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Beyond Marketing
Problematic, tools, news, in marketing and beyond to develop ecosystemic vision; are included Inbound Marketing, Content Marketing, Social Media...
Curated by Denis Failly
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The Six Signs of an Authoritative Blog

The Six Signs of an Authoritative Blog | Beyond Marketing | Scoop.it
Connecting with powerful bloggers is a smart strategy. Here are the six signs to help you identify truly authoritative blogs.
Denis Failly's insight:

As you know the link building is very important for the SEO of your Website.

So in order to grow your audience, you need to identify the authoritative blogs where place yours links to grow your traffic. Here is some tips to do it..

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65 Metrics To Track Blog Success | Heidi Cohen

65 Metrics To Track Blog Success | Heidi Cohen | Beyond Marketing | Scoop.it
To measure your blog’s success, start by setting your blog’s goals and determining which metrics are most effective to track your progress against these objectives. This holds whether your blog is B2C, B2B, not-for-profit (NFP), or solorpreneur.
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7 Effortless Ways to Find New Ideas for Your Blog | Social Media Examiner

7 Effortless Ways to Find New Ideas for Your Blog | Social Media Examiner | Beyond Marketing | Scoop.it
Blogging strategy: How to find new and interesting content ideas for your business blog that will keep your readers engaged.
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Do More Comments Make Your Blog Stronger?

Do More Comments Make Your Blog Stronger? | Beyond Marketing | Scoop.it
Do comments indicate the strength of your blog? Has commenting just evolved into social media sharing and updating? Or better yet... do more comments even make a huge difference to your blog?
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Influencer Continuum for Blogger Outreach and Engagement

Influencer Continuum for Blogger Outreach and Engagement | Beyond Marketing | Scoop.it
Jumpstart your blogger and influencer outreach programs with engagement ideas and a useful model for influence marketing.
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15 tactics to help you become a brilliant guest blogger

15 tactics to help you become a brilliant guest blogger | Beyond Marketing | Scoop.it

"...some useful tips for people looking for guest blogging opportunities..."

 

 

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83 B2B Social Media Blog Post Ideas | Social Media B2B

83 B2B Social Media Blog Post Ideas | Social Media B2B | Beyond Marketing | Scoop.it

Everyone is busy with other things in their work lives and personal lives, but the core of any social media program for B2B companies has to be creating great content on a blog. While this really needs to be a prime focus of you or your team, sometimes it just gets hard to publish that next blog post. Remember that you are creating this content to help your customers and prospects learn something or think about something in a different way. You also need to make sure you are converting this traffic with a call to action.

Whether it’s a shortage of time or ideas, here is a list of curated posts to jumpstart that next post (see what I did there?).

 

 

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The Narcissist’s Guide To Blogging

The Narcissist’s Guide To Blogging | Beyond Marketing | Scoop.it

"...I’m convinced that all bloggers are narcissists. Not in the when-I’m-president-I-will-fix-the-world kind of way. Much more subtle than that. But nonetheless, bloggers write expecting people to care about what they write. Remember when we used to keep our diaries under lock and key? Now they are published on the WWW for the world to see and share..."

 

 

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Blog : la fréquence de publication est un facteur-clef de réussite [Etude]

Blog : la fréquence de publication est un facteur-clef de réussite [Etude] | Beyond Marketing | Scoop.it

"Bloguer en entreprise, est-ce efficace ? Oui, incontestablement... pour peu que vous vous donniez la peine de publier régulièrement des articles !..."

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