizen Dave: Seven reminders why bicycles are pure goodness this Bike to ...
Isthmus
... creating more jobs than spending that flows directly away to Houston or wherever.
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Fort Collins bicycle culture goes platinum, has diamonds in sight - The Coloradoan

Fort Collins bicycle culture goes platinum, has diamonds in sight - The Coloradoan | Bicycle advocacy | Scoop.it
Tampabay.com
Fort Collins bicycle culture goes platinum, has diamonds in sight
The Coloradoan
Coinciding with the award, FC Bikes new program manager, Tessa Greegor, starts today.
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Government issues response to Get Britain Cycling e-petition - road.cc

Government issues response to Get Britain Cycling e-petition - road.cc | Bicycle advocacy | Scoop.it
Government issues response to Get Britain Cycling e-petition road.cc The level of response to the e-petition set up by Times journalist, Kaya Burgess, calling on the Government to implement the recommendations of the Get Britain Cycling report has...
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How Bicycles Bring Business

How Bicycles Bring Business | Bicycle advocacy | Scoop.it
Cities and businesses discover that cycling pays. (RT @VCOE_AT: Tipp für WKÖ: In New York reibt sich der Handel die Hände.
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Bicycle Infrastructure Upgrades on the Shore | Cycling in Auckland

Bicycle Infrastructure Upgrades on the Shore | Cycling in Auckland | Bicycle advocacy | Scoop.it
Unless you're a bicycle advocate it's not the sexiest headline is it? Buy money spent on walking & cycling facilities is a great investment in quality-of-life and there's a couple of sizable projects underway over here on the North ...
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Ready for a bike ride?: Cycling to change - The Express Tribune

Ready for a bike ride?: Cycling to change - The Express Tribune | Bicycle advocacy | Scoop.it
The Express Tribune
Ready for a bike ride?: Cycling to change
The Express Tribune
Actually, there's not much of an argument they offer after they declare cycling 'haraam'.
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100% Recycled-Aluminum Bicycles | GreenPacks | Dispatches From ...

100% Recycled-Aluminum Bicycles | GreenPacks | Dispatches From ... | Bicycle advocacy | Scoop.it
In today's world, going green is trendy. The environmental impact of transport is important as it creates air pollution and global warming through CO2 emissions. Many countries encourage riding a bicycle as it is pollution free ...
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Pedaling for cycling enthusiasm - SW Iowa News

Pedaling for cycling enthusiasm - SW Iowa News | Bicycle advocacy | Scoop.it
Pedaling for cycling enthusiasm SW Iowa News Efforts to rejuvenate the enthusiasm towards cycling will continue on Thursday when the Crawford County Cycling Coalition will host a meeting to discuss the Manilla Madness cycling event and the...
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Nature Engagement & Cycling - The Ecologist

Nature Engagement & Cycling - The Ecologist | Bicycle advocacy | Scoop.it
Nature Engagement & Cycling The Ecologist In my lifetime I have witnessed the arrival of supermarkets and computers in our everyday lives, the long over-due prosecution of men who thought groping young girls (and worse) was part of the perks of...
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Cyclists encouraged by city's initiatives - Houston Chronicle

Cyclists encouraged by city's initiatives - Houston Chronicle | Bicycle advocacy | Scoop.it
Cyclists encouraged by city's initiatives
Houston Chronicle
What: The city of Houston has partnered with the League of American Bicyclists to develop an online course about safe, courteous cycling.
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Group wants Tacoma women to ride bicycles - TheNewsTribune.com

Group wants Tacoma women to ride bicycles - TheNewsTribune.com | Bicycle advocacy | Scoop.it
Group wants Tacoma women to ride bicycles TheNewsTribune.com The event starts in Tollefson Plaza at 5 p.m., and will feature giveaways and information on bike maintenance, bicycle commuting and “helmet-friendly hairstyles.” At 6:30 p.m.,...
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Never promise a story & then don't --what most businesses do

Never promise a story & then don't --what most businesses do | Bicycle advocacy | Scoop.it

“After summiting a mountain in Alaska, our founders realized life is too big to dream small. So they started a company that would go to any length to create a rich coffee experience that…”

Blah blah blah. Not okay. You lost me.


Via Karen Dietz
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Karen Dietz's comment, June 24, 2013 2:51 PM
I love what you have shared Andrea! Yes, you and your brand via your storytelling is unique :)
Karen Dietz's comment, June 24, 2013 2:52 PM
Right on Karen - I so appreciate your comment and advice!
Karen Goldfarb Copywriter's comment, June 24, 2013 3:50 PM
Yes, all excellent.
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Bike Week LA: Countywide activities for cyclists get underway - Los Angeles Times

Bike Week LA: Countywide activities for cyclists get underway - Los Angeles Times | Bicycle advocacy | Scoop.it
Baltimore Sun
Bike Week LA: Countywide activities for cyclists get underway
Los Angeles Times
The bicycle advocacy organization created the rankings by studying legislation, policy and programs, infrastructure, funding, education and planning.
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Coronado Bike Rodeo & Safe Cycling Festival May 18 - eCoronado.com (blog)

Coronado Bike Rodeo & Safe Cycling Festival May 18 - eCoronado.com (blog) | Bicycle advocacy | Scoop.it
Seattle Post Intelligencer (blog) Coronado Bike Rodeo & Safe Cycling Festival May 18 eCoronado.com (blog) The Coronado Optimist Club and Coronado Recreation Department along with Holland's Bike Store and The Bicycle Advisory Committee is sponsoring...
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Bicycle built for two connects volunteers with people who are blind | wbir.com

Bicycle built for two connects volunteers with people who are blind | wbir.com | Bicycle advocacy | Scoop.it
Bicycles built for two connects volunteers with blind people. http://t.co/gRniI9Qj3H
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Great Books About Bicycles | School Library Journal

Great Books About Bicycles | School Library Journal | Bicycle advocacy | Scoop.it
Great #Books About #Bicycles for all http://t.co/tmavWmaKGJ Have you read Wheels of Change: How Women Rode the Bicycle to Freedom?
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Protected bike lanes help business - Chicago Sun-Times

Protected bike lanes help business - Chicago Sun-Times | Bicycle advocacy | Scoop.it
As business owners on Milwaukee Avenue, we fully support the city’s proposal to install protected bike lanes, reconfigure parking and make safety improvements on our street from Kinzie to Elston.
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Cycling advocates find a lot to like in state, local bikeway plans - Baltimore Sun

Cycling advocates find a lot to like in state, local bikeway plans - Baltimore Sun | Bicycle advocacy | Scoop.it
Cycling advocates find a lot to like in state, local bikeway plans Baltimore Sun Proponents of pedaling Maryland's streets and trails say they've covered a lot of ground in their efforts to increase bicycling opportunities, but there's also much...
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A Sober, Data-Based Approach to Bicycle Advocacy | Urban Velo

A Sober, Data-Based Approach to Bicycle Advocacy | Urban Velo | Bicycle advocacy | Scoop.it
CityCycling From The Atlantic Cities: In their new book, John Pucher and Ralph Buehler come right out and state their belief in plain English: “Cycling should be made feasible, convenient, and safe for everyone.” The editors ...
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Twitter / wirelessJake: Reasons to love cycling. ...

Reasons to love cycling. http://t.co/zEuhOuWc
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