An open, neutral internet has been a force for sweeping social change: democratizing information, commerce, and access to jobs, triggering GDP growth and a rising standard of living. Our collective ability to equally access and innovate on internet platforms, from search and social networks, to content and commerce sites, is fundamental to continued growth.
It is not a given.
With internet innovation comes congestion. The amount of content shared and accessed by the world's 2.4 billion Internet users is constantly increasing — in volume, and in size. It is outpacing the internet's, and Internet Service Providers', ability to efficiently deliver it.
Internet penetration and usage continues to expand at exponential rates. But the issue is not just a growing internet population. It's the growing fidelity demands of today's internet population, as they transition from text, image, and standard-definition media-sharing, to high-definition (and even 4K) file transfer. Innovation in content quality has surpassed innovation in internet delivery. Today, billions of people are increasingly using the same pipes to deliver billions of HD media files. We're facing a congestion crisis.