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Beyond Marketing
Problematic, tools, news, in marketing and beyond to develop ecosystemic vision; are included Inbound Marketing, Content Marketing, Social Media...
Curated by Denis Failly
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Mining Data for Right Content Marketing at the Right Time

Mining Data for Right Content Marketing at the Right Time | Beyond Marketing | Scoop.it
In this interview, Julie Fleischer, Director of CRM at Kraft Foods, reveals how this powerhouse brand monitors data and trends to create content people want.
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Le Data Mining en 35 Leçons

Le Data Mining en 35 Leçons | Beyond Marketing | Scoop.it
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