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Beyond Marketing
Problematic, tools, news, in marketing and beyond to develop ecosystemic vision; are included Inbound Marketing, Content Marketing, Social Media...
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What’s the difference between Penguin and Panda? from @VerticalLeap

What’s the difference between Penguin and Panda? from @VerticalLeap | Beyond Marketing | Scoop.it
Panda and Penguin are the two main Google Algorithm updates which have been affecting rankings over the course of the last year or so. If your website has
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Why Blogs that Allow Guest Posts Will Be Penalized in 2013

Why Blogs that Allow Guest Posts Will Be Penalized in 2013 | Beyond Marketing | Scoop.it

"Just as low-level article directories (ezinearticles, articlesbase, and others) got hurt by Google’s Panda Update in 2013, I predict that Google will hurt sites abusing guest blogging in 2013.

 

I don’t feel guest blogging is bad, nor that all bloggers who do it will be penalized by Google. SEOMOZ.org allows guest blogging and their rankings increased during the Panda update.

 

But when SEO companies start to abuse any link building tactic, you need a preventative plan in place because an update from Google will be coming."

 

 

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