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How to Master Your Internet Presence

How to Master Your Internet Presence | Best Marketing Tips | Scoop.it
In the not so distant past, being visible to someone searching for information on an Internet search results page required a fairly decent website and some basic knowledge about search engine
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Good article!

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5 Transitions Great Leaders Make That Average Leaders Don't

5 Transitions Great Leaders Make That Average Leaders Don't | Best Marketing Tips | Scoop.it
The secret to leadership is there aren’t any real secrets. The best leaders have simply gone to school on improving their tradecraft.
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Very good article!

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Rescooped by Denis Marsili from YouTube Tips and Tutorials
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Online Video Marketing - How to distribute your videos

This video was created by http://www.mywebpresenters.com/ You can comment on it at our blog here:

Via Ileane Smith
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VIDEO MARKETING! SO KEY!

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Small Business Social, How to Build Relationships With Content and Social Media | Social Media Examiner

Small Business Social, How to Build Relationships With Content and Social Media | Social Media Examiner | Best Marketing Tips | Scoop.it
Social media marketing podcast 43: In this episode Jeff Korhan talks about social marketing and how you can implement it into your business
Denis Marsili's insight:

Relationships are KEY!

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Rescooped by Denis Marsili from Pinterest
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Pinterest Success, Creative Ways to Use Pinterest for Your Business | Social Media Examiner

Pinterest Success, Creative Ways to Use Pinterest for Your Business | Social Media Examiner | Best Marketing Tips | Scoop.it
Social media marketing podcast 45, in this episode Cynthia Sanchez shares how to use Pinterest for market research and how to get your content seen more.

Via Kelly Lieberman
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Pinterest, well done, works wonders

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Want a Million Likes on Facebook? It's All About the Reshares

Remember that time a couple of Norwegian 20 year-olds posted a picture to Facebook? Sure you do. The one where the girl, Catherine, agreed to have sex with her friend Peter if the picture got a million Likes?
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Latest trends: Creative branding with a .Me domain name - VentureBeat

Latest trends: Creative branding with a .Me domain name - VentureBeat | Best Marketing Tips | Scoop.it
Latest trends: Creative branding with a .Me domain name
VentureBeat
If Shakespeare were alive in 2013 and worked in the Silicon Valley, he'd probably be wondering, “What's in a domain name?
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Denis Marsili's comment, June 13, 2013 5:48 PM
I have a new dot me domain and people like it www.cooltshirts4.me =)
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What Makes a Business Truly Remarkable? | moo.com

What Makes a Business Truly Remarkable? | moo.com | Best Marketing Tips | Scoop.it
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Comprehensive...

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How to run a successful marketing campaign - Adelaide Now

How to run a successful marketing campaign - Adelaide Now | Best Marketing Tips | Scoop.it
How to run a successful marketing campaign Adelaide Now "This has been incredibly important to staying ahead of the curve and ensuring that we not only adopt the latest marketing technologies but we pioneer it in Australia and understand it in a...
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Rescooped by Denis Marsili from Public Relations & Social Media Insight
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Why good content marketing needs good PR |10 Yetis

Why good content marketing needs good PR |10 Yetis | Best Marketing Tips | Scoop.it

...We don't need to go back hundreds of years to see examples of content marketing when the term itself didn't exist however. We - and many other agencies and in-house teams - have created videos, games, related images and other marketing material for clients since launching 7 years ago, way before somebody in skinny jeans and unnecessary spectacles felt the need to put a collective name on it other than 'PR' or 'marketing'.


Big fat greasy chip on my shoulder about the name firmly established - it's taken three paragraphs to get it all out - I wanted to explore just why even the best 'content' still needs to be 'marketed'.

 

Let's take this 'Our Blades Are F***ing Great' video by Dollar Shave Club, for instance....


Via Jeff Domansky
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Jeff Domansky's curator insight, June 10, 2013 11:24 PM

Two good case studies showing how great content marketing can go viral.

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Are You Surprised by the NSA, PRISM News?

The public has been in an uproar after reports revealed that Verizon has been providing telephone records of millions of its subscribers with the National Security Agency (NSA).
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I am really not!

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This Simple Action Will Dramatically Grow Your LinkedIn Network

This Simple Action Will Dramatically Grow Your LinkedIn Network | Best Marketing Tips | Scoop.it
If you’re on LinkedIn, you want to grow your network -- because there’s some serious career-boosting power in those connections.
Denis Marsili's insight:

Really good article, I would add NETWORK IN GROUPS within linkedin, lots of opportunities there, without spamming, you get to connect with a lot of people ;-)

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Rescooped by Denis Marsili from Social Media MarketingStrategy for Artists
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How to Market your Personal Online Brand on 10 Social Media Networks | Jeffbullas's Blog

How to Market your Personal Online Brand on 10 Social Media Networks | Jeffbullas's Blog | Best Marketing Tips | Scoop.it
How would you feel if your Facebook page was shut down? What if your blog, where you create, post your ideas and thoughts was turned off? These are questions that we often don't want to contemplate. For me, the reaction would be one of loss.

Via The Poetry Agent
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Use them all if possible, and be consistent ;)

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Rescooped by Denis Marsili from LGBT Online Media, Marketing and Advertising
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More companies advertising to gay consumers - ConsumerAffairs

More companies advertising to gay consumers - ConsumerAffairs | Best Marketing Tips | Scoop.it

Witeck president Bob Witeck says although the LGBT community has tremendous buying power, a lot of companies still need to do a better of marketing to gay consumers.


