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Beyond Marketing
Problematic, tools, news, in marketing and beyond to develop ecosystemic vision; are included Inbound Marketing, Content Marketing, Social Media...
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How to Set SMART Marketing Goals for 2013 [TEMPLATE]

How to Set SMART Marketing Goals for 2013 [TEMPLATE] | Beyond Marketing | Scoop.it
Learn how to set smart marketing goals for the next year using this goal-setting template.
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[Infographie] Inbound marketing: les 6 étapes clés d’une stratégie réussie

[Infographie] Inbound marketing: les 6 étapes clés d’une stratégie réussie | Beyond Marketing | Scoop.it

L’Inbound Marketing, ou « Marketing relationnel », a pour principal objectif de faire venir les clients spontanément vers soi plutôt que d’aller vers eux. Bien utilisé, il peut faire de vos clients de véritables croyants en votre marque et vos produits.


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Content Strategy : eBooks Generate Leads

Content Strategy : eBooks Generate Leads | Beyond Marketing | Scoop.it
Every company is looking for ways to pump new life into lead generation tactics. Add eBooks to your content strategy and customers will meet you halfway.
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