Beyond Marketing
Follow
Find
9.2K views | +1 today
Beyond Marketing
Problematic, tools, news, in marketing and beyond to develop ecosystemic vision; are included Inbound Marketing, Content Marketing, Social Media...
Curated by Denis Failly
Your new post is loading...
Scooped by Denis Failly
Scoop.it!

Marketing Analytics: 6 simple steps for interpreting your data

Marketing Analytics: 6 simple steps for interpreting your data | Beyond Marketing | Scoop.it
You’ve finally set up tracking on your site and have gathered weeks of information. You are now staring at your data saying, “Now what?
more...
No comment yet.
Scooped by Denis Failly
Scoop.it!

"Compétitivité des entreprises et Cloud Computing"

"Compétitivité des entreprises et Cloud Computing" | Beyond Marketing | Scoop.it
more...
No comment yet.
Scooped by Denis Failly
Scoop.it!

Small Businesses Stepping Up Social Marketing

Small Businesses Stepping Up Social Marketing | Beyond Marketing | Scoop.it
Social Media - Nearly two-thirds of small businesses (66%) are spending more time on social media marketing in 2012 than they did last year; moreover, the proportion of those that have increased their ...
more...
No comment yet.
Scooped by Denis Failly
Scoop.it!

Le Data Mining en 35 Leçons

Le Data Mining en 35 Leçons | Beyond Marketing | Scoop.it
more...
No comment yet.
Scooped by Denis Failly
Scoop.it!

B2B Marketing: Combining Online & Offline Buyer Behavior

B2B Marketing: Combining Online & Offline Buyer Behavior | Beyond Marketing | Scoop.it
In order to motivate B2B buyer behavior, you have to understand your B2B buyer.
more...
No comment yet.
Scooped by Denis Failly
Scoop.it!

The Death of Human Decision Making

I'm not quite sure when this happened but at some point we began relying more on technology to make decisions for us and less on people.
more...
No comment yet.
Scooped by Denis Failly
Scoop.it!

The Best Length for a YouTube Marketing Video

The Best Length for a YouTube Marketing Video | Beyond Marketing | Scoop.it
What's the best length for a YouTube video to be shared in social? Do short or long videos do better on YouTube? What's the ideal duration for success?
more...
No comment yet.
Scooped by Denis Failly
Scoop.it!

Influencer Continuum for Blogger Outreach and Engagement

Influencer Continuum for Blogger Outreach and Engagement | Beyond Marketing | Scoop.it
Jumpstart your blogger and influencer outreach programs with engagement ideas and a useful model for influence marketing.
more...
No comment yet.
Scooped by Denis Failly
Scoop.it!

The contradiction of email at the heart of online marketing

The contradiction of email at the heart of online marketing | Beyond Marketing | Scoop.it
Online Marketers spend huge sums on paid-for media, much of it driving orders from existing customers who also reside on the organisations email list.
more...
No comment yet.
Scooped by Denis Failly
Scoop.it!

[infographie] Web et e-commerce : 25 ans d’innovations technologiques

[infographie] Web et e-commerce : 25 ans d’innovations technologiques | Beyond Marketing | Scoop.it
more...
No comment yet.
Scooped by Denis Failly
Scoop.it!

8 panoramas outils a/cteurs du Web et relations (inter -intra)

8 panoramas outils a/cteurs du Web et relations  (inter -intra) | Beyond Marketing | Scoop.it

- Panorama E commerce

- Panorama Social Media

- Panorama Search

- Panorama Display

- Panorama Video

- Panorama Mobile

- Panorama Buyers

- Panorama Gaming

- Panorama Digital Capital

 

more...
No comment yet.
Scooped by Denis Failly
Scoop.it!

Baromère/Cockpit Afdel : le marché du logiciel se dégrade mais le SaaS progresse

Baromère/Cockpit Afdel : le marché du logiciel se dégrade mais le SaaS progresse | Beyond Marketing | Scoop.it
Baromère/Cockpit Afdel : le marché du logiciel se dégrade mais le SaaS progresse - Editeur - L'Afdel vient de publier son baromètre marché de l'édition de...
more...
No comment yet.
Scooped by Denis Failly
Scoop.it!

