A change has to occur in the way companies are sourcing leadership talent. Rather than look outward when a leader is needed, they should instead continuously look inward to identify candidates with leadership aptitude and invest in honing their skills with development programs.
Almost three years ago, Neil Nicoll, President and CEO of YMCA said in Finding Leaders for America’s Nonprofits: Commentaries, “Until [we] become much more intentional about development of internal talent, we are doomed to an ever-growing leadership deficit.”
And yet, while many organizations are recruiting leaders from competitors (with cost per hire only rising), few are doing much to develop the talent they have into the leaders they need.
Here’s what I don’t understand: Why is the process of finding a leader – whether to backfill someone or to fill a new role – often treated as an isolated event rather than an ongoing process?
Get the flexibility to take initiatives, innovate at all levels and at the same time thrive at what you are already good at. Sounds too good to be true? Bruce Harreld, Faculty Chair at Harvard is all for that way of operating.
This is a guest post for Wired.co.UK Ideas Bank section by Azeem Azhar, CEO of PeerIndex who is sharing some very valuable insights on measuring influence. Understanding and leveraging your personal influence, your audience, clients and customers through influence measurement companies like PeerIndex and Klout will be crucial to your business success.
"Companies should be looking beyond predicted customer lifetime values and towards customer network lifetime values, which factor in an individual's influence over their peers"
Here's what caught my attention:
**It is time to replace customer lifetime value with the idea of customer network value (CNLV).
This is the notion that a customer's value to a company is the
discounted value of their future purchases plus the discounted
value of the referrals they drive to your business
**Why does this matter?
the science of influence is -- as with so many other things -- being democratised by the internet.
Interaction on social networks provides brands with a map of influence at a macro level.
**Instead of relying on a handful of hard-to-reach celebrities or journalists for advocacy, brands can identify and activate their truly influential fans, ordinary people who have built strong reputations in certain subjects, a group we call the "magic middle".
New social influence marketing firms like PeerIndex and Klout, are providing brands with these influence maps, letting them identify this magic middle of influencers.
If you can get your product into the hand of a few thousand magic middle influencers in an honest way, you can ensure an authentic conversation amongst their networks, driving awareness and, more importantly, referral, advocacy and purchase.
Customer network value is only going to become more important, driven by a renewed ability to identify and leverage influence on the web
**This could have a profound impact on the way that brands spend their marketing dollars.
Selected by Jan Gordon covering "Curation, Social Business and Beyond"
Strategy should never be dumbed down to match capability.
Today’s post is a rather short rant, but one I felt compelled to put forth. I just finished reading an article where the author (a self professed innovation guru) recommended strategy be aligned with capability, and that to allow ambition to exceed capability is a nothing short of a recipe for disaster. If this sounds like rational thinking to you, I’d encourage you to read the text that follows for a bit of a different perspective.
Let me get right to it – if you want to fail as a leader then please follow the flawed advice given by the wizard of innovation mentioned in the opening paragraph. But if you want to rise above the crowd and become an innovative leader, I’d ask you to regard said advice for what it is – more of the same. It’s just another well-intentioned sound bite that will destroy your company and your career if you choose to follow it.
Strategy should never be dumbed down to match capability. In fact, quite the opposite – capability should always be in the process of being upgraded to keep pace with strategy. If a leader dilutes the strategy because of a lack of capability, they have already failed – the game is over before it starts. It is simply impossible to cede opportunity to others, settle for mediocrity, and hope to somehow remain a competitive enterprise.
“So, do you think I can fix him?” asked my client. Her tone was hopeful, eager.
Her face fell as I answered, “No, you can’t fix him. You can help, guide and point the way for him but only he can fix himself.”
Many leaders fall into the quicksand of believing they can fix others. For some, their motivation is a sincere desire to help others be their best. But at the other end of the continuum are those leaders whose “I can fix them” mentality is an ego-centric need to be the hero who saves the day. The ideal position is closer to the middle of this range – a place where leaders embrace their responsibility to develop people yet balance that withtough empathy and a focus on getting the job done.
We fix cars or processes or machines. Leaders don’t fix people; people fix themselves (only if they want to be “fixed”). So, in your quest to be a character-based leader who develops those on her team, how do you get to the sweet spot between caring too much and seeing yourself as the white knight?
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.