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Beyond Marketing
Problematic, tools, news, in marketing and beyond to develop ecosystemic vision; are included Inbound Marketing, Content Marketing, Social Media...
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5 Biases in Decision Making – Part 2

5 Biases in Decision Making – Part 2 | Beyond Marketing | Scoop.it

Research in behavioral economics and social psychology continuously shows us that people are irrational when they make decisions. Dan Lovallo, professor of business strategy and Olivier Sibony, director at McKinsey & Co. are exploring the most common biases in business and how they create dysfunctional patterns of decision-making. The goal is to create a common language—when we are aware of our biases and their impact on our organizations, we have more power to overcome them.

Denis Failly's insight:

This post is part of a 3-Part series on the topic of Biases in Decision Making. Please click here for Part 1

http://www.business2community.com/strategy/bias-in-decision-making-part-1-0509961.

The third installment will be posted next week.

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The Death of Human Decision Making

I'm not quite sure when this happened but at some point we began relying more on technology to make decisions for us and less on people.
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