Content Curation Tools - The Newsmaster Toolkit by Robin Good - Mind Map

Content Curation Tools - The Newsmaster Toolkit by Robin Good - Mind Map | Beyond Marketing | Scoop.it
Content Curation Tools - The Newsmaster Toolkit by Robin Good - Mind Map...
more...
No comment yet.
Scooped by Denis Failly
Scoop.it!

"Risques et menaces du Cloud Computing "

"Risques et menaces du Cloud Computing " | Beyond Marketing | Scoop.it
more...
No comment yet.
Scooped by Denis Failly
Scoop.it!

Four key steps to achieving relevance in email marketing

Four key steps to achieving relevance in email marketing | Beyond Marketing | Scoop.it
Relevance is the Holy Grail, not just for email marketers but for marketers in general. The word relevance has been over-used to the point of making it a cliché.
more...
No comment yet.
Scooped by Denis Failly
Scoop.it!

Comment réussir sa campagne de co-registration ?

Comment réussir sa campagne de co-registration ? | Beyond Marketing | Scoop.it
Les clés pour réussir une campagne de co-registration selon Julien Floquet, Directeur du Développement Digital de Base&Co...
more...
No comment yet.
Scooped by Denis Failly
Scoop.it!

Do You Have a Financial Stomach to Market Your Company in 2012? at B2B Marketing Blog

Do You Have a Financial Stomach to Market Your Company in 2012? at B2B Marketing Blog | Beyond Marketing | Scoop.it

With more companies likely to tighten their financial budgets going into 2012, ask yourself if your business has the financial stomach to spend more on marketing, about the same as this year, or even possibly reduce what you spent these last 12 months.

more...
No comment yet.
Scooped by Denis Failly
Scoop.it!

The Risk Of Intangibles Is Not Knowing

The Risk Of Intangibles Is Not Knowing | Beyond Marketing | Scoop.it
more...
No comment yet.
Scooped by Denis Failly
Scoop.it!

How Much Does Social Media Cost Companies in 2012?

Prices bracket at the end of the post

more...
No comment yet.
Scooped by Denis Failly
Scoop.it!

Just Reusing Your Content Isn'tWorking Anymore

Just Reusing Your Content Isn'tWorking Anymore | Beyond Marketing | Scoop.it
The days of just publishing the same piece of content a few times on your site are gone. Today, you need to create at least five variations of content from one piece then share it on multiple platforms for different audiences.
more...
No comment yet.
Scooped by Denis Failly
Scoop.it!

How Social Media Is a Lot Like Sex [DATA]

How Social Media Is a Lot Like Sex [DATA] | Beyond Marketing | Scoop.it
See how social media is a lot like one of everyone's favorite recreational activities.
more...
No comment yet.
Scooped by Denis Failly
Scoop.it!

Content Marketing Best Practices | Google+ Success

Content Marketing Best Practices | Google+ Success | Beyond Marketing | Scoop.it
What content marketing best practices and practical steps can help you use Google+ to your business advantage? Tips for Google+ content marketing success.
more...
No comment yet.
Scooped by Denis Failly
Scoop.it!

Free Ebook: An Introduction to Closed-Loop Marketing

Free Ebook: An Introduction to Closed-Loop Marketing | Beyond Marketing | Scoop.it

 Learn how to close the loop between marketing and revenue.

more...
No comment yet.
Scooped by Denis Failly
Scoop.it!

Is your analytics tracking correctly ?

Is your analytics tracking correctly ? | Beyond Marketing | Scoop.it
The beauty of working in the online world is the plethora of information that is available to you about your visitors.
more...
No comment yet.
Scooped by Denis Failly
Scoop.it!

Les différents modèles du Cloud Computing »

Les différents modèles du Cloud Computing » | Beyond Marketing | Scoop.it
more...
No comment yet.