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Better patient outcomes through technology
The intersection of health and technology, where cool tools and social media are used to improve patient outcomes
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6 Steps to a More Marketable LinkedIn Profile

6 Steps to a More Marketable LinkedIn Profile | Better patient outcomes through technology | Scoop.it

You are looking for new contacts and / or new business opportunities. LinkedIn is a good tool to achieve these goals. Here's an article that will give you some tips, how you can succeed in your step. [note mg]

 

Somewhere along the line you started treating it more like a resume. It's time to fix that.

 

Overall, LinkedIn is the best social media platform for entrepreneurs, business owners, and professionals. Unfortunately, your LinkedIn profile may not be helping you to create those connections.

 

So let’s tune yours up with six simple steps:

 

Step 1. Revisit your goals.

Step 2. Layer in your keywords.

Step 3. Strip out the clutter.

Step 4. Reintroduce your personality.

Step 5. Take a hard look at your profile photo.

Step 6. Get recommendations.

 

Read more: http://www.inc.com/jeff-haden/how-to-market-yourself-with-linkedin-profile-6-steps.html


Via Martin Gysler
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Rescooped by Robin Robinson from SOCIAL MEDIA, what we think about!
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Study shows the new Facebook newsfeed impacts negatively on small Facebook Pages

Study shows the new Facebook newsfeed impacts negatively on small Facebook Pages | Better patient outcomes through technology | Scoop.it

Facebook analytics site Edgerank Checker has released a study into the impact of the new Facebook newsfeed, one month into its release.

 

When Facebook rolled out the changes to the feed last month, moving from a two tab system of ‘latest news’ and ‘most popular’, to the real-time updates and single stream, it meant that users were exposed to more content, as we were now seeing every single update made by any of our friends, no matter what page we were on within Facebook.

 

The impact for businesses however, was that Page content was getting less exposure, as you were now competing more heavily for space. The study from Edgerank Checker has found that over a sample of over 5,800 random Pages, 82% experienced a reduction in the amount of impressions on the Page.


Via Martin Gysler
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