Via Matt Skallerud
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The Art of Getting Retweets | Social Media Today #infographic

The Art of Getting Retweets | Social Media Today #infographic | Best Marketing Tips | Scoop.it
As a successful small business owner, you most likely have an active Twitter account and are consistently putting out great content (and if you are a little behind on the twitterverse, here’s some handy tips to help you along the way).

Via Brian Yanish - MarketingHits.com
Denis Marsili's insight:

Nice infographic! 

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Social Media Examiner: Social media marketing how to, research, case studies, news and more!

Social Media Examiner: Social media marketing how to, research, case studies, news and more! | Best Marketing Tips | Scoop.it
Social Media Examiner helps businesses master social media marketing to find leads, increase sales and improve branding using Facebook, LinkedIn, Twitter, Google+, Pinterest and YouTube
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How to Improve Your Social Media Marketing Return on Investment | Social Media Examiner

How to Improve Your Social Media Marketing Return on Investment | Social Media Examiner | Best Marketing Tips | Scoop.it
Social Media ROI: here's how to align some of your social media actions with your business goals and make it easier to determine your social media marketing ROI.
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50 Clever Logo Design Using Initials | Free and Useful Online Resources for Designers and Developers

50 Clever Logo Design Using Initials | Free and Useful Online Resources for Designers and Developers | Best Marketing Tips | Scoop.it
A logo design is the identity of a company and represents its goods and services, therefore a creative and unique logo design is a must to have thing for every company.

Via Rebeca Zuniga
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Rescooped by Denis Marsili from The Marketing Technology Alert
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Keyword Methodology: How to Jumpstart Your SEO Strategy - Profs

Keyword Methodology: How to Jumpstart Your SEO Strategy - Profs | Best Marketing Tips | Scoop.it

Search Engine Marketing - You know the importance of SEO, but building a program can be overwhelming. If the thought of SEO makes your head hurt, here's a tried and tested guide...

 

Condensed...

 

If the thought of SEO makes your head hurt, here's a tried and tested step-by-step guide on how to create and execute a killer SEO keyword strategy.


Methodology to Find New Keywords

Using Google's Keyword Tool, you can experiment with finding keywords in two ways:

Keywords that are relevant to your product offering or serviceKeywords used to find direct and indirect competitors of yours


Determining Your Target Keywords

Once you feel satisfied with your master list, go through it and narrow it down. Choose keywords with the best search volume, relevancy to your product and branding, and minimal competitiveness; also ensure that you don't choose keywords that are too similar to each other.


The Process of Placing Specific Keywords on Website Pages

When your keyword list is finalized, the next step is to place the new keywords into your website pages.

Create an Excel document where you can track which keywords you want to place on each page. Ensure that the top ranking keywords are placed on the most visited pages (as determined by Google Analytics) or on pages that will drive conversions; this is the most logical way to drive up your SEO. You should also make sure that the keywords are logically matched with the website page.


Via iNeoMarketing
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iNeoMarketing's curator insight, June 14, 2013 6:17 AM

Our summary does not do this post justice. You really need to click through and read the details to fully understand and follow each step. A wonderful guide to help you in your SEO Keyword identification process.


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Twitter Tests Analytics Features For Users

Twitter Tests Analytics Features For Users | Best Marketing Tips | Scoop.it
Twitter now lets you view detailed analytics on engagement for your tweets as well as a breakdown of who follows you.
Denis Marsili's insight:

NEW!

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Make the move | moo.com

Make the move | moo.com | Best Marketing Tips | Scoop.it
Denis Marsili's insight:

what happens when you want to take the next step, and turn your freelancing into a fully-fledged small busines...

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2013 SEO trends for online marketing strategies - Examiner.com

2013 SEO trends for online marketing strategies - Examiner.com | Best Marketing Tips | Scoop.it
Examiner.com 2013 SEO trends for online marketing strategies Examiner.com The ever changes and constant upgrading of Google Panda and Penguin 2.0 has thrown many online marketing professionals into a tailspin as to how to effectively remain...
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Why You Should be an Entrepreneur

There’s always the age old chicken and the egg question about whether entrepreneurs are born or made, but the bottom line is that entrepreneurs are those who
Denis Marsili's insight:

REALLY INSPIRING!

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Zuckerberg Personally Denies Facebook Involved in PRISM Snooping

Zuckerberg Personally Denies Facebook Involved in PRISM Snooping | Best Marketing Tips | Scoop.it
Facebook Founder and CEO Mark Zuckerberg is personally denying Facebook's reported involvement in the National Security Agency's secret PRISM Internet surveillance program.
Denis Marsili's insight:

Uhm...why should I believe you? :D

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Using Social Media to Build Links

Using Social Media to Build Links | Best Marketing Tips | Scoop.it

Over the last year or so we have seen many changes to the way companies go about implementing their link building campaigns. With search engines like Google looking to distinguish between high quality websites with authority and spam sites producing numerous backlinks to climb up search rankings, it has meant that many traditional anchor text based links have become less valuable.

 

This has led to more and more companies focusing on social media to facilitate their link building campaigns. In this article we will explain how companies go about link building using social media.

 Find Out More: http://socialmediatoday.com/tom-shurville/1505981/link-building-using-social-media


Via Antonino Militello
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Josie's curator insight, June 16, 2013 10:38 AM

Building links is great for SEO and great SEO allows for excellent branding opportunities!

Michael Ehline's comment, August 28, 2013 11:33 PM
This is amazing
ManufacturingStories's curator insight, September 2, 2013 9:35 AM

We are most successful building links with Twitter and Pinterest.  Just learning about how to do it iwth Google+.  Hardest problem is getting folks we Like on FB to Like us back.