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Manti Te'o Hoax Saga Tipping Point in NCAA Social Media Revolution - Forbes

Manti Te'o Hoax Saga Tipping Point in NCAA Social Media Revolution - Forbes | Bernstein Social Media | Scoop.it
In his book by the same name, acclaimed author Malcolm Gladwell defines the tipping point as, "the moment of critical mass, the threshold, the boiling point." While there are many facts surrounding the hoax involving Notre Dame's Manti Te'o and his...
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Could the Te'o mess be the tipping point for college athletic program's #social media policies? 

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Why Being “Big” On Twitter and Facebook Is Important To Google | Jeffbullas's Blog

Why Being “Big” On Twitter and Facebook Is Important To Google | Jeffbullas's Blog | Bernstein Social Media | Scoop.it
The complex algorithms and mathematical calculations that Google applies to its search engine technology are becoming more social as the search giant continues to work hard at being relevant in a fast moving web.
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Ron Burgundy's Social Media Marketing Tips | Social Media Today

Ron Burgundy's Social Media Marketing Tips | Social Media Today | Bernstein Social Media | Scoop.it
With 2013 rising on the immediate horizon, the promise of a fresh start and innovation presents itself once again. But most exciting of all is the prospect of a brand new Anchorman 2 movie, set to be released next December.
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Sexism and Crisis Management

Sexism is alive and ticking off stakeholders of both sexes. Learn how an outrageously sexist tweet threw ASUS into crisis management mode.
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